Felicity Mccarthy (Leavy)

Felicity Mccarthy (Leavy) Email and Phone Number

Digital Marketing Strategist, Trainer, Mentor, Keynote Speaker. Transformation and AI for Business @ Sparkdigital.ie
Felicity Mccarthy (Leavy)'s Location
Dublin, County Dublin, Ireland, Ireland
Felicity Mccarthy (Leavy)'s Contact Details

Felicity Mccarthy (Leavy) work email

Felicity Mccarthy (Leavy) personal email

n/a

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About Felicity Mccarthy (Leavy)

Founded Spark Digital to bring together my passion for enabling marketers and business owners to use digital marketing, social media marketing and social advertising to drive RESULTS for their business. I have a long track record in Senior International Marketing roles, including Facebook, eBay & Dell. Through these experiences, I have gained a depth of experience of technologies & tools to be applied to international and global strategies, which are applicable across regions and sectors. I have experience creating innovative digital marketing solutions in Business-to-Business and Business-to-Consumer settings. At Spark Digital I provide services such as:- Keynote Speaking in areas of: Digital Transformation, Digital Marketing, Social Media, AI for Business, Leadership, Entrepreneurship. - Social Media & Digital Marketing Training: From Digital Marketing strategy, to online advertising & social media training, you can learn what tools best suits your business, and the best way to use those tools to drive business results & revenue.- Consultancy: I can engage on a project basis to assist your business, to develop a digital strategy, to plan for a year ahead, to plan a market entry strategy or to project manage a digital project.- Mentoring: I provide mentoring services on behalf of Local Enterprise Offices of South Dublin and Dublin City. I also provide mentoring as part of a variety of programs run in partnership with a range of VC's and other startup support networks.Specialties: Digital Strategy, Technology and Transformation, AI for Business. Social Media Marketing, Leadership, Entrepreneurship.Check the website: www.sparkdigital.ieGet in touch: info@sparkdigital.ie

Felicity Mccarthy (Leavy)'s Current Company Details
Sparkdigital.ie

Sparkdigital.Ie

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Digital Marketing Strategist, Trainer, Mentor, Keynote Speaker. Transformation and AI for Business
Felicity Mccarthy (Leavy) Work Experience Details
  • Sparkdigital.Ie
    Founder
    Sparkdigital.Ie Feb 2014 - Present
    Dublin, Ireland
    At Spark Digital, we help businesses of all sizes with their digital marketing or social media marketing needs. Here's just a sample of some of the work we can help with:Consultancy services to clients across sectors & regions including:- Pinterest UK (Tech) - SMB Education Hub and Communications- Facebook & Instagram (Tech) - Training workshop delivery. Education Program Management.- Western Digital (Electronics) - International Digital Marketing training program- IQEQ (Financial Services) - Bespoke social media training courses for International teams- IDA Ireland (International Trade) - Social Media Workshops & Social Media Strategy project- Grant Thornton Ireland (Financial Services) - Digital workshops- Allianz (Insurance) - Marketing Strategy and Team Structure- Daft.ie (Property tech) - Marketing strategy & execution- Pieta (Non-Profit) - Digital Marketing Strategy & Social Media Training- Tayto Park (Entertainment) - Social Media Audit and Recommendations- Louis Copeland (Retail) - Digital Marketing Strategy- Dubarry (Apparel) - Digital Marketing Audit- Mercantile Entertainment Group (Hospitality) - Digital Marketing ConsultancyTraining & lecturing across Digital Marketing & Social Media topics in partnership with other organisations such as:- Irish Times Training- Entrepreneurs Academy- University College Dublin- EM Normandie- South Dublin Local Enterprise OfficeCreate bespoke training courses, sector specific and topic specific.Speaking Events with:- Web summit- Social Media Summit- 3XE Digital- Microsoft Ireland- Irish Internet Association- Image Business Club - Digital Masterclass- DCU Ryan Academy - female propellor programme
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  • Daft.Ie
    Marketing Lead
    Daft.Ie Oct 2014 - Sep 2016
    Dublin
    Leading the marketing organisation at Daft, including:- building team- developing marketing strategy- innovating new approaches to achieve business goals- Online & Offline channel strategy- Oversee business to business client marketing
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  • Facebook
    Head Of Smb Marketing - Emea
    Facebook Jul 2010 - Jan 2014
    Dublin, Ireland
    Lead Facebook's EMEA Marketing team for Small & Medium Business. Developed and delivered marketing strategies to acquire, educate & grow self-service marketers using the Facebook platform to grow their businesses. Designed global education programs for Small Businesses across a range of channels including web content, webinars, e-learning programs & in-person events.Directed programs with outsourced providers for high volume customer acquisition across self-service and managed sales channels.Keynote speaker at industry events in UK & Ireland, including Marketing Week Live (London), Business Startup Expo (London), Dublin Web Summit - Basecamp, Social Media Week (London) & more.Managed Content Marketing campaigns for Inbound lead generation for acquisitionDirected teams of up to 6 Marketing Managers.
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  • Acorn Marketing
    Client Services Director
    Acorn Marketing Jun 2009 - Aug 2010
    Responsibility for delivering comprehensive marketing strategies encompassing offline and online vehicles to deliver growth in customer acquisition and retain existing customers in a measurable and effective way, to a range of clients across industries and regions. Also lead and develop the digital marketing proposition for Acorn across all elements of online marketing, including E-Mail, Banner Advertising, SEO, Paid Search, Site Design and Online Merchandising. Direct flawless execution of marketing campaigns from creative design, to print sourcing & production, to online media buying, to performance analysis.
  • Ebay
    Head Of Marketing Ireland
    Ebay Jul 2007 - May 2009
    Management of all marketing activity for eBay Ireland, including strategy, planning, budget management, offline and online demand generation activities, and all onsite marketing and merchandising activities. Devised coherent marketing strategy encompassing E-mail Marketing, Paid and Organic Search, Website Merchandising, Affiliate Marketing, PR, Radio and Outdoor advertising. Consistently overachieved targets and optimised activities through rigorous testing plans and analysis to focus budgets on best performing vehicles.
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  • Dell
    Emea Brand Manager
    Dell 2003 - 2006
    Managed and executed marketing campaigns to drive desktop lines of business to drive market share across Home & Small Business in EMEA. Managed team of 6 brand managers across EMEA for desktop business, with complete accountability for profitability, revenues and unit growth in those businesses. Consistently overachieved targets in terms of growth and profitability.
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  • Dell
    Emea Online Manager
    Dell 1998 - 2003
    Project managed complete roll-out of single ad-serving & e-mail tracking technology across Europe, from identification and selection of technology provider, to implementation by region.Developed online marcom programs to grow online revenue generated penetration of a fast growing business across EMEA, exceeding targets consistently.Delivered defined metrics set and a complete set of reporting tools, to forecast and measure return on investment in online marcom vehicles and campaigns.
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Felicity Mccarthy (Leavy) Skills

Digital Marketing Online Marketing Online Advertising Email Marketing Social Media Marketing Marketing Strategy Ppc Seo Marketing Marketing Communications Digital Strategy Management E Commerce Marketing Management Affiliate Marketing Customer Acquisition Public Relations Demand Generation Web Marketing

Felicity Mccarthy (Leavy) Education Details

Frequently Asked Questions about Felicity Mccarthy (Leavy)

What company does Felicity Mccarthy (Leavy) work for?

Felicity Mccarthy (Leavy) works for Sparkdigital.ie

What is Felicity Mccarthy (Leavy)'s role at the current company?

Felicity Mccarthy (Leavy)'s current role is Digital Marketing Strategist, Trainer, Mentor, Keynote Speaker. Transformation and AI for Business.

What is Felicity Mccarthy (Leavy)'s email address?

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What is Felicity Mccarthy (Leavy)'s direct phone number?

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What schools did Felicity Mccarthy (Leavy) attend?

Felicity Mccarthy (Leavy) attended National University Of Ireland, Galway, Professional Development, National University Of Ireland, Galway.

What are some of Felicity Mccarthy (Leavy)'s interests?

Felicity Mccarthy (Leavy) has interest in Science And Technology, Children, Education.

What skills is Felicity Mccarthy (Leavy) known for?

Felicity Mccarthy (Leavy) has skills like Digital Marketing, Online Marketing, Online Advertising, Email Marketing, Social Media Marketing, Marketing Strategy, Ppc, Seo, Marketing, Marketing Communications, Digital Strategy, Management.

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