Fercibal Bautista

Fercibal Bautista Email and Phone Number

SEO Manager - iGaming ( Sports betting & Online casino) @
Fercibal Bautista's Location
Philippines, Philippines
About Fercibal Bautista

Dedicated SEO Manager with a proven track record of success in the dynamic and competitive iGaming industry. Specializing in optimizing online platforms for maximum visibility, traffic, and conversion, I bring extensive experience in Southeast Asia, UK, and LATAM markets. Through strategic analysis, keyword research, and innovative SEO techniques, I consistently drive organic growth and enhance brand visibility in highly targeted regions.Experience:SEO Manager | iGaming , Sports betting and Online CasinoSpearheaded comprehensive SEO strategies tailored to the unique demands of Southeast Asia, UK, and LATAM markets.Conducted in-depth keyword research, competitor analysis, and market trends assessment to identify growth opportunities and refine campaign tactics.Implemented on-page and off-page optimization techniques to improve website rankings, drive organic traffic, and enhance user engagement.Collaborated cross-functionally with marketing, content, and product teams to ensure alignment of SEO efforts with overarching business objectives.Monitored and analyzed performance metrics, providing actionable insights to drive continuous optimization and achieve KPIs.

Fercibal Bautista's Current Company Details
Bayview Technologies, Inc (Dafabet)

Bayview Technologies, Inc (Dafabet)

SEO Manager - iGaming ( Sports betting & Online casino)
Fercibal Bautista Work Experience Details
  • Bayview Technologies, Inc (Dafabet)
    Seo Manager
    Bayview Technologies, Inc (Dafabet) Apr 2017 - Present
    Passionate and results-driven SEO Manager with extensive experience in the dynamic iGaming industry. Proven expertise in developing and executing robust SEO strategies tailored for diverse markets, including Vietnam, Indonesia, India, Malaysia, Thailand, and LATAM. Adept at leading comprehensive SEO planning initiatives to drive organic traffic, enhance visibility, and achieve business objectives. - iGaming SEO Strategy- Market-specific Optimization (Vietnam, Indonesia, India, Malaysia, Thailand, LATAM)- SEO Planning and Leadership- Keyword Research and Analysis- On-page and Off-page SEO- Cross-functional Collaboration- Performance Monitoring and Reporting- Regulatory Compliance (iGaming)- Multilingual Proficiency- Analytics-driven Decision Making- Led SEO planning efforts for the iGaming sector, focusing on Vietnam, Indonesia, India, Malaysia, Thailand, and LATAM.- Implemented effective strategies resulting in significant organic traffic growth and improved search engine rankings.- Collaborated with international teams to integrate SEO best practices into content, design, and development processes.
  • Adec Innovations
    Digital Marketing Specialist
    Adec Innovations Apr 2015 - Apr 2016
  • Dubai
    E-Commerce Manager
    Dubai Mar 2014 - Mar 2015
    Lead the development of e-Commerce business from plan, strategies, and actual implementation to maximize the product offering.b. Provide clear and usable data, support the business with information and develop online business strategies and partnerships in line with the objectives of the e-commerce business.c. Identify new and leading e-commerce trends and technologies to develop and execute an effective e-commerce strategy.d. Develop new business and market opportunities through online technological advancement sand innovations that will maximize potential market.Digital Marketing Rolea. Develop and execute digital marketing programs, campaigns and strategies to drive online traffic to the e-commerce site.b. Lead the development and discussions with external partners to apply Creative Optimization for e-commerce website and banner ads; SEO techniques; Media Planning; Social Media; Website Contents; Other Digital Marketing strategiesc. Collaborate with the Marketing Team, IT group and external partners (agencies for media planning) to ensure that the online marketing efforts are consistent with company-wide branding & promotional strategies.d. Develops and executes strategies for SEO (Search Engine Optimization), including organic and paid search.Develop and implement the global strategy for the development and management of the online business both brand and e commerce. - Responsible for the development and performance of the online business working with key people within the organization as well as external 3rd party agencies working to aggressive growth targets on an annual basis. - Development and execution of the online marketing activities to drive the business. Allocation and presentation of merchandise within the e commerce site. - Overseeing product offer and merchandising ensuring sales are maximized and content delivered effectively.
  • Fast Lane Asia Pacific
    Internet Marketing Head
    Fast Lane Asia Pacific Jan 2013 - Mar 2014
     Conceptualizes and assists the Marketing team in creating and delivering tactical online marketing and content programs in a variety of online formats. Writes and produces content for web/social media campaigns.  Assist with the planning or execution of marketing activities Assures company brand is consistent and is well presented online. Engages online audience on the social media platforms. Assists the Marketing Officer in doing internet market research. Assists in locating the best location to place online advertisements. Create EDM for APAC Maintain social media sites Facebook, Linkedin and Twitter. Monitors and consistently documents internet campaigns results. Google Analytics Google Adwords Seo
  • Erikagen Inc
    Web Designer. Online Marketing, Seo
    Erikagen Inc Nov 2011 - Dec 2012
    Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Communicating to advertising agency to double check if the ads are all updated. Updating Generika Website Content on Adobe Dream Weaver. Video editing on Adobe After effects for advertising purpose. Assist with the planning or execution of marketing activities Designing Marketing Promotions and Strategies. Designing Templates using Adobe Photoshop Seo, Handling Facebook Marketing. Google Analytics.  Online Marketing
  • Lozatech Asia
    Web Designer Seo. Link Building
    Lozatech Asia Mar 2010 - May 2011
    Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.

Fercibal Bautista Education Details

  • University Of Perpetual Help - Laguna
    University Of Perpetual Help - Laguna
    Information Technology

Frequently Asked Questions about Fercibal Bautista

What company does Fercibal Bautista work for?

Fercibal Bautista works for Bayview Technologies, Inc (Dafabet)

What is Fercibal Bautista's role at the current company?

Fercibal Bautista's current role is SEO Manager - iGaming ( Sports betting & Online casino).

What schools did Fercibal Bautista attend?

Fercibal Bautista attended University Of Perpetual Help - Laguna.

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