Felipe Campos 🏳️‍🌈 Email & Phone Number

Denmark

São Paulo, Brasil

São Paulo, Brasil

I led the Branding team, responsible for:- Develop and implement QuintoAndar's brand strategy, including positioning, identity and experience. We integrate brand with business, culture and product, working in partnership with the most diverse teams in the company, such as: Creative, Design, Product, Research, Communication, People and Customer experience..

São Paulo, Brasil

São Paulo E Região, Brasil

I worked as an independent consultant, developing new startups, leading their brand strategy and experience, and developing creative special projects: - I developed a full new project of a pet food company, True Pet Food, leading the brand and product development with a multidisciplinary team, leading the marketing and communication plan and co-leading the.

São Paulo E Região, Brasil

I had the challenge of strengthening the consulting, commercial and strategic leadership, adding value not only in branding strategy, but also in qualitative research, data analysis and communication. I conquered new important clients, such as Oi Telecom and Toca Obra (construtech), also developing projects with current clients.Main clients and projects.

Rio De Janeiro Area, Brazil

I founded Wonderboom leading the commercial front and the development of branding, research and co-creation projects. With greater emphasis on the development of research methodologies associated with digital platforms and data analysis. Main clients and projects:- Coca-Cola - research and co-creation project for the Shopper and Trade Marketing to review.

Rio De Janeiro Area, Brazil

I was responsible for the brand strategy and communication planning for the main clients of NBS. Also responsible for the creative leadership integrated with other areas (creation and media), supporting clients, developing people and adding value as a consultant with business and branding perspectives. Main clients and projects:- Oi (Telecom).

São Paulo Area, Brazil

I led product and corporate branding projects, from different sectors of the industry and NGOs. Responsible for commercial proposals, clients and project management - consumer insight, brand positioning and architecture, product pipeline innovation, visual and verbal identity. Main clients and projects:Nestlé (Ninho, Moça, Ideal, Acticol, Passatempo, NAN).

São Paulo Area, Brazil

São Paulo Area, Brazil

I was responsible for 'Natura Naturé', a multi-category brand for kids. I led the development of strategic planning, conceptual and commercial management, product innovation, brand communication strategy and implementation, such as promotions and campaigns, brand experience projects and action plans for direct sales consultants.

Rio De Janeiro Area, Brazil

- Integrated Marketing Communication: I coordinated the development of the proprietary content 'Estúdio Coca-Cola Zero' in partnership with MTV, musical producers and the communication agencies. Responsible for the supervision of the content development and the coordination of the integrated media plan implementation. - Brand Strategy: I was responsible.

Rio De Janeiro Area, Brazil

I was part of the creation of a new area of ​​Coca-Cola Brasil - Shopper & Trade Marketing. I was responsible for the development of strategic planning and execution of POS campaigns for new categories brands (juices, waters, teas and energy drinks), shopper researches, packaging development, communication campaigns, training and incentives for the sales.

Rio De Janeiro Area, Brazil

Development of the first national promotion of the brand, the launch of 'Kapo Chocolate', that inaugurated the entrance of 'Coca-Cola Brasil' into the milk beverage market and in the launch of 'Kapo with Nurisha’, product with functional benefits.

Master, Master En Análisis Sociocultural De La Comunicación Y Del Conocimiento

Master interfacultativo de las Facultades de Comunicación y Sociología. Especialidad: Comunicación y Semiótica Intercultural.

Graduation, Business Administration