Ferally Mahardhika
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Ferally Mahardhika Email & Phone Number

Senior Account Manager @ The Hoffman Agency. Experienced Marketing & PR Professional | Digital Strategist | Creative Visionary at The Hoffman Agency
Location: South Jakarta, Jakarta, Indonesia 22 work roles 2 schools
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Senior Account Manager @ The Hoffman Agency. Experienced Marketing & PR Professional | Digital Strategist | Creative Visionary
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South Jakarta, Jakarta, Indonesia
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Ferally Mahardhika is listed as Senior Account Manager @ The Hoffman Agency. Experienced Marketing & PR Professional | Digital Strategist | Creative Visionary at The Hoffman Agency, a with 235 employees, based in South Jakarta, Jakarta, Indonesia. AeroLeads shows a matched LinkedIn profile for Ferally Mahardhika.

Ferally Mahardhika previously worked as Senior Account Manager at The Hoffman Agency and Media Group Head at Eventori. Ferally Mahardhika holds Bachelor'S Degree, International Relations And Affairs, A from Universitas Padjadjaran.

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About Ferally Mahardhika

I am a results-driven marketing professional with a proven track record of orchestrating creative strategies and delivering exceptional outcomes. My journey has taken me from pioneering digital marketing campaigns to transforming brands and connecting with audiences across diverse industries. I'm passionate about harnessing the power of media and creative content to inspire engagement and drive growth. With expertise in media strategy, creative management, and public relations, I excel in delivering value and pushing the boundaries of innovative marketing. I'm committed to championing brands and projects with a deep sense of dedication and an unyielding drive for success.

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The Hoffman Agency
The Hoffman Agency
Senior Account Manager @ The Hoffman Agency. Experienced Marketing & PR Professional | Digital Strategist | Creative Visionary
san jose, california, united states
Website
Employees
235
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22 roles

Ferally Mahardhika work experience

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Media Group Head

Jakarta Selatan, Jakarta, Indonesia

-Identify and pursue new business opportunities, partnerships, and revenue streams to expand the company's market share and revenue growth.-Monitor and analyze financial performance, including revenue, expenses, budgets, and financial statements, and provide insights and recommendations to senior management-Lead and inspire a team of creative professionals, including designers, writers, marketers, and other creative talent, to develop high-quality content and marketing campaigns.-Establish and maintain relationships with partners to stay updated on industry trends and secure favorable deals. -Develop and implement marketing strategies and campaigns that promote the media company's products, services, and brand image.Achievement:1.Successfully led a team of media professionals to exceed digital asset targets by total views of more than 100,000,000 and 125,000 Subscribers on YouTube, more than 150,000 followers on Instagram and 150,000 on TikTok in a year.2. Led the launch of a new multimedia platform that expanded the company's reach and increased revenue by 35% in 2023.3. Negotiated a partnership with a major event promoter and organizer, resulting in increased brand visibility and 60% increase in revenue in 2022.

Feb 2022 - Aug 2023

Digital Media Manager

Jakarta Selatan, Jakarta, Indonesia

Develop and execute marketing strategies and recommendations to develop the growth of Eventori Digital Platform while working closely with Sales Team to plan, sell, and produce paid/partnership content

Dec 2020 - Jan 2022

Social Media Specialist

Jakarta Selatan, Jakarta, Indonesia

Produce and supervise all social media output by following the trend on Instagram, TikTok, Twitter, and YouTube of Eventori.Eventori is the largest collaboration platform for the Indonesian entertainment industry that aims to open access to talents throughout Indonesia. Launched at M-Bloc, Jakarta, February 2, 2020, this platform builds an application that brings together talents from various fields, such as music, film, comedy, etc. with opportunities from the entertainment industry, media, brands, and government. Visit www.eventori.id for endless collaboration opportunities in the world of entertainment.

May 2020 - Dec 2020

Creative Manager

Nyawa Group Digital Agency

Bandung, West Java, Indonesia

-Provide creative guidance, feedback, and mentorship to team members to ensure the delivery of innovative and compelling creative solutions.-Oversee the development and execution of creative content strategies across multiple platforms, including digital, social media, print, broadcast, and other relevant channels.-Ensure that all content is consistent with the brand's tone, voice, and visual identity, and aligned with the company's overall marketing and communication strategies.-Monitor and analyze content performance, such as engagement, reach, and conversion, and use insights to inform content strategy and optimize content effectiveness.Achievement:1.Successfully launched a new branding campaign for a major client that resulted in a 40% increase in website traffic and a 35% increase in sales.2. Developed and executed a content strategy that increased engagement and followers on social media platforms by 50% in just three months.3. Led the creative ideation and execution of a social media campaign that went viral, resulting 12,000 visitors for one day event.

Feb 2019 - Dec 2020

Public Relations Manager

The Group Asia

Bandung Area, West Java, Indonesia

-Assist in the planning and execution of promotional events and activities to create buzz and generate excitement for the music festival or music promotion efforts.-Collaborate with the festival or promoter team to create and implement promotional campaigns, contests, and giveaways to engage with music fans and promote ticket sales.-Attend music industry events, networking opportunities, and other relevant gatherings to promote the music festival or music promotion efforts and build relationships with key stakeholders.-Create engaging and compelling content, including press releases, articles, social media posts, and other communication materials that effectively promote the music festival or music promotion efforts.-Coordinate and facilitate media interviews, press conferences, and media events, and provide media training to festival spokespeople or company representatives.Achievements1.Developed and executed successful PR strategies that resulted in 20,000 attendance in 20202.Developed and managed the festival's media presence by working together with international and national media from MTV Asia, Billboard.com and more, resulting in increased media valueworth of Rp12,000,000,000

Aug 2016 - Nov 2020

Public Relations Manager

Nyonya Manis Drinking Club

Bandung, West Java, Indonesia

-Develop and execute comprehensive public relations strategies and plans that are in alignment with Nyonya Manis Drinking Club's overarching goals and objectives.-Identify and engage with key target audiences, which include members of the media, our valued patrons, and the local community, to effectively convey and reinforce Nyonya Manis's unique brand messaging and positioning.-Stay vigilant and proactive by continuously monitoring and analyzing media trends, assessing the activities of competitors, and staying informed about local community issues. -Foster and maintain robust relationships with local media outlets, spanning print, broadcast, and online platforms, to generate positive media coverage and publicity for Nyonya Manis Drinking Club.

Nov 2019 - Oct 2020

Marketing Director

Forestra: The Biggest Forest Orchestra In Southeast Asia

Orchid Forest Cikole, Bndung

-Strategic Marketing Leadership: Led the development and execution of comprehensive marketing strategies that aligned with Forestra's mission and goals. My strategic vision and guidance contributed to the positioning of Forestra as a unique and must-visit destination in Southeast Asia.-Brand Positioning: Spearheaded efforts to define and solidify Forestra's brand identity, focusing on its fusion of cultural richness and environmental preservation. These branding initiatives played a crucial role in establishing a distinctive presence in the market.-Multichannel Marketing: Oversaw and managed marketing campaigns across a range of channels, including digital advertising, social media, email marketing, traditional advertising, and partnerships. These campaigns effectively engaged diverse audiences, drawing them into the world of Forestra.-Audience Engagement: Identified and targeted key audience segments, including culture enthusiasts, eco-tourists, families, and music aficionados. This approach tailored our messaging to resonate with each group, driving attendance and repeat visits.-Event Promotion: Orchestrated the marketing efforts for Forestra's iconic events, from forest concerts to cultural exhibitions. These promotional campaigns successfully increased event attendance and amplified the cultural impact of the organization.-Community Engagement: Nurtured strong relationships with local communities and cultural organizations, fostering support for Forestra's cultural initiatives and environmental conservation efforts.-Data-Driven Insights: Leveraged data analytics to monitor campaign performance, adjust strategies, and optimize marketing budgets. This data-driven approach ensured that resources were used efficiently and effectively.-Team Leadership: Managed a dynamic marketing team, providing guidance, mentorship, and a collaborative environment that led to innovative and successful marketing campaigns.

Jul 2019 - Oct 2020

Public Relations Manager

90 Kitchen And Bar

Bandung Area, West Java, Indonesia

-Strategic PR Planning: develop and implement comprehensive public relations strategies and plans that align with the restaurant's overall goals and objectives.-Audience Engagement: You will identify and target key audiences, which include prospective customers, local media, and the community, with the goal of effectively conveying 90 Kitchen and Bar's reimagined brand messaging and positioning.-Market Analysis: Stay attuned to F&B trends, monitor competitor activities, and keep abreast of local community issues. -Media Relations: Cultivate and maintain relationships with local media outlets, spanning print, broadcast, and online platforms.

Feb 2019 - Aug 2020

Brand Ambassador

Pt. Nissan Motor Indonesia

Indonesia

As a brand ambassador of Datsun Indonesia, I represented the creative and inspiring youth generation along with 25 young brand ambassadors from big cities all around Indonesia. Create an event to deliver the brand message through a creative showcase and smart talk show.

Sep 2018 - Dec 2018

Promotions Manager

Do Music Festival: The Biggest International Music Festival In Sumatra

Pekanbaru Area, Riau, Indonesia

As a Promotions Manager, We created the biggest exposure to the right market for the biggest international music festival in Sumatra through media, celebrities, influencers, and digital marketing strategy.DO Music Festival is The Biggest International Music Festival in Sumatra, held in Pekanbaru on 3rd November 2018 with performances by Calum Scott, Tulus, Pusakata, dll

Jul 2018 - Nov 2018

Public Relations

Bandung Area, West Java, Indonesia

-Develop and implement comprehensive public relations strategies and plans that align with the radio station's overall goals and objectives.-Identify and target key audiences, including media, listeners, and the local community, to effectively communicate the station's brand messaging and positioning.-Monitor and analyze media trends, competitor activities, and local community issues to inform and adapt public relations strategies as needed.-Cultivate and maintain relationships with local media outlets, including print, broadcast, and online media, to generate positive media coverage and publicity for the radio station.Achievements1.Developed and implemented successful PR campaigns that increased the radio station's listenership by 150%2.Secured high-profile media coverage for the radio station, including media partnership with national and international event resulting in increased brand awareness and credibility.

Sep 2016 - Nov 2018

Founder

Bandung Fashion On Instagram

Bandung Area, West Java, Indonesia

As the biggest fashion updates of Bandung on Instagram, I try to provide all the need for fashion lover in Bandung. From reviewing the latest fashion trend to attend the fashion show capturing all the fashion people with fashionable look! There are six contents: #FashionPeople #FashionEvent #FashionStuff #FashionQuotes #FashionJokes #FashionStore

Aug 2012 - Mar 2018

Public Relations Manager

Serupa Music

Bandung Area, West Java, Indonesia

Serupa Music is an event for a grand opening of a hangout place name Serupa Space. Through my job, I have to give the best impression to the audience and the media since the event is the starter so it will give the first impression for those who came.Serupa Music was successfully held with more than 1000 visitors staring the Australian Musician, PANAMA, also national darling, Danilla, Ramengvrl, and many more!

Aug 2017 - Dec 2017

Brand Ambassador

Qubicle.Id

Greater Jakarta Area, Indonesia

Be a part of the brand ambassador of Qubicle is a huge responsibility to make sure that we could give the best exposure for the creative content that we create about the latest millennial issues, engage community, and all the contents should be published through the traffic generator. Qubicle is the online media that offers inspiring yet informative content through out many topics in popular culture delivered by various vibrant communities across Indonesia and their own editorial team.

Oct 2016 - Dec 2017

Public Relations Manager

Warpaint Live In Jakarta

Greater Jakarta Area, Indonesia

As a public relations manager, I had responsibility to give the best exposure for a single concert WARPAINT - a female group band from USA who did a South-East Asian Only Tour in Jakarta. I created the campaign that I build with media partner, influencer and also digital marketing strategy including the social media and digital activation.

Nov 2016 - Feb 2017

Public Relations Manager

Greater Jakarta Area, Indonesia

Committed to the highest customer service and providing the most value to the buyers and consignors, my job is to make sure that all the A-List Guest in town are aware that Hunt Street Goes Live would be held in Bandung. Collaborating with media and socialites, we try to make the biggest exposure for the offline event.HuntStreet is your one-stop online destination for authentic brand new and pre-owned luxury fashion. It is the only Indonesian-based marketplace platform to offer a comprehensive product offering of bags, shoes, accessories, and clothes for women, men, and kids.

Feb 2016 - May 2016

Brand Ambassador

Greater Jakarta Area, Indonesia

As a representative of an International Brand, we have to create the events based on the creative community, creative aspects, and creative trend. All the event wrapped in a fun way such as party or workshop but still we have to deliver the brand message through the audience.

Jan 2014 - Dec 2015

Public Relations Manager

Trademar Market Vi

Bandung Area, West Java, Indonesia

As a public relations manager, my job is to make sure that all fashion enthusiasts aware that Trademark Market VI as the most anticipated fashion market in town will be back with the biggest concept. More than 50.000 Visitors came and shopped all the well curated local brand for four days.

Sep 2014 - Dec 2014

Fashion Intern

Greater Jakarta Area, Indonesia

As a fashion intern, I try to curate the fashion people who would post their images on the website. Make sure that fashion people who has potential get the best review on their page.

Sep 2014 - Dec 2014

Official Blogger

Indonesia Fashion Week 2014

Greater Jakarta Area, Indonesia

Review the latest fashion that was happening at the moment and attend fashion show to make sure that the designer that we love get the best exposure for their latest fashion article.

Sep 2014 - Nov 2014

Brand Ambassador

Pt. Indosat Tbk

Greater Jakarta Area, Indonesia

Through some tight selections, I've been chosen with other 50 Brand Ambassadors all around Indonesia to represent one of the biggest mobile phone providers in Indonesia. My job is to deliver their brand message through the social media and attend participate in all their event as the performer.

Feb 2011 - Jan 2012
Team & coworkers

Colleagues at The Hoffman Agency

Other employees you can reach at hoffman.com. View company contacts for 235 employees →

2 education records

Ferally Mahardhika education

Bachelor'S Degree, International Relations And Affairs, A

Studying about how state to state build relations which is involving the strategy, issues, history, and others. We learn how to look every.

10Th Grade

Trafalagar High School Australia

I've been chosen to be a part of Indonesia Student Ambassador to represent Indonesia and exchange the culture that Indonesia have.

FAQ

Frequently asked questions about Ferally Mahardhika

Quick answers generated from the profile data available on this page.

What company does Ferally Mahardhika work for?

Ferally Mahardhika works for The Hoffman Agency.

What is Ferally Mahardhika's role at The Hoffman Agency?

Ferally Mahardhika is listed as Senior Account Manager @ The Hoffman Agency. Experienced Marketing & PR Professional | Digital Strategist | Creative Visionary at The Hoffman Agency.

Where is Ferally Mahardhika based?

Ferally Mahardhika is based in South Jakarta, Jakarta, Indonesia while working with The Hoffman Agency.

What companies has Ferally Mahardhika worked for?

Ferally Mahardhika has worked for The Hoffman Agency, Eventori, Nyawa Group Digital Agency, The Group Asia, and Nyonya Manis Drinking Club.

Who are Ferally Mahardhika's colleagues at The Hoffman Agency?

Ferally Mahardhika's colleagues at The Hoffman Agency include Vivien M.W. Law, Brennan Furber, Irina Li, Celia Wang, and Megumi Nakanishi.

How can I contact Ferally Mahardhika?

You can use AeroLeads to view verified contact signals for Ferally Mahardhika at The Hoffman Agency, including work email, phone, and LinkedIn data when available.

What schools did Ferally Mahardhika attend?

Ferally Mahardhika holds Bachelor'S Degree, International Relations And Affairs, A from Universitas Padjadjaran.

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