Visual communication has been my lifelong passion, and I have channeled it through illustration and graphic design. In the last twenty years or so, I have developed projects applied to: corporate identity, advertising, packaging, publishing, web and social media. Following a unique creative approach and a rigorous methodology, I collaborate on a regular basis with companies and institutions of various sizes. They range from small local businesses to national and international brands of the most diverse sectors: from fashion to design, from art to food, from culture to corporate business.A thorough analysis of the brief allows me to identify the essential features of the message to be visually conveyed, before having them surface and merge in a clean but strongly evocative generative sign, exploring different possibilities of creative interpretation. The aim of my work is to offer a service that thoroughly communicates the requests of my customers. A visual work that will be in line with their identity, and also with the latest trends of international design – so that the final message stands out in the reference market.A successful visual project is undoubtedly one of the best keys to make a brand recognizable and to make it grow; to contribute to the success of an event; or to enhance the contents of a book. Broadly speaking, a visual project achieves its goal when its message is conveyed with unique ...style, personality, efficacy.

Editorial Design | Advertisement | Image Editing | Digital Painting courses + Graphic Designer at the Marketing and Communication Office

Graphic Design course, Beginner/Intermediate/Advanced level

PACKAGING (X-Ray Profumo) - PUBLISHING ("Frank Lloyd Wright a Fiesole cento anni dopo. 1919-2010"; Giunti - "Ataf. 60 anni nel cuore della città") - WEB (www.xray-profumo.com) - ILLUSTRATION (Museo Horne-Firenze; Museo Archeologico della Maremma-Grosseto)

Salvatore Ferragamo Parfums & emanuel ungaro Parfums: packaging (concept/moke-up/printing files), marketing catalogues, photo concept and editing (advanced photo retouch), special event image system, illustrations, store window design - Tenute dell'Ornellaia: rebranding - Florence City Hall communication: event programs, poster, brochures, etc. - Museo Horne: illustrations (children book + website) - Museo archeologico di Grosseto: illustrations (children book)