Digital Marketing Senior Specialist
CurrentResponsible for developing rich, quality content for online sites.My responsibilities included:•Email marketing campaigns (7 Million Messages per Month)•Exchanging Links & Listing•Search Engine Optimization (SEO)•Social networks marketing•External portals and websites that market SETTEC services indirect and drive traffic to SETTEC website•Responsible for creating, formatting and managing the digital content of the website. •Placing reports and creating stories with suitable pictures and videos •Posting stories and videos on social media networks •Launching discussions on social media networks •Site analytics•Develop easy-to-use, clear, concise, comprehensible content.•Develop relationships with websites to obtain quality links.•Improve search-engine rankings.•Develop and maintain social media profiles on Twitter, Facebook, and LinkedIn.•Send out quality messages on these channels.•Ensure content appears high on search rankings.•Develop density of desired keyword on page•Research popularity of sites linking to page.•Create Internet ads.•Establish an effective presence on social media sites.•Monitor a company's online reputation.•Approve or delete comments on blogs or articles.•Highlight and encourage positive comments.•Manage email lists.•Design and deliver emails. •Integrate other online presences including social media outlets with email campaigns.•Follow up on responses.•Solicit customer feedback and optimize campaigns accordingly.
