Felipe Vallebella Email & Phone Number

With 20+ years of experience, I’m lucky to work with top tier clients like Coca-Cola, Kellogg’s, Mercado Pago, Telecom, Philips and others, at global, regional and local level, helping them create and execute end-to-end omnichannel shopper campaigns.Conceptual and hands-on professional, I lead the global creativity and integrate different disciplines, overseeing all key deliverables and stages, including brand communications, design, e-commerce, digital, social, experiential and production.I’m passionate about my job, with a keen eye for craft, love for strategy, digital and art direction –all transferrable skills I integrate to help brands find new and innovative ways connect with consumers as humans across the entire funnel, creating things people like, enjoy, remember and ultimately, buy.I’m also currently helping clients accelerate their eCommerce capabilities as I actively up-skill my own transformative approach, exploring new technologies across changing behaviors and organizational paradigms.As Web3 is getting closer to its tipping point, I’m also navigating the Metaverse ecosystem, discovering what its endless opportunities can teach us about the future of marketing.As a hybrid thinker and experienced creative with a deep understanding, I have a comprehensive background that has enabled me to quickly grasp objectives and commercial strategies to successfully lead projects in markets such as the US, Mexico, South East Asia, Africa, Russia, Western, Central and Eastern Europe, collaborating with multiple stakeholders.I’ve directed various photo shoots in different countries; recent highlights include the Coca-Cola 2022 FIFA World CupTM Qatar Shopper Campaign, the 2022 Global Coca-Cola Christmas Shopper Campaign, the 2021 Fanta and Sprite Global Shopper Campaigns in Barcelona, and before that, Fanta Snacking Regional Shopper Campaign for South East Asia, shot on site in Bangkok and the 2017–2019 Coca-Cola + Food production shot in 29-straight days in NYC.A full-time learner, always in Beta mode, I strive to train and facilitate talent, inspire teams and help create new processes — but what I’m most proud of is creating trusted creative-strategic on-going relationships with clients, most of which I feel confident to call partners and some of them I have the privilege to address them as friends.