The Top Expert in Growth Marketing makes Growth Marketing SaaS Over the course of 20 years, I have been engaged in marketing at the forefront of changing industries and media landscapes, pioneering innovative marketing methodologies and achieving remarkable results. In the field of IT services marketing, I have established a distinctive position in terms of both career and achievements, standing out uniquely in the market.Achievements💡 Played a major role in driving ZIGBANG's growth and transformation into a unicorn company💡Acquired over 100 million users in diverse domains, encompassing mobile gaming, O2O platforms, and e-commerce💡I developed an innovative marketing methodology by combining brand marketing, performance marketing, CRM, and growth hackingFounder & CEO of REINVENTING- I have founded Reinventing to help many companies' growth with successful marketing experiences and innovative methodologies.- Our clients are experiencing rapid traffic growth and astonishing revenue increases.⚡ I realized that many companies that are close to becoming unicorns are still struggling to adopt proper marketing methodologies. Seeing this gap, I was inspired to start my own business.CMO of TRENBE⚡ By implementing growth marketing methodologies, I improved CAC (Customer Acquisition Cost) by more than 5 times.CMO & Vice President of ZIGBANG & Hogangnono - I executed Zigbang's first TV advertisement and simultaneously implemented performance marketing, resulting in acquiring 2 million users within just 2 months and increasing MAU by 5 times.- Zigbang acquired the apartment information platform HOGANGNONO and directly executed marketing strategies, resulting in a 4-fold increase in Monthly Active Users (MAU).⚡ Because I wanted to engage in marketing for a service with a long life cycle, I joined Zigbang, a real estate platform, as the CMO. During my 7 years of working at Zigbang, I made significant contributions to the company's value, which grew by over 100 times.Marketing Team Leader of NHN - During my 2-year tenure at NHN, I successfully launched marketing campaigns for approximately 30 mobile games and 5 PC games.- Pocopang(mobile game) is a mobile service that executed the first-ever TV advertisement using big models in Korea. Through TV advertising and performance marketing, it gathered 10 million users in a short period of time.⚡ As the company underwent a physical division into NHN and NAVER, I joined NHN as the Marketing Team Leader. And I was the first to initiate mobile service marketing in South Korea.