Who is Federico Dal Fò? Overview
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Quick answer
Federico Dal Fò is listed as Senior Visual Designer at Huge, based in Toronto, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Federico Dal Fò.
Federico Dal Fò previously worked as UX/UI Designer at Ellii (Formerly Esl Library) and UX/UI Designer at Newton.Co. Federico Dal Fò holds Ux/Ui Design from Mento Design Academy.
Company email context
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Huge
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Profile bio
About Federico Dal Fò
Ciao 👋🏻 I’m Federico, UX/UI & Product Designer. I am a big idea thinker and a collaborative, hands-on problem solver designer with experience delivering digital solutions for startups, fintech and ecommerce. 𝗠𝗲 𝗶𝗻 𝗮 𝗻𝘂𝘁𝘀𝗵𝗲𝗹𝗹:🇮🇹 An Italian designer based in Canada 🇨🇦🧑🏼💻My experience:I have a background in UX and service design and have designed websites, apps and other digital experiences for startups, e-commerce and fintech companies in Europe and Canada. I also have experience working in fast-paced, agile and scrum workflows as well as collaborating within cross-disciplinary teams.🧘🏼 My Design Philosophy:⚖️Balance company & user needs:Making sure that what I create meets the goals of the company and is easy for people to use. I enjoy working in cross-disciplinary teams to create alignment and deliver value for customers and the organization.🧐 Always justifying my design decision: I believe in backing up my design decisions with research and rationale. That’s why I make sure to ground my designs with data, research insights and user feedback.🔄 Keep testing your solutionI believe there is always a better way. I strongly advocate for an iterative approach, consistently testing and refining solutions to ensure they seamlessly align with user expectations.🧑🏼🎓 Design Path:I graduated with a Bachelor's Degree in Industrial Design, and a Master's Degree in Service Design. To round out my experience, I also completed a bootcamp in UX/UI Design. 🏔My free time: An outdoorsman at heart – you can find me skiing, mountain biking, rock climbing or just hanging out in nature.
Current workplace
Federico Dal Fò's current company
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9 roles
Federico Dal Fò work experience
A career timeline built from the work history available for this profile.
Ux/Ui Designer
Current
Jun 2024 - Present
Ux/Ui Designer
• Led the design team to revamp the onboarding process for 3 user types. Analyzed 7 competitors in 2 weeks and created new wireframes to improve onboarding, MFA security processes and user registration.• Collaborated closely with product managers and developers on the crypto staking feature release by generating 2 user flows and 3 wireframes for the website, including an MVP & V1 release.
Feb 2024 - Apr 2024
Ux/Ui & Web Designer
• Redesigned and launched Studio Reinvent’s website in 2 months with updated navigation and branding, resulting in a 60% increase in organic website traffic and a 33% increase in customer leads.• Analyzed information architecture and generated wireframes across 3 service categories.
Jun 2023 - Nov 2023
Ux/Ui Designer
• Redesigned Nove25 e-commerce Product page and checkout flow, collaborating with a cross-disciplinary team to achieve an 18% conversion rate increase, 12% lower bounce rate, and 15% faster loading time.• Conducted user testing for the product detail page optimization, engaging 15 participants across 5 departments to evaluate the ease of adding products to the cart and checking out.• Set up a design system in Figma, ensuring consistency and reducing design & development time by 50%.
Apr 2022 - May 2023
Ux/Ui Designer
• Spearheaded the visual rebranding of the company from a marketplace to an e-bike tour agency, including the development of the brand guide & website, contributing to an increase in revenue of 700% in just 5 months.• Conducted field research with 5 users across 4 tours to gather real-time feedback on the program.• Developed and implemented a digital marketing strategy, including newsletters and Instagram posts, resulting in a 6.5x increase in customers and an 80% decrease in customer acquisition costs.
Mar 2021 - Apr 2022
Design Research Internship
The project focuses on creating tools for service designers who work in the healthcare system. The area my team and I worked on specifically was the communication and collaboration between medical stakeholders and designers.Impact highlights:• Conducted qualitative research including stakeholder interviews and literature reviews to understand service design workflows and stakeholder collaboration in the healthcare space.• Designed and user-tested healthcare-focused service design tools and frameworks.• Published a service design toolkit and tutorial on the Service Design Tools digital platform for service designers working in the healthcare space.
May 2020 - Sep 2020
Service Designer And Researcher
I collaborated in a team to research, conceptualize and design a project around communal food consumption and delivery. The project was selected for mentorship through H-Farm and Poli.Design's Service Design Lab program. I led the team, helping develop the strategy and business model of the project, as well as creating design artifacts and presentation materials.
Nov 2019 - Feb 2020
Restoration Technician
Marastoni Antichita'
My role was to transport, renovate, fix and restore antique furniture using woodworking techniques. In a span of 2 months, I was able to work on 20 pieces—including tables, chairs, and other furniture—for clients around the Verona region. Some of the pieces I helped restore date back to the 1800s.
Jun 2017 - Jul 2017
4 education records
Federico Dal Fò education
Ux/Ui Design
Specializing Master 1° Level, Service Design, 100/110
Language Year Abroad Diploma, Education
Bachelor’S Degree, Industrial And Product Design, 110/110
FAQ
Frequently asked questions about Federico Dal Fò
Quick answers generated from the profile data available on this page.
What company does Federico Dal Fò work for?
Federico Dal Fò works for Huge.
What is Federico Dal Fò's role at Huge?
Federico Dal Fò is listed as Senior Visual Designer at Huge.
Where is Federico Dal Fò based?
Federico Dal Fò is based in Toronto, Ontario, Canada while working with Huge.
What companies has Federico Dal Fò worked for?
Federico Dal Fò has worked for Huge, Ellii (Formerly Esl Library), Newton.Co, Studio Reinvent, and Nove25.
How can I contact Federico Dal Fò?
You can use AeroLeads to view verified contact signals for Federico Dal Fò at Huge, including work email, phone, and LinkedIn data when available.
What schools did Federico Dal Fò attend?
Federico Dal Fò holds Ux/Ui Design from Mento Design Academy.
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