Fernando Balart

Fernando Balart Email and Phone Number

Regional Marketing Manager - Latin America @ AgroFresh
Santiago, CL
Fernando Balart's Location
Santiago Metropolitan Area, Chile
Fernando Balart's Contact Details

Fernando Balart personal email

About Fernando Balart

Highly accomplished business leader with a proven track record of driving international market expansion and fostering strategic partnerships. Demonstrated expertise in b2b industries, adept at leveraging business acumen and management skills to facilitate trade and innovation between regions. As Agriculture Commissioner for Chile’s Ministry of Agriculture in Southeast Asia, successfully unlocked new market access for agricultural exports, marketing Chile as a food and Ag powerhouse. Experience in spearheading innovative marketing campaigns to showcase country image strengths across various industries, such as agriculture, mining and food to global markets. Experience in planning and executing integrated marketing strategies while simultaneously leading large teams and serving as an industry spokesperson. MBA from Hult International Business School.

Fernando Balart's Current Company Details
AgroFresh

Agrofresh

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Regional Marketing Manager - Latin America
Santiago, CL
Website:
agrofresh.com
Employees:
721
Fernando Balart Work Experience Details
  • Agrofresh
    Regional Marketing Manager - Latin America
    Agrofresh
    Santiago, Cl
  • Loads
    Chief Commercial Officer (Cco)
    Loads Feb 2024 - Present
    Santiago, Chile
  • Cibusmart
    Founding Partner
    Cibusmart Jul 2023 - Present
    Santiago Metropolitan Region, Chile
    Boutique consulting company specialized in aiding agri-food companies in their global expansion efforts, offering comprehensive solutions tailored to each client's needs. With a mission to serve as strategic partners, we leverage our international experience and network to facilitate market prospecting, regulatory compliance, and commercial management in key export markets. Our services include soft landing, market visits, market intelligence analysis, and conflict resolution, ensuring… Show more Boutique consulting company specialized in aiding agri-food companies in their global expansion efforts, offering comprehensive solutions tailored to each client's needs. With a mission to serve as strategic partners, we leverage our international experience and network to facilitate market prospecting, regulatory compliance, and commercial management in key export markets. Our services include soft landing, market visits, market intelligence analysis, and conflict resolution, ensuring efficient and thorough internationalization of products and services. Show less
  • Ministerio De Agricultura - Chile
    Agriculture Commissioner - Southeast Asia
    Ministerio De Agricultura - Chile Oct 2019 - Dec 2023
    Greater Jakarta Area, Indonesia
    Officially appointed by Chile’s Minister of Agriculture to represent Chile’s agricultural interests in Southeast Asia. HQ based in Jakarta, Indonesia. Achievements and responsibilities include: Lead Chile’s international market expansion agenda in the Southeast Asia region.Unlock new market access for Chile’s agricultural products across ASEAN. Recent achievements include fresh cherries into Vietnam, pork and poultry meat into Philippines and dairy products into… Show more Officially appointed by Chile’s Minister of Agriculture to represent Chile’s agricultural interests in Southeast Asia. HQ based in Jakarta, Indonesia. Achievements and responsibilities include: Lead Chile’s international market expansion agenda in the Southeast Asia region.Unlock new market access for Chile’s agricultural products across ASEAN. Recent achievements include fresh cherries into Vietnam, pork and poultry meat into Philippines and dairy products into Thailand.Promote Chile as a reliable partner and an agricultural powerhouse to Southeast Asia. Develop new business for Chilean agricultural exporters in the region through business matching programs.Increase international cooperation in agriculture between ASEAN countries and Chile. To date, have signed international agreements with Indonesia, Thailand, Philippines, and Vietnam in areas including smart agriculture, organics, technology and innovation, as well as market access and electronic certification.Lead roundtables between Chilean and Southeast Asian governments to address common challenges in agriculture through innovation-adoption programs.Deliver actionable and insightful market reports, and organize high level visit programs.Attract FDI into Chile’s agriculture industry to increase the adoption of new technologies, boost innovation and productivity. Show less
  • Australian Trade And Investment Commission (Austrade)
    Head Of Marketing - Latin America
    Australian Trade And Investment Commission (Austrade) May 2017 - Sep 2019
    Santiago, Chile
    Responsible for leading and managing strategy, marketing and promotion of Australia's capabilities to Latin American industries, media and stakeholders in the context of trade, education and investment. Given my extensive agricultural background I was also responsible for identifying business opportunities for Australian agtech startups, scale ups and F&B manufacturers across Latin America’s most rapidly emerging economies, such as Chile, Peru, Mexico and Argentina. Achievements… Show more Responsible for leading and managing strategy, marketing and promotion of Australia's capabilities to Latin American industries, media and stakeholders in the context of trade, education and investment. Given my extensive agricultural background I was also responsible for identifying business opportunities for Australian agtech startups, scale ups and F&B manufacturers across Latin America’s most rapidly emerging economies, such as Chile, Peru, Mexico and Argentina. Achievements include: Concept ideation and delivery of "LATAM: Diversify your growth": integrated marketing and comms program, which included spotlight innovation videos showcasing Australian experts, start up entrepreneurs and business leaders who successfully penetrated the Latin American market. Co-led and pioneered the first Australia Latin American agtech accelerator program between Australia’s agtech SproutX and Argentina’s venture fund NXTP labs, as part of a broader two-way innovation platform connecting Australia and Latin America’s startup ecosystems, with proven accomplishments in Agtech. Understanding Australia’s long-term strategy to increase FDI into the Northern Territory I created a series of investment-related innovation showcases, which conveyed the message of Why Australia to Latin American investment companies. These videos were of high value in helping to bridge the gap in knowledge, investment opportunities and networking contacts. Show less
  • Euromonitor International
    Senior Business Consultant - Latin America
    Euromonitor International Nov 2015 - Apr 2017
    Chile
    Responsible for managing the relationships of strategic key accounts with customized research consultancy and strategic market research. Consulting Fortune 500 companies, across divisions, developing new business through consulting projects to meet their individual needs, both strategic and tactical, across emerging and developed markets. Projects include market entry strategies into the agriculture industry across Latin America, forecasting and scenario planning, competition analysis in Food &… Show more Responsible for managing the relationships of strategic key accounts with customized research consultancy and strategic market research. Consulting Fortune 500 companies, across divisions, developing new business through consulting projects to meet their individual needs, both strategic and tactical, across emerging and developed markets. Projects include market entry strategies into the agriculture industry across Latin America, forecasting and scenario planning, competition analysis in Food & Beverage manufacturers, and innovation across new product development. Show less
  • Losibaritas
    Co Founder
    Losibaritas Apr 2015 - Apr 2016
    London, United Kingdom
    Startup platform connecting food lovers with professional chefs offering customers the opportunity to live a high quality restaurant-like experience in the comfort of their homes. It also provides up and coming chefs to generate additional income through the creation of unique menu solutions for ever-demanding customer expectations.
  • Fruits From Chile
    Regional Marketing Manager - Americas
    Fruits From Chile Jul 2009 - Jul 2014
    Chile, Usa
    Global representation and development of Chile’s fruit export markets across North America, Europe and Asia. In charge of strategy ideation to increase market growth for Chilean fruit and lead innovation building programs to enhance the sector’s productivity. Managed all aspects of the marketing function including planning, budgeting, branding, merchandising, promotions, advertising, public/media relations, communications, product development, sponsorship, and market research… Show more Global representation and development of Chile’s fruit export markets across North America, Europe and Asia. In charge of strategy ideation to increase market growth for Chilean fruit and lead innovation building programs to enhance the sector’s productivity. Managed all aspects of the marketing function including planning, budgeting, branding, merchandising, promotions, advertising, public/media relations, communications, product development, sponsorship, and market research. Ensured unity of the marketing strategy with sales activities and objectives.Managed various commodity committees (blueberries, kiwis, citrus, avocados) to execute market prioritization frameworks and global promotion programs.Increased retail and foodservice sales of fresh fruit (+25% - USD5MM) per annum.Managed team of 12 in the US and Chile, and led recruitment, training and development of staff.Created new business for Chilean fruit exporters and agricultural products in developed, growth and emerging markets. Performed as industry spokesperson at large international conferences both in Chile and overseas. Audience included growers, importers, exporters, retailers, government and additional stakeholders. Conducted strategic consultancy to different commodity boards and governmental branches.Reported directly to the Chairman of the Board as well as Board of Directors and ProChile (Government Promotional Bureau).Awarded 2014 40 under 40 Top Young Leaders recognition (Produce Business Magazine, US) Show less
  • Group Comunicaciones
    Account Manager
    Group Comunicaciones Apr 2008 - Jun 2009
    Chile
    Account management for communications agency. • Developed brand competition quantitative and qualitative reports. • Developed advertising campaigns for local clients. • Active participation in weekly meetings and conference calls with several clients.• Developed strategic market plans.• Active participation in government campaigns put out to tender.• Clients: Club Hípico, Colmena Golden Cross, Universidad Finis Terrae, Capel, Play, Un Techo para Chile, among others.

Fernando Balart Skills

Marketing Strategy Marketing Business Strategy Strategic Planning Market Research Management Advertising Public Relations Strategy Market Planning New Business Development Spanish Marketing Communications Digital Marketing Sales Business Development Public Speaking Project Planning Retail Budgets International Business Microsoft Office Marketing Management Business Planning Team Leadership Trade Shows Leadership Competitive Analysis Team Management Project Management Negotiation Account Management Brand Development Analytics Market Analysis Integrated Marketing

Fernando Balart Education Details

Frequently Asked Questions about Fernando Balart

What company does Fernando Balart work for?

Fernando Balart works for Agrofresh

What is Fernando Balart's role at the current company?

Fernando Balart's current role is Regional Marketing Manager - Latin America.

What is Fernando Balart's email address?

Fernando Balart's email address is fb****@****ail.com

What schools did Fernando Balart attend?

Fernando Balart attended Hult International Business School, Universidad Adolfo Ibáñez, Universidad Del Desarrollo.

What are some of Fernando Balart's interests?

Fernando Balart has interest in Physical Training, Football, Children, Social Services, Investing, Environment, Photography, New Technologies, Science And Technology, World Traveling.

What skills is Fernando Balart known for?

Fernando Balart has skills like Marketing Strategy, Marketing, Business Strategy, Strategic Planning, Market Research, Management, Advertising, Public Relations, Strategy, Market Planning, New Business Development, Spanish.

Who are Fernando Balart's colleagues?

Fernando Balart's colleagues are María Francisca González Campos, Marc Spuhler, Darian Palma, Łukasz Widłak, Felipe Terra, Atul Murkute, Jaco Jordaan.

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