Report to CEOResponsible for new make-up products from marketing idea to pilot plant production:• Analysis of fashion and beauty trends• Product evaluation, positioning and consequent marketing plan for new products• Interaction with the Research Laboratory and the Process Development to achieve the desired texture with a pilot production. New packaging solutions• Marketing story of new products starting from technical claims• Product customization

Report to Country Business LeaderResponsible for:• ROI of marketing budget (pricing strategies, sales convention, advertisement on Cosmetic magazine, field activities)• Customer sales and technical approachMember of Sales and Marketing European Council

Responsible for new make-up products from marketing idea to pilot plant production:• Together with Strategic Marketing Division: product evaluation, positioning of market and Intercos products and consequent marketing plan for new products.• Interaction with the Research Laboratory and the Process Development Division to achieve the desired texture with a pilot production.• Direct interaction with Global Marketing and Comunication Division in order to create the marketing story of… Show more Responsible for new make-up products from marketing idea to pilot plant production:• Together with Strategic Marketing Division: product evaluation, positioning of market and Intercos products and consequent marketing plan for new products.• Interaction with the Research Laboratory and the Process Development Division to achieve the desired texture with a pilot production.• Direct interaction with Global Marketing and Comunication Division in order to create the marketing story of new products starting from technical claims.Events (Cosmoprof, HBA, Customer Meeting): responsible (texture, color, label, packaging) for samples to be shown to customers. Show less

Scale up of chemist and microbiologic processes.Analysis of process critical point; feasibility study; product industrialisation; screening of row materials; use of the main analytic techniques.