Fatima Syed

Fatima Syed Email and Phone Number

Content Specialist @ Government of New Brunswick | UX Writer | Copywriter @ Government of New Brunswick / Gouvernement du Nouveau-Brunswick
fredericton, new brunswick, canada
Fatima Syed's Location
Saint John, New Brunswick, Canada, Canada
About Fatima Syed

As a Content Specialist at the Government of New Brunswick, I leverage my marketing research experience, UX writing and customer service skills to create user-friendly and informative content for the government website. I work with stakeholders and subject matter experts to understand the needs and expectations of the public and craft user friendly website design with clear and concise messages that communicate the government's policies, programs, and services.With over three years of experience as a freelance copy and content specialist, I have developed a portfolio of diverse and successful projects for small businesses across different industries. I have helped my clients increase their online visibility, generate leads, and close deals by writing SEO-optimized web copy, engaging social media posts, and persuasive sales and marketing materials. I am passionate about storytelling and creating content that resonates with audiences and drives results.If this sounds like someone you want on your team, let’s chat!

Fatima Syed's Current Company Details
Government of New Brunswick / Gouvernement du Nouveau-Brunswick

Government Of New Brunswick / Gouvernement Du Nouveau-Brunswick

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Content Specialist @ Government of New Brunswick | UX Writer | Copywriter
fredericton, new brunswick, canada
Website:
gnb.ca
Employees:
2257
Fatima Syed Work Experience Details
  • Government Of New Brunswick / Gouvernement Du Nouveau-Brunswick
    Content Specialist
    Government Of New Brunswick / Gouvernement Du Nouveau-Brunswick Apr 2023 - Present
    Fredericton, New Brunswick, Canada
  • Am Marketing
    Copy & Content Specialist
    Am Marketing Oct 2020 - Present
    Dubai, United Arab Emirates
    - Work with small businesses on a contractual basis.• Successfully increased organic search ranking of client websites by 10% through the implementation of SEO keywords.• Authored compelling sales copy and client's marketing collateral copy that helped close AED 50,000 in new business deals.• Wrote social media captions that boosted engagement rates by 20%.• Wrote and published 3 blog posts per week on the company website, averaging 500 views per post.
  • Bmo
    Customer Service Representative
    Bmo Jan 2023 - Mar 2023
    Saint John, New Brunswick, Canada
  • E11 Digital
    Creative Copywriter
    E11 Digital Jun 2022 - Nov 2022
    Dubai, United Arab Emirates
    • The lead voice for luxury hospitality brands by Emaar - Address Hotels & Resorts and Weddings by Emaar as well as chic lifestyle brand Vida Hotels & Resorts. • Successfully curated aesthetic and well-complimented Instagram feeds of Address Fountain View, Address Skyview, Palace Downtown, Address Beach Resort, Address Beach Resort Fujairah, Palace Beach Resort Fujairah, and Weddings by Emaar resulting in an average of 1000+ additional followers per month on Instagram and 49% CTA for websites.• Formulated differentiated tones of voice and brand persona for each of the hotels in conjunction with the brand team.• Successfully wrote compelling copy for all hotel collateral, including website content, brochures, and email campaigns that resonated with target audiences and resulted in a 5% increase in bookings.
  • Big Sharq
    Creative Group Head
    Big Sharq Jun 2021 - Jun 2022
    Dubai, United Arab Emirates
    • Gathered requirements from various business stakeholders, and translated them into detailed user stories and wireframes which were then used to develop the UX/UI designs of the website.• Successfully increased average landing page conversions by 90% in 6 months by creating a customer-centric experience, increasing sales by AED 100,000• Created promotional materials that increased click-through rates by 70% and boosted sales by 50%.• Built and managed a team of 7, leading to an increase in productivity by 30%.• Organically increased social media followers by 10.6k on Instagram, 6k on Facebook, and 7k+ on TikTok within the initial 3 months.• Successfully executed influencer marketing campaigns, reaching over 500K people.
  • Emirates Group
    Customer Service Professional | Special Handling Agent
    Emirates Group Dec 2011 - Mar 2020
    Dubai, United Arab Emirates
    • Received 250+ written appreciations for handling VIP and special needs customers.• Received a 95% customer satisfaction ratio on flight audits of Air France, KLM, Qatar Airways, Virgin Atlantic, Emirates Airline, and PIA among many others.• Achieved a 96% success rate in handling customer complaints and concerns in line with the company's policies and procedures.• Managed a team of 15 customer service representatives responsible for providing assistance to passengers with special needs.• Solved customer issues promptly, averaging 10 per day and taking necessary actions in case of any mishap.• Mentored an average of ten new hires every year, helping them adjust to the company culture and increase their satisfaction with their position
  • Etisalat Uae
    Telesales Agent
    Etisalat Uae Oct 2011 - Dec 2011
    Sharjah, United Arab Emirates
    Key Achievements:Key Accomplishments:- Awarded the title of “Highest Sales of the month” for 2 consecutive months.- Increased potential client base by 15% in 3 months.- Trained and developed a team of new-joiners.- Attained second-highest “closed-deals” in a month. - Increased potential client base by 15% in 3 months.- Appreciated for solving the customer issues in the minimum period, taking necessary active actions in case of any mishap.
  • Gateway Fzc
    Senior Marketing And Sales Coordinator
    Gateway Fzc Sep 2010 - Oct 2011
    Sharjah, United Arab Emirates
    -Key Accomplishments:- Saved 20% of company’s marketing budget by initiating online marketing. - Netted 30 more clients through B2B selling.- Achieved 110% target on monthly deadline.- Effectively engaged in marketing campaign on social platforms.- Reduced the time required to respond to customer requests and improved customer satisfaction.

Fatima Syed Education Details

Frequently Asked Questions about Fatima Syed

What company does Fatima Syed work for?

Fatima Syed works for Government Of New Brunswick / Gouvernement Du Nouveau-Brunswick

What is Fatima Syed's role at the current company?

Fatima Syed's current role is Content Specialist @ Government of New Brunswick | UX Writer | Copywriter.

What schools did Fatima Syed attend?

Fatima Syed attended University Of Bedfordshire.

Who are Fatima Syed's colleagues?

Fatima Syed's colleagues are Christine Powers-Tomsons, Bill Oliver, Cory Leavitt, Robert Bragdon Mcp,mcsa,mcse,ccent, Ccna, Lpi1, Juliaana K. Boinitski (Previously Skidan), Grant, Mary (Dot/m Grant, Joanie Chalifour.

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