A Bachelor in Design with a Masters Degree in Business Administration, who spent most of his career in software development and advertising. This unusual skill set reveals my trust in diversity of knowledge and human-centered thinking as powerful business tools and innovation drivers.With nearly 25 years of experience in product and business development for some of the world's largest companies, brands, advertising agencies and media groups, my professional profile is a mix of expertise in management, marketing, advertising, technology, software development, team Leading and new Media. It's a career built at the sweet spot between art and science.My career's activities preserve the common characteristic of using solid software and technology background combined to marketing and management skills to help businesses to do things in smarter, more creative and more profitable ways.Key competencies:• Business strategy and management.• Marketing, branding and advertising.• Software development.• Innovation and design thinking.• Business definition and value proposition.• Process optimization and problem-solving through technology.• Product development.• R&D - research and development.• BPM - Business Process Management.• Machine learning.• Image processing technologies.