Federico Noia
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Federico Noia Email & Phone Number

Marketing & Trade Marketing Director | Managing Director | Sales | Food & Beverage | HoReCa at Romeoauto Mobility Solutions
Location: Perugia, Umbria, Italy 13 work roles 5 schools
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Role
Marketing & Trade Marketing Director | Managing Director | Sales | Food & Beverage | HoReCa
Location
Perugia, Umbria, Italy
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Federico Noia is listed as Marketing & Trade Marketing Director | Managing Director | Sales | Food & Beverage | HoReCa at Romeoauto Mobility Solutions, a company with 8 employees, based in Perugia, Umbria, Italy. AeroLeads shows a matched LinkedIn profile for Federico Noia.

Federico Noia previously worked as Marketing Manager at Romeoauto Mobility Solutions and Sales and Marketing consultant at Freelance. Federico Noia holds Economics And Business, With Marketing Postgraduated Course. from Luiss Guido Carli University.

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Romeoauto Mobility Solutions

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Profile bio

About Federico Noia

I’m a professional with +20 years’ experience in marketing and sales, built in both multinational and family-own companies, in FMCG sector.I’ve always been able to achieve remarkable results in any context, structured and unstructured, even in the presence of limited resources, using the best mix between efficiency and effectivenessMy professional history, competencies and expertise may be summarized as follows:• to manage business units, acting as MD, with accountability for profit and loss;• to build successful brands recognized by consumers, with full knowledge and management of marketing research, sponsorships, media planning and buying, formulating and executing brand and product portfolio strategies, brand activation at outlet level;• to approach B2B, B2C e B2B2C markets and brands with the same effectiveness;• to know in depth FMCG distribution channels and their logic - margins, prices, supply chain, value chain - particularly in the Horeca channel;• to manage, shape, motivate and reward mixed sales networks, made up by agents and employees.Result orientation, negotiation skills and human resource management are my key strengths, coupled by commitment, reliability and strong professional ethics.Finally, I strongly believe that for a manager it’s important to own these requirements, in order to manage human and economic resources, and to get results at the same time: Ethics, Popularity, Adaptation, Delegation and Decision-making.For the past 5 years, I have been dedicated to the world of sports sponsorship, including working for a top-tier women's volleyball club, managing sponsor search, execution of advertising rights, event creation and animation, fan engagement, while also experimenting with relationship marketing to club partner companies.

Listed skills include Consumer Marketing, Brand Development, Market Research, Horeca, and 16 others.

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Romeoauto Mobility Solutions
Romeoauto Mobility Solutions
Marketing & Trade Marketing Director | Managing Director | Sales | Food & Beverage | HoReCa
perugia, umbria, italy
Website
Employees
8
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13 roles

Federico Noia work experience

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Sales And Marketing Consultant

Freelance

Marketing for sports clubs: sponsorships, event organization, merchandising, communicationOrganizational and marketing consultancy for big events and shows, sponsor search and signing, related executionCommercial and distribution consultancy in the food & beverage sector

Nov 2015 - Mar 2024

Business Development | Startup

Rome, Italy

PUBSTER is a digital startup that has invented a revolutionary approach to create loyalty among consumers of a certain outlet. With Pubster, every customer attending pubs, clubs or cafes, is prized based on the number of times he comes back to the same outlet: he can collect virtual coins and then get free drinks or food. They need only to have then.

Dec 2014 - Nov 2015

Marketing Director

Doreca Spa

Roma, Italia

DORECA is a national-wide FOOD & BEVERAGE wholesaler, operating along Horeca channel in the italian market. I led the marketing team, made up by 3 people, and I ensured:- Company image success (web site, advertising);- Internal development of creativity referred to catalogues, promotional folders, labels, various brand declination, through a dedicated.

Jan 2012 - Dec 2013

Managing Director

Doreca Umbria Ltd - Doreca Civab Ltd

Perugia - Lerici (SP)

I managed as CEO two regional branches of DORECA national network, located in Umbria and Tuscany (11 mil € of total sales). Activities included: wholesaling, buying and reselling F&B products to our on-trade customers (1500 outlets served, such as bars, pubs, pizzerias, restaurants, etc.), managing the 4 warehouses located throughout the territory, the.

Mar 2008 - Dec 2011

Marketing Manager Worthmore Brands

Roma, Italy

  • I ran a portfolio of 3 premium brands: Nastro Azzurro, Pilsner Urquell and Miller, supported by 4 employees in direct reporting line. Main responsibilities included: portfolio shaping, brand strategy and planning.
  • In the period 2005-2008 NASTRO AZZURRO has grown by 30% in volume, 1 point in market share, and reached consumer spontaneous awareness levels of 47% (highest result ever). With my team we have built a prestigious.
  • For Pilsner, we reached the volume of 20,000 hl in Italy, with a very high pricing, adopting a Public Relation strategy involving italian influential people, and realizing the 1st Pilsner Urquell beer-corner inside.
  • For Miller we created an innovative marketing activity based on unconventional tactics (i.e. Flash Mob, 2006), and after that prepared a plan to transfer brand’s distribution for the Italian Market to a specialized.
Oct 2005 - Feb 2008

Media & Research Marketing Manager

Roma, Italia

Direct deal of advertising contracts with every kind of media companies (national and thematic TV, radio, cinema, outdoor billposting, web).Media strategy definition, media planning and scheduling for all the company brands.Supervision of all marketing research and related budget assessment and respect.Preparation and dissemination of monthly and quarterly.

Jan 2005 - Sep 2005

Brand Marketing Manager

Roma, Italia

I was the first and only report to the marketing director in the department, with all brand managers and research managers reported to me.I managed as well the whole marketing information flow, as needed after Birra Peroni company acquistion by SAB MILLER plc, occurred in may 2003.I conceived and negotiated the sponsorship agreement beetween PERONI brand.

Jan 2003 - Dec 2004

Market Research Manager

Roma, Italia

Strategic planning, macro-economic outlook review, quali-quantitative market research.Wide support to brand marketing.

Jan 2001 - Dec 2002

Brand Manager Nastro Azzurro

Roma, Italia

Management of the whole brand mktg-mix - ATL, BTL and many sport sponsorships - especially took care of the design, negotiation and development of contracts related to a celebrity (both sport and private image rights), the world known racing champion VALENTINO ROSSI, laying the groundwork for the use of testimonials at high standards.

Nov 1998 - Dec 2000

Key Account Horeca Channel

Roma, Italia

Management of wholesalers and outlets in Rome Area.Winner of the national competition “Jackpot Spina '98”, on sales of Keg Beer.

Sep 1997 - Oct 1998

Brand Manager Specialty Brands

Roma, Italia

I took care of the market launch of several imported beer-ranges (Grimbergen, Fuller, Prinzregent), building up dedicated sales force, creating pos material and support packages.

Apr 1996 - Aug 1997

Junior Researcher

Roma, Italia

In charge of production of internal marketing and sales reports, marketing and competitors analysis, brand and consumer research.

Mar 1993 - Mar 1996
Team & coworkers

Colleagues at Romeoauto Mobility Solutions

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5 education records

Federico Noia education

Education record

Master In Marketing E Vendite - Formez

Education record

Liceo Scientifico

Education record

Liceo Scientifico
FAQ

Frequently asked questions about Federico Noia

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What company does Federico Noia work for?

Federico Noia works for Romeoauto Mobility Solutions.

What is Federico Noia's role at Romeoauto Mobility Solutions?

Federico Noia is listed as Marketing & Trade Marketing Director | Managing Director | Sales | Food & Beverage | HoReCa at Romeoauto Mobility Solutions.

Where is Federico Noia based?

Federico Noia is based in Perugia, Umbria, Italy while working with Romeoauto Mobility Solutions.

What companies has Federico Noia worked for?

Federico Noia has worked for Romeoauto Mobility Solutions, Freelance, Pubster, Doreca Spa, and Doreca Umbria Ltd - Doreca Civab Ltd.

Who are Federico Noia's colleagues at Romeoauto Mobility Solutions?

Federico Noia's colleagues at Romeoauto Mobility Solutions include Mirko Pugno, Massimiliano Panfili, Davide Simonelli, Tiziana Capoccia, and Fabio Castellini.

How can I contact Federico Noia?

You can use AeroLeads to view verified contact signals for Federico Noia at Romeoauto Mobility Solutions, including work email, phone, and LinkedIn data when available.

What schools did Federico Noia attend?

Federico Noia holds Economics And Business, With Marketing Postgraduated Course. from Luiss Guido Carli University.

What skills is Federico Noia known for?

Federico Noia is listed with skills including Consumer Marketing, Brand Development, Market Research, Horeca, Market Analysis, Sales Management, Advertising, and Sponsorship.

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