Franki D. Williams Email & Phone Number

Ventura County, California, United States

• Developed and executed a new brand identity for a national boat and outboard company paving the way to complete contracts with top boat manufacturers such as Boston Whaler.• Managed the company’s e-commerce website, PPC accounts, and socialmedia account driving a 80% increase in website traffic.• Designed and created a wide range of digital and print materials relevant tothe company’s North American market.• Oversaw the creation of videos and blog posts to enhance users'understanding of the brand resulting in a 20% increase in sales year over year. • Regularly analyzed all available data to ensure our marketing initiatives wereeffective and had the desired results.

Ojai, California

• Consult clients on branding initiatives and content creation for the web and social media. • Advised clients on the effective use of digital marketing for event promotions, corporate communication strategies, email marketing, EDDM, media relations, and more.• Provide a variety of design services for clients including branding guides, digital and print ads, infographics, brochures, book and magazine layouts.

Ojai, California

• Created all advertising material and daily content for the organization’s blog, social media accounts, e-blasts, and newsletters with quality subject matter that is relevant to its audience and their needs. • Developed fundraising initiatives in real-time based on immediate needs of the organization. These needs changed regularly and my programs resulted in record donations for the non-profit.• Interacted regularly with the non-profits stakeholders and media for the promotion of the organization's brand and services, increasing the community's support of the organization by nearly 50%.• Trained staff on key messaging to attract the customer towards supporting the organization's programs and services.• Oversaw the design and development of a new website for the 100 year old non-profit.

Santa Fe, New Mexico Area

• Developed a brand identity guide and marketing strategy for a new wing of a popular Children's Museum.• Created regular content for the organization's diverse media channels.

Masters Of Science, Communication And Media Studies

Community Leadership, A+!!

Bachelor Of Arts (B.A.), International/Global Studies

Bachelor Of Arts (B.A.), Fine And Studio Arts