Felipe Posada Email & Phone Number

Miami, FL, US

• Boosted click-through rates by 10%, leads by 35%, and cut CPC by 17% and CPL by 30% using advanced Google Ads strategies and automated workflows.
• Implemented an AI-driven Google Ads script to automate negative keyword placements across 20+ campaigns, saving time and improving targeting precision.
• Collaborated with design and content teams to create high-performing landing pages and dynamic ad creatives, achieving record lead conversion rates.
• Managed a $25 Million+ annual ad budget, ensuring maximum ROI while aligning campaigns with brand positioning.

• Delivered high-impact paid search campaigns for clients across healthcare, legal services, financial services, and lifestyle industries, driving measurable lead generation results.
• Improved lead quality by 25% and reduced CPL by 20-30% by refining keyword strategies, restructuring campaigns, and testing bid adjustments.
• Managed cross-regional campaigns in North America and Latin America, tailoring ad strategies to local audiences and increasing engagement by 50%.
• Developed integrated campaigns incorporating Google Ads, Display Network, and retargeting strategies to convert high-value leads.
• Collaborated with agencies and clients to scale campaigns effectively, delivering ongoing insights and solutions that enhanced pipeline growth and ROI.
• Niches: NY Broadway Shows, Car Insurance, Physicians, Lawyers, Accounting, Roofing, Food, Clothing, Veterinarian, Mental Health, Gym Memberships, Daily Supplements, Physicians, Chef Catering, Wrist Watches, Massage.

Miami, FL, US

• Scaled revenue by 230% in one year, achieving a 10:1 ROAS through innovative, cross-channel digital campaigns that combined Google Ads, SEO, CRO, and landing page optimization.
• Spearheaded all marketing initiatives as part of a lean team, personally managing and hiring key contributors, including a web developer, cyber security specialist, and a social media manager.
• Developed and implemented email marketing strategies aligned to a content calendar of holidays and promotional events, resulting in a significant boost in engagement and sales.
• Created and optimized high-performing landing pages and raffle-based Instagram campaigns to increase brand awareness and grow social media followership.
• Managed collaborations with external designers and agencies for creative assets, ensuring all marketing materials adhered to brand guidelines and supported business objectives.

Fort Lauderdale, FL, US

• Managed multimillion-dollar PPC accounts for luxury hospitality brands (Marriott, Hilton, Best Western, Golden Nugget, The Reefs Resort Bahamas), achieving a 12:1 ROAS, reducing CPC by 30% and boosting ROAS by up to 50%.
• Led geo-targeted campaigns, driving direct bookings and outperforming OTA competitors by 25%.
• Client Face, Create Reports & Collaborate with Other Teams.

Tamarac, FL, US

• Managed Google Ads campaigns for e-commerce clients, driving a 40% increase in online visibility and a 35% increase in conversions.
• Developed long-term PPC strategies, resulting in a 40% increase in visibility and improved customer engagement.
• Executed comprehensive on-page SEO strategies that led to improved engagement rates, lower bounce rates, and higher conversion rates.

• Founded Website with 0 users & Reached Half a Million Registered Users through the use of SEO & Google Ads.
• Created & Managed Teams with Different Responsibilities.
• Managed Content & All 600+ Online Daily Users.
• Analyzed Behaviors to Improve Engagement with Google Analytics & Search Console.
• Utilized Google Adsense.
• Managed Dedicated Server.

• Founded Website with 0 users & Reached Half a Million Registered Users through the use of SEO & Google Ads.
• Created & Managed Teams with Different Responsibilities.
• Managed Content & All Online Daily Users.
• Analyzed Behaviors to Improve Engagement with Google Analytics & Search Console.
• Utilized Google Adsense.
• Managed Dedicated Server.

Marketing

Digital Psychology & Persuasion Degree