*Board Member | NED for Family Businesses, Mid-Sized Companies, and NGOs**Investor & Partner | Real Estate & Renewable Energy in RJ & ES, Brazil**Business & Career Mentor | Leadership Influencer at LeadersTalk.com**Strategic Business Leader with Global Expertise**As a seasoned executive with extensive experience in FMCG, I have driven strategic growth, market turnarounds, and sustained performance across multiple markets for BAT Group PLC (GBP £25B global turnover). My leadership journey includes roles as Cluster CEO, Country Manager, Regional Marketing Director (32 countries), and Senior Marketing/Brand Executive. I specialize in navigating complex cross-cultural environments, serving as a trusted advisor to C-Suite and Board Executives. My focus is on simplifying business models, delivering strategic clarity, and achieving measurable results—whether it's boosting profitability, protecting volumes, or gaining/defending market share in high-stakes markets. *Core Expertise*- *FMCG Business Leadership:* End-to-end management of multi-market clusters and P&L ownership (USD $750M+). - *Strategic Execution:* From roadmap creation to in-market implementation, delivering quick wins and long-term growth. - *Turnaround Specialist:* Restructuring underperforming businesses and stabilizing for future growth. - * Innovation & Marketing:* Launching next-generation products, executing impactful campaigns, and driving regulatory engagement. - *Cross-Cultural Leadership:* Leading diverse teams of 1,100+ across regions, fostering collaboration, and building high-performance cultures. *Board & Senior-Level Roles* - Member of multiple boards, including commercial chambers (US & UK) and BAT Companies. - Former Cluster CEO (4 markets) and Country CEO, Sri Lanka (USD $750M turnover). - Proven track record of strategic focus, business resilience, and market growth. *Leadership Development & Industry Recognition* - Alumni of prestigious programs: - *IMD* (General Management, ENIGMA Impacting the Future) - *Darden* (Strategic Marketing Program) - *IOD Sri Lanka* (Board Leadership Program) - Multiple industry awards for leadership and innovation. - Multilingual: Fluent in Portuguese, English, and Spanish. *Passion for Leadership & Mentorship* I’m committed to inspiring and guiding the next generation of leaders, leveraging my expertise to mentor professionals and influence global audiences.