Marketing Director
CurrentResponsible for Dodge & RAM Brands Product, Pricing and Marketing positioning in Europe. Ensure profitability and brand metrics (P&L, Volumes & Share, Sales mix)Logistic & sales Planning
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Federico Marini is listed as Marketing Director at Klintberg & Way Automotive at Klintberg & Way Automotive, based in Turin, Piedmont, Italy. AeroLeads shows a matched LinkedIn profile for Federico Marini.
Federico Marini previously worked as Marketing Director at Klintberg & Way Automotive and Marketing Director at Fiat Group Automobiles Sweden Ab. Federico Marini studied at Università Degli Studi Di Torino - Scuola Di Amministrazione Aziendale.
Sales and Marketing Professional with more than 20 years of experience in the automotive industry. Skilled in Brand Communication, Product, Sales Planning, Project and Budget Management.Team leader with international experience, responsible for the startup of 3 new markets in North Europe and the development of local Marketing Organization managing 16 headcounts. Target oriented with passion for the goal achievement and the growth of the team; reaching significant results such as the FCA Brands commercial development in Sweden (+ 300% market share in 4 years ) and the conception and implementation of Fiat 500 MY17 range. Ultimately appointed as Product & Marketing Director for Dodge & RAM Importer and Distributor in Europe start up.
Listed skills include Marketing Communications, Marketing Strategy, Product Marketing, Marketing, and 14 others.
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Lugano
Responsible for Dodge & RAM Brands Product, Pricing and Marketing positioning in Europe. Ensure profitability and brand metrics (P&L, Volumes & Share, Sales mix)Logistic & sales Planning
Stockholm, Sweden
Torino - Italy
Responsible for Fiat Brand Aspirational models line up (500 & 124 Spider) Marketing activities (Product, Price, Place & Promotion) in the EMEA Region.
Stockholm, Sweden
Responsible for Marketing and product strategy & plans in Sweden, Denmark, Finland and Norway for Fiat, Jeep, Alfa Romeo, Abarth and Lancia Brands
Managing a team of four professionals following marketing, communications, promotions,event activations• Define with all stakeholders the pricing and value proposition of the products and fleetservices (contract hire, financing, leasing, buy-back etc.)• Managing a central communications budget
Defined business cases, launch strategies, pricing and value propositions for the Fiat Quboand Fiat Doblo for 16 European Markets• Set with market affiliations the pricing and value proposition of the products• Defined with the various stake holders the life cycle management guidelines to ensurevolumes, margins and market share objectives• Worked with the ad agencies to define the positioning of the products and subsequent ATL and BTL campaigns. Innovative digital and BTL communications strategy for the Fiat Qubo
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Federico Marini works for Klintberg & Way Automotive.
Federico Marini is listed as Marketing Director at Klintberg & Way Automotive at Klintberg & Way Automotive.
Federico Marini is based in Turin, Piedmont, Italy while working with Klintberg & Way Automotive.
Federico Marini has worked for Klintberg & Way Automotive, Fiat Group Automobiles Sweden Ab, Fca Fiat Chrysler Automobiles, Fca Sweden, and Fiat Group Automobiles.
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Federico Marini studied at Università Degli Studi Di Torino - Scuola Di Amministrazione Aziendale.
Federico Marini is listed with skills including Marketing Communications, Marketing Strategy, Product Marketing, Marketing, Pricing, Automobile, Product Lifecycle Management, and Automotive.
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