Fatin Elyana Amir Zaki Email & Phone Number

Malaysia

• Strategized and executed cross-platform digital marketing campaigns aligned with APAC business goals.
• Managed social media presence and content calendar (Instagram, TikTok, Facebook) to grow engagement and brand visibility.
• Designed digital assets for social media and PPC campaigns.
• Created ad copy, emails, and social content for lead generation and event marketing.
• Planned and monitored online advertising campaigns on Google Ads and Facebook.
• Optimized PPC campaigns, focusing on keywords, ad copies, and promotion assets, collaborating with UK HQ teams by campaign.

Kajang, Selangor

• Planned and executed social media content calendars, driving increased engagement and follower growth.
• Developed creative content (graphics, videos, animations) to boost brand awareness across platforms in collaboration with designers.
• Led TikTok strategy for four brands, enhancing online presence with targeted video concepts and planning.
• Managed marketing campaigns for two brands, increasing both online engagement and in-store sales.
• Handled social media accounts and ad buying on Facebook, aligning visual elements with brand identity.
• Analyzed social media and Google Analytics data to optimize digital sales and website traffic.

Kajang, Selangor

• Pioneered data reporting and analysis for digital marketing initiatives to support business objectives.
• Execute and implement digital marketing strategies to strengthen brand presence.
• Formulated strategies to enhance customer engagement through lasting digital connections.
• Managed the company’s social media presence and optimized online ads (Google Ads, Facebook) to boost brand awareness.
• Actively involved in SEO efforts (keyword optimization, image optimization) to improve search rankings.
• Collaborated with designers to create visuals for social media and enhance UX/UI for websites.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

• Managed warm and cold leads using Pipedrive CRM.
• Liaised with consultants to assist with client inquiries and sales opportunities.
• Handled incoming calls and email inquiries from job seekers and corporate clients.
• Conducted company verification calls and created sales leads for consultants.
• Updated and maintained data backend daily.
• Conducted client profile and job posting quality control (QC).

Selangor, Malaysia

• Partnered with clients across various industries to develop tailored digital content strategies and visual assets.
• Conceptualized and executed multimedia campaigns, including social media graphics, promotional videos, and branded visuals on a project basis.
• Managed social media and digital content to ensure brand consistency.
• Coordinated projects from ideation to delivery, ensuring deadlines were met and client expectations exceeded.
• Worked closely with clients for revisions and feedback to achieve optimal outcomes, ensuring client satisfaction.

Bachelor Of Business Administration (Hons.) - Bba, E-Commerce/Electronic Commerce

• Experience E-Commerce site web development process and transaction. • Experience in handling transaction and logistic related to.

Diploma In Communication And Media Studies, Mass Communication/Media Studies

Activities and Societies: Media and PR for Majlis Ramadhan Bersama Anak Yatim & Fakir Miskin (MARYAM), Malacca• Experience basic.