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Federico Troiani Email & Phone Number
Chief Executive Officer
at
Moon Juice
1 work email found
@ritual.com
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Chief Executive Officer
Location
Los Angeles Metropolitan Area, United States
Who is Federico Troiani? Overview
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Quick answer
Federico Troiani is listed as Chief Executive Officer at Moon Juice, based in Los Angeles Metropolitan Area, United States. AeroLeads shows a work email signal at ritual.com and a matched LinkedIn profile for Federico Troiani.
Federico Troiani previously worked as Chief Commercial Officer (CCO) at Ka'Chava and Chief Commercial Officer (CCO) at Ritual. Federico Troiani holds Master Of Business Administration (Mba) from The Tuck School Of Business At Dartmouth.
Company email context
Email format at Moon Juice
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{first}@ritual.com
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Profile bio
About Federico Troiani
I am a General Manager, Marketing, Sales & Ecommerce executive with over 20 years of experience in leading global companies and high-growth startups. My general manager experience includes P&L and revenue management, strategic planning, omnichannel commercial programs, marketing communications, product strategy, margin/opex optimization, and innovation. I have a proven track record of scaling businesses that require accelerated revenue growth while achieving operational efficiencies for sustainable profitability. I understand deeply the intersection of brand marketing and performance marketing, ecommerce and wholesale retail, and revenue management and disproportional EBITDA growth. I am a visionary leader passionate about building purpose-driven brands and empowering teams to create products that enhance people's lives and make a positive impact on the planet.Specialties: P&L, Budget and OpEx management | Strategic Plans, Long Range Planning | Retail, Ecommerce: DTC & Amazon | Brand & Performance Marketing | Customer Acquisition & Retention | Advertising, Campaign Strategy, Media Planning | Commercial Strategy | Financial Modeling, ROI Optimization | Pricing, Merchandising | Product Strategy & Innovation | Board of Directors Reporting & Presentations | Organizational Design | Talent & Team Development | CMO, Chief Growth Officer, Chief Commercial Officer, Chief Revenue Officer, CEO, Chief Executive Officer, President, CPG, Consumer Packaged Goods
Listed skills include Product Development, Brand Architecture, P&L Management, Marketing Strategy, and 9 others.
Current workplace
Federico Troiani's current company
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15 roles
Federico Troiani work experience
A career timeline built from the work history available for this profile.
Chief Commercial Officer (Cco)
Current
Nov 2024 - Present
Chief Commercial Officer (Cco)
Ritual - a Certified B Corporation - is the traceable health and wellness brand working to bring a new level of transparency to the supplements industry.
Jun 2024 - Sep 2024
Chief Marketing Officer
Nov 2021 - Jun 2024
Chief Growth Officer
Bulletproof is an omni-channel digitally native and content driven brand with the vision to tap into the unlimited power of being human by creating products and providing content that radically improve lives. Led Marketing, Ecommerce, Creative, Product Development and Innovation with revenue accountability reporting to the CEO.
Sep 2019 - Nov 2021
Vice President, Brand & Digital Marketing - Nature Made Vitamins Brand
Pharmavite is a $1.1B Health & Wellness manufacturer of dietary supplements, with Nature Made Vitamins, the #1 brand in the category.Head of marketing for Nature Made brand with $1B in sales and 15 product lines with full P&L accountability across Retail and Ecommerce channels. Led all marketing activities including TV, Digital Media, Social Media, PR, Influencers, SEO, SEM and CRM/Email to drive demand and new customer acquisition.
Apr 2017 - Aug 2019
Marketing Director, Brand & Digital - Nature Made Vitamins Brand
Led portfolio of 5 product lines (Gummies, Probiotics, Heart Health, Immunity and Beauty) across Retail and Ecommerce channels to deliver all brand and digital marketing initiatives.
Feb 2014 - Mar 2017
Senior Marketing Manager - Pillsbury Brand
Managed Pillsbury $450MM product portfolio with full P&L accountability, leading development and execution of marketing plans with $50MM media budget including TV, Digital Media, Social, SEO/SEM and Email to grow share +3pts. Transformed Pillsbury into a content driven brand leading in-house Social Digital and Content teams to increase product usage via recipe ideas for key baking moments.
Nov 2012 - Feb 2014
Senior Marketing Manager - Grain, Fruit And Salty Snacks
Led development and execution of marketing plans including digital media, merchandising and pricing to deliver 20% sales growth and +25% profit. Built a geo-targeted digital campaign to support launch of a new product that generated +$25MM sales.
Nov 2010 - Oct 2012
Marketing Manager - Big G Cereal Division, Innovation
Led innovation strategy, product development and new product launches for Fiber 1, Wheaties and Total cereal brands.
Jul 2008 - Oct 2010
Senior Associate Marketing Manager - Lucky Charms Brand
Restored growth for Lucky Charms with the development of a $14MM integrated campaign linking marshmallow news to drive kid ask with a new campaign (Power of the Charms) including TV and Digital advertising to grow sales +15%.
Jun 2007 - Jun 2008
Senior Associate Marketing Manager - Pillsbury Toaster Strudel Brand
Turned around Pillsbury Toaster Strudel 7-yr decline by repositioning brand from kid target to mom gatekeeper target with new advertising, packaging design and new products to increase sales +42% and double profit. Developed $9MM TV and Digital campaign leading agency briefing, creative process, consumer testing and media planning, to deliver +22% base volume lift and highest ROI in the brand history.
Jan 2006 - May 2007
Associate Marketing Manager - B2B Foodservice, Yogurt Business
Developed distributor and operator marketing plans to grow Yoplait $100 million B2B business by +15%.
Aug 2004 - Dec 2005
Brand Manager - Gatorade International
Created integrated promotional plan for Gatorade International leveraging NBA and Soccer partnerships.
Jun 2003 - Aug 2003
Brand Management
Managed marketing strategy, planning and execution for 3 product lines (sandwich cookies, sweet snacks and salty snacks). Led development of marketing campaigns, including media planning and merchandising integrations.
Jan 1997 - Jul 2002
2 education records
Federico Troiani education
Master Of Business Administration (Mba)
The Tuck School Of Business At Dartmouth
Industrial Engineering
Instituto Tecnológico De Buenos Aires
FAQ
Frequently asked questions about Federico Troiani
Quick answers generated from the profile data available on this page.
What company does Federico Troiani work for?
Federico Troiani works for Moon Juice.
What is Federico Troiani's role at Moon Juice?
Federico Troiani is listed as Chief Executive Officer at Moon Juice.
What is Federico Troiani's email address?
AeroLeads has found 1 work email signal at @ritual.com for Federico Troiani at Moon Juice.
Where is Federico Troiani based?
Federico Troiani is based in Los Angeles Metropolitan Area, United States while working with Moon Juice.
What companies has Federico Troiani worked for?
Federico Troiani has worked for Moon Juice, Ka'Chava, Ritual, Bulletproof 360, and Pharmavite.
How can I contact Federico Troiani?
You can use AeroLeads to view verified contact signals for Federico Troiani at Moon Juice, including work email, phone, and LinkedIn data when available.
What schools did Federico Troiani attend?
Federico Troiani holds Master Of Business Administration (Mba) from The Tuck School Of Business At Dartmouth.
What skills is Federico Troiani known for?
Federico Troiani is listed with skills including Product Development, Brand Architecture, P&L Management, Marketing Strategy, Global Marketing, Brand Management, Marketing, and Product Marketing.
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