Felipe Marson

Felipe Marson Email and Phone Number

Performance Marketing Specialist @ Conscious Partners
victoria, british columbia, canada
Felipe Marson's Location
Campo Grande, Mato Grosso do Sul, Brazil, Brazil
Felipe Marson's Contact Details

Felipe Marson work email

Felipe Marson personal email

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About Felipe Marson

• 12 years of experience in digital and traditional marketing, data analysis and online media campaign management.• Experience in Business Intelligence report for financial, sales and quality KPIs. Support in setting sales teams goals and presenting results for C-Level boards. • Experience in BI for e-commerce and revenue, sales, conversion and retention rates reporting. • Expertise in website tag management (Google Tag Manager, Webflow), Analytics (Google Analytics), Behaviour tracking (Clarity, Hotjar), Email management (Klaviyo, Active Campaign, Mailchimp, Sendgrid) tools.• Experience managing and reporting AB, MVT and Split URL experiences using VWO, Convert and Google Optimize.• Advanced knowledge and 12+ years of experience in online media and digital performance tools such as Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Reddit Ads with proven records and more than 2 million USD managed so far. Also, 2+ years of experience managing a team of three media buyers.• Basic knowledge of online monitoring tools like Scup, Seekr, HiPlatform.• Ease of use of BI tools such as Google DataStudio, Tableau and PowerBI. Basic SQL and R/Python for Data Analysis. Advanced excel skills, familiarity with Power Query, Power Pivot, dynamic arrays, XLOOKUP.

Felipe Marson's Current Company Details
Conscious Partners

Conscious Partners

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Performance Marketing Specialist
victoria, british columbia, canada
Employees:
8
Felipe Marson Work Experience Details
  • Conscious Partners
    Marketing Analyst
    Conscious Partners Nov 2022 - Present
    Victoria, British Columbia, Canada
  • Lavin Media
    Performance Marketing Specialist
    Lavin Media Apr 2021 - Sep 2022
    Campo Grande, Mato Grosso Do Sul, Brazil
    Online media campaign management, mainly Facebook and Native Ads, with focus on lead generation.
  • Nftfy
    Media Buyer
    Nftfy Nov 2021 - Jun 2022
    Campo Grande, Mato Grosso Do Sul, Brazil
    • Online campaign management, mainly Facebook, Google, LinkedIn and Twitter Ads.
  • Destrave
    Performance Marketing And Business Intelligence Analyst
    Destrave Aug 2020 - Jan 2022
    Remote
    • Sponsored links and online media management, mainly Google, Facebook and Native Ads;• Establishing KPIs and goals for marketing campaigns;• Responsible for regional media buying;• Creating sales forecasts and reports for the company's many KPIs (financial, quality and performance);
  • Mv Agência
    Performance Marketing Coordinator
    Mv Agência Nov 2018 - Aug 2020
    Campo Grande - Ms, Brazil
    • Sponsored links and PPC campaigns management, mainly Google, Facebook and Native Ads;• Establishing KPIs and goals for digital marketing campaigns;• E-mail marketing campaigns (sending and reporting);• Presenting reports to clients and team• Managing a small team of digital marketing analysts;
  • Wtw Group
    Performance Marketing Analyst
    Wtw Group Jan 2018 - Oct 2018
    Campo Grande - Ms, Brazil
    • Sponsored links and PPC campaigns management, mainly Google and Facebook Ads;• Digital marketing planning;• Establishing KPIs and goals for digital marketing campaigns;• Presenting reports to clients and team
  • Wtw Group
    Planning Analyst
    Wtw Group Jun 2017 - Dec 2017
    Campo Grande - Ms, Brazil
    • Marketing planning• Branding planning• Establishing buyer and brand personas• Market research• Digital marketing planning
  • Telefonica Brasil
    Sales Analyst
    Telefonica Brasil Oct 2016 - Jun 2017
    Campo Grande - Ms, Brazil
    • Creating sales forecasts and reports for the company's many KPIs (financial, quality and performance);• Collecting and analyzing data to evaluate and establish sales goals on the branch;• Producing sales reports to company managers and directors;
  • Telefônica Brasil
    Marketing Analyst
    Telefônica Brasil Feb 2015 - Sep 2016
    Campo Grande - Ms, Brazil
    • Managed trade marketing material;• Developed action plans for the regional branch;• Worked as a point of contact between the company and regional stakeholders (internal and external publics, trade agency, media outlets);•Visited multiple stores, checking if the store material was up-to-date with the national guidelines;Responsible for regional media buying;• Planned events• Worked as a contact point for the sales training programs in the branch
  • 80 20 Marketing
    Performance Marketing Analyst
    80 20 Marketing Aug 2011 - Feb 2015
    Campo Grande - Ms, Brazil
    • Sponsored links and PPC Campaigns management, mainly Google and Facebook Ads;• Offline media buying;• Digital marketing planning;• E-mail marketing campaigns (sending and analysing);• Establishing KPIs and goals for digital marketing campaigns;• Presenting reports to clients and team
  • Vivo
    Marketing Intern
    Vivo Feb 2011 - Aug 2011
    Campo Grande, Brazil
    • Creation of simple layouts for ad campaigns• Adjusting layouts to the brand guidelines• Supporting marketing campaigns

Felipe Marson Skills

Marketing Digital Publicidade Online Marketing Online Advertising Google Adwords Google Analytics Social Media Marketing Facebook Marketing Digital Marketing Publicidade Email Marketing Marketing Por E Mail

Felipe Marson Education Details

Frequently Asked Questions about Felipe Marson

What company does Felipe Marson work for?

Felipe Marson works for Conscious Partners

What is Felipe Marson's role at the current company?

Felipe Marson's current role is Performance Marketing Specialist.

What is Felipe Marson's email address?

Felipe Marson's email address is ma****@****ail.com

What is Felipe Marson's direct phone number?

Felipe Marson's direct phone number is +67994*****

What schools did Felipe Marson attend?

Felipe Marson attended University Of Victoria, Universidade Para O Desenvolvimento Do Estado E Da Região Do Pantanal.

What skills is Felipe Marson known for?

Felipe Marson has skills like Marketing Digital, Publicidade Online, Marketing, Online Advertising, Google Adwords, Google Analytics, Social Media Marketing, Facebook Marketing, Digital Marketing, Publicidade, Email Marketing, Marketing Por E Mail.

Who are Felipe Marson's colleagues?

Felipe Marson's colleagues are Genesis Payton Tanner Iv, Iqra Ali.

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