Febrypanka Tristan Leatemia Email & Phone Number

Jakarta, Id

Jakarta, Indonesia

Industry: Automotive, Transportation & Logistics

Area Dki Jakarta

• Collaborated closely with the Managing Directors, Human Resources and Regional Marketing team in executing B2B Marketing campaigns and Employer Branding initiatives in Indonesia and the Philippines.• Managed 2 brand partnerships with Sahabat Anak through a CSR activity execution—leading 21 representatives from Monroe Consulting Group—and with Harisenin.com through a youth national seminar collaboration taking place in November 2024.• Successfully expanded the brand's online presence and engagement through 30+ marketing collaterals and employer branding contents created, driving social media growth with +7,5% profile activities, +75,4% external link taps and a significant reach of 21.8K+ accounts, 52.5K+ total impressions, and 4,21% avg. click-through rate in June – September.• Collaborated closely with Senior Consultants in evaluating workforce trends across Professional Services and Technology sectors in Indonesia with 2 insightful sectoral newsletter reports.• Developed a comprehensive Employer Branding guideline to elevate brand identity by benchmarking with 5+ best employer branding practices.

Jakarta Raya, Indonesia

• Collaborated closely with Product Managers in boosting IISMA-AC flagship products visibility and participation through the creation of 15+ compelling and persuasive visuals, driving significant growth on Instagram performance of 130K profile visits, 12K followers and 1M impressions at the end of the term.• Successfully branded and launched a promotional campaign for Community Engagement's flagship event nationwide-scale, securing 400+ Alumni participation across 7 regions in Indonesia.• Collaborated closely with B2B Marketing in split-testing between designs of the IISMA-AC Merchandise package, contributing to a significant +116,6% sales increase compared to the previous merchandise sales.• Co-branded Alumni Growth’s flagship product and database, generating 810 sign-ups, representing an increased +113,9% growth from the previous term.• Co-branded 2 Mentorship’s flagship products, significantly generating 1.9K+ sign-ups, 200+ mentors and 670+ students.

Surakarta, Jawa Tengah, Indonesia

• Worked jointly with 4 Indonesian universities in gathering data to investigate the impact of remittances on household food security in Java & Sumatra.• Worked in close cooperation with the core researcher and 5 field researchers from UNS to conduct door-to-door surveys and interviews to gather 90 household data throughout migrant & non-migrant households in the sample location (Cilacap, Jawa Tengah).

Surakarta, Jawa Tengah, Indonesia

• Led, supervised, consulted and assessed 26 third-year students’ business project plan feasibility studies.• Conducted 100% end-to-end course project assistance including pre- and post- project examinations, fostering learning environment and support.• Provided spaces & constructive feedback for students to address issues and/or inquiries in the course project.• Led other 7 teaching assistants to accord with the course project timeline.

Maastricht, Limburg, Belanda

• Collaborated closely with 6 other team members in developing the digital persona and identity of IISMA Maastricht University 2022 awardees and in overseeing 2 IISMA Challenges’ event communications.• Hosted 1 episode of IISMA Maastricht University 2022’s food wars content ‘Duduk Lekker’ in an Instagram reel video, resulting in 2.8K+ plays, 2.3K+ accounts reached and 100+ content interactions.• Led the stage of ‘Nuansa Nusantara: Indonesian Cultural Night’ event attended by 50+ international students.• Supported Content Creator team in implementing and developing ideas from 5 core content pillars to showcase the awardees’ activities and thought leadership, resulting in more than 20+ social media contents delivered.• Developed design, content style, and Graphic Standard Manual (GSM) and managed @iisma.maastricht Instagram account.

Surakarta, Jawa Tengah, Indonesia

• Worked alongside 4 faculty members and 4 other assistant researchers in performing literature study and secondary data analysis from the Central Bureau of Statistics (BPS) to investigate Indonesian leading economic sectors and regional inequality.• Provided insights, literature reviews, and performed deep analysis on the ‘Indonesian Economic Sector Performance’ chapter of the project manuscript.

Remote

• Led, supervised, consulted and assessed 18 second-year students’ creative business plans.• Conducted 100% end-to-end course project assistance including pre- and post- project examinations, fostering a supportive learning environment.• Provided spaces & constructive feedback for students to address issues and/or inquiries in the course project.

Area Dki Jakarta

• Performed profile search in identifying prospective practitioners in agriculture as KOL(s) to support communicating Anak Tani Indonesia’s break-the-stigma purpose through educational social media contents.• Closed partnership deals, performed deep interviews and knowledge management for Kenal Tani Kenal Kami product segment with 3+ agriculture entrepreneurs and professionals.• Hosted 1 live interview and knowledge sharing with university alumni in Anak Tani Indonesia’s Instagram Live session with 15+ live attendees.• Panelled 1 external partner discussion meeting on organic agriculture with IAAS LC Universitas Diponegoro’s board members.

Tawangmangu, Central Java, Indonesia

• Study and write a report on upstream-downstream Quality Management practice in Rumah Atsiri Indonesia's citronella oil production (relevant to Agribusiness Quality Management coursework).• Engaged in pre-distillation, distillation, post-distillation activities.• Recommended 2 comprehensive, innovative product development using Business Model Canvas (BMC).• Achieved a satisfactory grade of 81.8/100 in overall performance (equivalent to A-)

Surakarta, Jawa Tengah, Indonesia

• Spearheaded 2 AIESEC in UNS’ end-of-year member engagement events focusing on concluding the LC’s pre-member probation & official tenure-handover fully held online with 100+ LC members’ participation. • Led & collaborated closely with 6 team members achieving an average satisfaction score of 4.89/5 for event activities and 4.92/5 for team performance.

Surakarta, Jawa Tengah, Indonesia

• Responsible for 75 members of the LC, implementing 100% Talent Management processes of Get and Keep, accruing membership experience and development through legality status proving, department visit, and internal communication engagement.• Spearheaded 2 LC end-of-year online member engagement events attended by 100+ participants, leading 6 team members achieving average satisfaction score of 4.89/5 for event activities and 4.92/5 for team performance.• Implemented support for People Analytics in processing and analysing data in 4 quarterly Talent Reviews based on Engagement Survey and Personal Development Plan.• Assisted Talent Development in getting the managerial board (MB) of the local committee onboard of the organisational tenure.• Responsible for the local committee members' onboarding and engagement, with more than +85% department participations

Surakarta, Central Java, Indonesia

• Collaborated closely with the Marketing & Communications team in conceptualising and delivering 50+ promotional social media contents for AIESEC Member and Youth Today sign-ups.• Successfully gained 749 AIESEC Member sign-ups in Universitas Sebelas Maret, overachieving campaign target by +49,8%.• Successfully implemented 2 cross-product collaboration events to activate AIESEC Member's brand with 1.080+ total delegates.• Synergised with the LC's External Relations department and National Campaign Manager to ensure brand calibration and 0% brand violation.• Organised marketing collaterals, including delegates' booklet, video profile, flyers, and other visual assets throughout the campaign.

Jakarta, Indonesia

• Supported AIESEC in Indonesia's annual L&D summit across 26 local offices in Indonesia.• Established the event’s branding, visual and design standards for the event’s deliverables with 2 other team members. • Successfully created and delivered 35+ promotional social media contents on Instagram @palapalounge, raising 190+ total AIDN Executive Board members participating in the national conference.• Collaborated with cross-functional teams in creating digital and physical conference collaterals, including presentation decks for the facilitators, conference booklet, delegate engagement, video recaps, conference backdrop and awarding plaque.

Surakarta, Jawa Tengah, Indonesia

As one of the TA & R apprentice, I learned the basic functions of Talent Management department and how the functions work, specifically Talent Acquisition & Retention. In my experience as TA & R apprentice, I mainly focused on the Keep implementation by helping craft internal communication's contents and member's engagement.

Area Dki Jakarta

Worked as an International Departures Guest Usher at Soekarno-Hatta International Airport during high seasons (Christmas and Eid-al Fitr). In around two weeks per season, I welcomed guests to escort them to their Tour Leaders, served guest kits that include light snacks & travel packs, and served the Tour Leaders to double-check their guests and baggage counts to ensure the boarding flow ran successfully.

Bachelor Of Agriculture, Agribusiness/Agricultural Socio-Economics & Business Operations, 3.73/4.00

Activities and Societies: AIESEC in Universitas Sebelas Maret, Anak Tani Indonesia Academic milestone: • Awarded a full merit-based.

Exchange Student At The College Of Liberal Arts And Sciences, Minor In Social Sciences, 7.20/10.00

Activities and Societies: Serve the City Maastricht, PPI Belanda Enrolled as a student in the September 2022 semester at College.

Matematika & Ilmu Pengetahuan Alam