Federico R. Email & Phone Number

I drive our mission to transform the experience economy, enhancing every touchpoint clients have with businesses. From creating innovative campaigns to strengthening internal cultures, I lead a team committed to sustainable growth, blending strategy, creativity, and operational excellence. My role spans from guiding international expansions—like recent market exploration in London—to leading high-impact brand events, such as the Birkenstock event launch, and forging strategic partnerships like our alliance with Alianza Mar y Tierra. Projects like Wo Kapi Café’s expansion and Transcomer’s customer-centric campaigns illustrate our focus on meaningful connections. At Pura Vida Growth, we’re reimagining business experiences worldwide.

Denver, Colorado, Us

Gainesville, Florida, Us

Assistant for three courses at the University of Florida focused on startup funding, finance, and process management. • Analyzed, graded, and critiqued 15 business plans biweekly• Acted as business advisor to students as they moved through course framework• Maintained and provided feedback on a discussion board for 70+ students

Irving, Tx, Us

• Successfully migrated finished products process from Brighton, England to Heredia, Costa Rica with 100% success margin on-site• Lead the Customer Service Champions team. Organized and presented bimonthly workshops to groups of up to 60 people and generated customer engagement programming for over 500 employees in the company• Created an online training program utilized by more than 120 internal customers across Europe, Middle East, and South Africa• Participated in Global Shared Service continuous improvement team • Interviewed, trained, and onboarded 40+ new hires across 4 divisions within Master Data team

Irving, Tx, Us

Think Customer Champions is a group in charge of developing and delivering the importance of the Excellence on Customer Service by recognizing the customer as a pillar for the business. Creating Values, Habits & Culture of Customer Service is a daily basis task for each area of the business. The Customer is not just your buyer, your work colleague is your customer as well.

Irving, Tx, Us

• Designed a training process for document submittal for 150+ employees across seven international business units. Resulting in a 98% first-input success rate across company• Supported migration of internal Customer Relationship Management system from Knoxville, TN to Heredia, Costa Rica with 100% success margin• Awarded for exceeding 90% of KPIs in Customer Service at the Global Shared Service Center

Guanacaste, Cr

Master Of Science In Entrepreneurship, Business Administration And Management, General

Bachelor'S Degree, Business Administration And Management