Preparatory Period
Current
…
May 2024 - Present
AeroLeads people directory · profile
Felipe Horsth Catão Email & Phone Number
Preparatory period
at
…
1 work email found
@abbvie.com
3 phones found area 196, 114, and 800
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
…
Role
Preparatory period
Location
São Paulo, São Paulo, Brazil
Who is Felipe Horsth Catão? Overview
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Quick answer
Felipe Horsth Catão is listed as Preparatory period at …, based in São Paulo, São Paulo, Brazil. AeroLeads shows a work email signal at abbvie.com, phone signal with area code 196, 114, 800, and a matched LinkedIn profile for Felipe Horsth Catão.
Felipe Horsth Catão previously worked as Global Head of Digital Health at Eurofarma and Digital Growth Strategy Director at Tugarê Healthcare Communication. Felipe Horsth Catão holds Post-Grad, Communication, Market And Information Technology from Fia Business School.
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*@abbvie.com
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Profile bio
About Felipe Horsth Catão
With over than 18-years of in-depth experience in pharmaceutical industry, Felipe has worked in different areas and projects leading Marketing, CRM, Digital, Data, SFE and Commercial Training areas. Felipe had the chance to contribute with fast-growth periods of Roche, AbbVie, Janssen and MSD businesses implementing strategic and tactical initiatives to accelerate product launches and boost digital, customer engagement, medical education and sales force effectiveness. His strategic mind along with his entrepreneurial spirit enables him to design and implement innovative projects through the deep understanding of stakeholders', their needs and the healthcare environment in Brazil and Latin America. Felipe was behind Roche and AbbVie digital and data transformation where he was the area head. Also, his ability to build high performance teams transformed learning and development capabilities at Janssen, by switching the traditional learning approach for a tailored and individualized model significantly enhancing the performance and customer perception. Felipe led the Oncology GI and Hematology franchises at MSD in Latin America while launching the blockbuster Keytruda in several indications - Esophageal, Colorrectal Cancer MSI-H, HCC and cHL over 24 months in more than 9 countries altogether.Faced the challenges of the pandemic years, Felipe leveraged digital and data to transform the franchises' go-to-market model and introduced new ways of working to launch the indications through the Agile methodology. Felipe unlocked a USD 40M business opportunity. His ability to think and act strategically about complex issues results in well-though-outs recommendations, a clear sense of direction, and to a collaborative and cross-functional work with all levels of management.
Listed skills include Digital Marketing, Pharmaceutical Industry, Marketing Management, Strategy, and 46 others.
Current workplace
Felipe Horsth Catão's current company
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…
14 roles
Felipe Horsth Catão work experience
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Global Head Of Digital Health
Leading the global Digital Strategy within the organization, Felipe implemented several programs aligned to the products and therapeutic areas.Felipe designed a strategic framework to deploy the initiatives in different channels. With a team of almost 100 hundred employees dedicated to digital promotion visiting physicians and nutritionists in Brazil and.
Mar 2023 - May 2024
Digital Growth Strategy Director
Jun 2022 - Mar 2023
Digital, Data And Commercial Innovation Director, Latam
Designed and approved the Strategic Digital and Data Framework; Agile Methodology Implementation; Digital and Data Governance; Omnichannel Dashboard implementation.
Aug 2021 - Nov 2021
Oncology And Hematology Regional Marketing Director, Latam
Launch of 5 indications over 24 months in. GI and Hematology; Digital-only promotional model to increase impact and frequency in GI and Heme; Collaboration with medical societies (ASCO and ESMO) to design tailored medical education program; Agile methodology to accelerate launch of new indications and promotional execution.
Jul 2019 - Aug 2021
Head Of Business Learning And Development
Digital Learning program; Always-leaning introduction; Implementation of Individualized and Tailored pathways; Area reorganization; Team accelerated development; Field integrated execution (medical-marketing-access). High Performance Award winner 2020.
Dec 2017 - Jul 2019
National Commercial Training Manager
Felipe believes that transformation and collaboration come through education and learning. With this in mind, he moved to Commercial Training to reinvent and reposition the area within the organization.While Brazil has been facing it's worst economic and political crisis ever, Felipe was able to build a mindset at AbbVie to invest in further developing its.
Dec 2015 - Dec 2017
Digital And Multichannel Manager
Driven by an entrepreneurial spirit, Felipe left Roche at an exceptional moment in his career to accept the challenge of building an area from scratch at AbbVie that had never had a digital and multichannel capability in place. In his first 45 days, Felipe designed and approved with the Affiliate Management Team a comprehensive Multichannel Strategic.
Jun 2014 - Dec 2015
Crm, Digital & Multichannel Manager
- 10-years of in-depth experience in CRM, digital and multichannel marketing management, reporting to the Business Development Director;- Leading a department comprising 4 areas;- Extensive project management exposure, experienced in leading multiple, time-sensitive, cross-functional projects;- Presently leading implementation of several Digital and CRM.
Jun 2012 - Jun 2014
Digital Marketing Coordinator
Jan 2010 - Jun 2012
Digital Marketing Analyst
Mar 2006 - Jan 2010
Internet Intern
Jan 2005 - Mar 2006
Procurement Lead
Mar 2002 - Dec 2004
Editorial Contributor, Television Production
May 2001 - Oct 2001
8 education records
Felipe Horsth Catão education
Post-Grad, Communication, Market And Information Technology
Fia Business School
Master Class, Innovation, Digital Transformation
Hyper Island
Bachelor Of Advertising And Communication, Advertising
Universidade Presbiteriana Mackenzie
Access To Health In Brazil
Fgv - Fundação Getulio Vargas
Master Coaching
Insper Instituto De Ensino E Pesquisa
Advanced Leadership Program
Amana-Key
Chief Digital Officer Program: Leading The Transformatio, Digital
Northwestern University - Kellogg School Of Management
International Marketing, Marketing
Grenoble Iae
FAQ
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What company does Felipe Horsth Catão work for?
Felipe Horsth Catão works for ….
What is Felipe Horsth Catão's role at …?
Felipe Horsth Catão is listed as Preparatory period at ….
What is Felipe Horsth Catão's email address?
AeroLeads has found 1 work email signal at @abbvie.com for Felipe Horsth Catão at ….
What is Felipe Horsth Catão's phone number?
AeroLeads has found 3 phone signal(s) with area code 196, 114, 800 for Felipe Horsth Catão at ….
Where is Felipe Horsth Catão based?
Felipe Horsth Catão is based in São Paulo, São Paulo, Brazil while working with ….
What companies has Felipe Horsth Catão worked for?
Felipe Horsth Catão has worked for …, Eurofarma, Tugarê Healthcare Communication, Msd, and Johnson & Johnson.
How can I contact Felipe Horsth Catão?
You can use AeroLeads to view verified contact signals for Felipe Horsth Catão at …, including work email, phone, and LinkedIn data when available.
What schools did Felipe Horsth Catão attend?
Felipe Horsth Catão holds Post-Grad, Communication, Market And Information Technology from Fia Business School.
What skills is Felipe Horsth Catão known for?
Felipe Horsth Catão is listed with skills including Digital Marketing, Pharmaceutical Industry, Marketing Management, Strategy, Online Marketing, Marketing, Marketing Strategy, and Crm.
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