Francisco Rocha Dos Santos Email & Phone Number

Lisbon, Portugal

As the Founder and Managing Director at Tech Run - a running project owned by iOn live and Sportion - I'm leading the organization and execution of the Tech Run event in Lisbon, connecting the city with innovation through a memorable sports experience. By collaborating with diverse stakeholders, I ensured the event's success and promoted a culture of entrepreneurship and tech advancement.

Curitiba, Pr, Br

Curitiba, Pr, Br

As the VP of the European business unit at iOn live, a leading live marketing agency in Brazil, I oversee the expansion of the company and its portfolio of clients to the European markets.We want to offer the best live marketing services to our partners in Europe through a combination of the Brazilian creativity and the European quality.Our network of project managers is based in the main hubs of Southern Europe, such as Lisbon, Porto, Barcelona, Madrid and Paris, ready to design, build and implement solutions to address our clients' marketing challenges across B2B, B2C and other stakeholders through the following services:- Booth design & exhibition management- Brand experiences and product demos- Digital events- Marketing programs' content- Sponsorship activation- Trade marketing

Curitiba, Pr, Br

iOn live is the Sportion's spinoff to better service the marketing market with brand experience activation services.Main clients: Coca-Cola, Unilever, Turner (Cartoon Network), Sony, Facebook (Instagram)Roles and Responsibilities:- Executive Management (People, Planning, Finance)- Board & Shareholders Management (Partnership Agreements, Management Buy-Out, Business Valuation)- Project Management (Event and Marketing Activation: Creation, Planning, Execution)- Key Account Services

Curitiba, Paraná, Br

High potential startups invested:- James Delivery - exited through an acquisition by Grupo Pão de Açucar- Sled - exited through M&A- Transfeera- Phosfato- Abler

Curitiba, Paraná, Br

Curitiba, Paraná, Br

Key projects developed on the roles I was in charge of:- Executive Management (Bonus Program aligned with the company goals, BiAnnual Planning System)- Board & Shareholders Management (Partnership Agreements, Management Buy-Out Program, Business Valuation)- Project Management (Continuous Improvement Program with Clients and Creation)- Key Account Services (Sponsorship Program for co-branded projects, Alternative Revenue Streams for projects)Main clients: Nike, Danone, Coca-Cola, Heineken

Curitiba, Paraná, Br

Roles and Responsibilities:- Account Services (Marketing Services)- Project Management (Event and Marketing Activation: Creation, Planning, Execution)

Barcelona, Catalonia, Es

NYSE: WBX As Global Head of Brand Experience, I was responsible for translating the company strategy into brand and product experiences from events to trade marketing, in B2B and B2C projects such as:- CES. Las Vegas, USA;- SXSW. Austin, USA;- Mutua Madrid Open. Madrid, Spain;- Fully Charged. Farnborough, UK;- EVS35. Oslo, Norway;- Key Energy. Rimini, Italy;- Power2Drive. Munich, Germany.- Hospitality at FC Barcelona;Relevant achievements and projects developed:- Awarded for the Power2Drive Exhibition achievements;- Awarded for the contribution to avoid the CO2 emissions with the Modular Reusable Booth Design;- Live calendar of industry events;- Global Exhibition Toolkit;- Official EV Charging Partnership Program for ATP events. I was also dedicated to managing the Global Trade Marketing Program both in-store and online, designing the guidelines, policies and processes for securing consistent branding, brand experiences and product showcases worldwide.

Barcelona, Catalonia, Es

Aveiro, Pt

Aveiro, Pt

Startup mentoring through EBAN programs. Startups mentored: Connect to Fit and CVisionOther startups mentored during events: Fanera, MyTindy, MRyati

Aveiro, Pt

Aveiro, Pt

- Marketing and sales strategic plan- Performance team coordination across the sales funnel- Community-building strategies and coordination- Branding and positioning execution partnering with creative, design and UX agencies- Content marketing strategy and coordination partnering with content agencies- Gather and analyze customer insights, market and consumer trends to inform outreach strategies, increase customer conversions, and generate more qualified leads- Present ideas and final deliverables to internal and external teams and communicate with the strategic board about marketing programs, strategies, and budgets

Startup platform designed to optimize exits for early investors. Merged with COREangels.

Lisbon, Lisbon, Pt

Strategy Activation, Design Thinking and Growth Consultancy ProjectsGlobal Marketer Conference - APAN: Revenue and Business Strategy;Sogrape Distribuição: On Trade Innovation.

Beato, Lisbon, Pt

We are the thinking behind the machine, the heart inside the body, the soul inside the mechanism. We are thinking machines. We are thinking machines for advertising and communication, product development and manufacturing, robotics, prototyping, filmmaking, design, coding and IoT.- New Business Model Development: "Ad of Things"- Fundraising Project in Europe and USA

Rio De Janeiro, Rio De Janeiro, Br

Business Partner and Project Manager at Rock in Rio Innovation Week.The first edition occurred successfully at LACS in Lisbon, Portugal, from 25 to 29th June 2018.http://www.rockinrioinnovationweek.comRoles and Responsibilities:- business plan development and management 2018 edition- event planning: format, content, attendee experience, marketing, sponsor and partners structure, ticketing, budget- general event management leading the teams of marketing, content, curating, production, accreditation, ticketing, sponsors and partners account services- business plan development 2019 editionsResults achieved:- Immersion in the Portuguese innovation ecosystem- Stakeholders and partners relationship- Event financially sustainable

Lisbon, Lisboa, Pt

As part of Beta-i's organising team, I managed the Founding Partners activations and the Experience Hub (startups) at SingularityU Portugal Summit Cascais. The event was held at NOVA SBE new campus on 8th and 9th October 2018.

Startup School Graduate, Entrepreneurship/Entrepreneurial Studies

Master Of Science (M.Sc), Strategic Marketing & Consumer Behaviour

Managing The Company Of The Future, Business Administration And Management, General

Hello Design Thinking, Design Thinking

Private Equity And Venture Capital, Investments

Understanding Exponentials, Innovation

Specialization, Marketing Communication