Federico Marini personal email
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Sales and Marketing Professional with more than 20 years of experience in the automotive industry. Skilled in Brand Communication, Product, Sales Planning, Project and Budget Management.Team leader with international experience, responsible for the startup of 3 new markets in North Europe and the development of local Marketing Organization managing 16 headcounts. Target oriented with passion for the goal achievement and the growth of the team; reaching significant results such as the FCA Brands commercial development in Sweden (+ 300% market share in 4 years ) and the conception and implementation of Fiat 500 MY17 range. Ultimately appointed as Product & Marketing Director for Dodge & RAM Importer and Distributor in Europe start up.
Klintberg & Way Automotive
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Marketing DirectorKlintberg & Way Automotive Feb 2018 - PresentLuganoResponsible for Dodge & RAM Brands Product, Pricing and Marketing positioning in Europe. Ensure profitability and brand metrics (P&L, Volumes & Share, Sales mix)Logistic & sales Planning
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Marketing DirectorFiat Group Automobiles Sweden Ab May 2012 - Feb 2018Stockholm, Sweden
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Fiat 500 & Fiat 124 Spider Brand Manager EmeaFca Fiat Chrysler Automobiles Apr 2016 - Jan 2018Torino - ItalyResponsible for Fiat Brand Aspirational models line up (500 & 124 Spider) Marketing activities (Product, Price, Place & Promotion) in the EMEA Region. -
Marketing Director Fca NordicsFca Sweden May 2014 - Mar 2016Stockholm, SwedenResponsible for Marketing and product strategy & plans in Sweden, Denmark, Finland and Norway for Fiat, Jeep, Alfa Romeo, Abarth and Lancia Brands
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Fleet Marketing ManagerFiat Group Automobiles May 2010 - Oct 2012Managing a team of four professionals following marketing, communications, promotions,event activations• Define with all stakeholders the pricing and value proposition of the products and fleetservices (contract hire, financing, leasing, buy-back etc.)• Managing a central communications budget
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Product Manager Hq Mini MpvFiat Group Automobiles Sep 2007 - Apr 2010Defined business cases, launch strategies, pricing and value propositions for the Fiat Quboand Fiat Doblo for 16 European Markets• Set with market affiliations the pricing and value proposition of the products• Defined with the various stake holders the life cycle management guidelines to ensurevolumes, margins and market share objectives• Worked with the ad agencies to define the positioning of the products and subsequent ATL and BTL campaigns. Innovative digital and BTL communications strategy for the Fiat Qubo
Federico Marini Skills
Federico Marini Education Details
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Università Degli Studi Di Torino - Scuola Di Amministrazione Aziendale
Frequently Asked Questions about Federico Marini
What company does Federico Marini work for?
Federico Marini works for Klintberg & Way Automotive
What is Federico Marini's role at the current company?
Federico Marini's current role is Marketing Director at Klintberg & Way Automotive.
What is Federico Marini's email address?
Federico Marini's email address is fe****@****ail.com
What schools did Federico Marini attend?
Federico Marini attended Università Degli Studi Di Torino - Scuola Di Amministrazione Aziendale.
What skills is Federico Marini known for?
Federico Marini has skills like Marketing Communications, Marketing Strategy, Product Marketing, Marketing, Pricing, Automobile, Product Lifecycle Management, Automotive, Team Management, Business Planning, Competitive Analysis, Management.
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