Digital Project Manager - The Woods
Milano, Lombardia, Italy
After the project of the Barilla Restaurants interactive windows in New York, I created the new digital company unit, The Woods, cultivating the day by day relationship with customers and suppliers. Mainly focused on Olio Cuore digital management, historical Italian oil brand. The increase in sales and consumer perception, thanks to the data-driven digital content strategy prize-winner at the 22nd Mediastars, has allowed Olio Cuore to expand its product range. Here I have learned to manage the customer relationship, organizing workshops and annual investment plans. I have acquired proven knowledge of the most used digital media. I have assimilated how to create a high value engaging content with the building digital ecosystems aim, combine the brand's objectives and the needs of the consumer.• Projects defining and developing with budgets between 5 and 200k. Team 8 resources. 5 external team. Freelance management• Company's digital division set up, The woods (Hiring, Production process optimization, Tenders, Estimates, Contracts).• Complex digital and social project management (Web, Mobile, Social Content Strategy, UI/UX, Web-series, Shooting, FB ADs, SEO, SEM).• Delivery manager: times, costs, quality (Gantt, Monitoraggio KPI, Task management, resource management).• Qualitative supervising, with junior staff training and external supplier management (development and production).• Customer management. Annual investment plans. Day-by-day operations. Strategic workshop design. Public speaking.HIGHLIGHT PROJECT: NY Barilla Restaurants interactive windows and the content strategy Olio Cuore, 22nd Mediastars award winning CLIENTS: Olio Cuore, Barilla, Coop, Xbox, Microsoft, BMW, Zabov, Gruppo Végé, Marco Sacco, Spaio, Euphidra, Zeta Pharm.