- Develop and communicate the overall creative vision for the brand, ensuring alignment with the company's values, goals, and target audience.- Collaborate with cross-functional teams to understand marketing objectives and translate them into compelling creative strategies.- Manage and inspire a team of designers, copywriters, and other creative personnel, providing guidance, feedback, and mentorship to foster growth and excellence.- Lead the ideation, conceptualization, and execution of creative campaigns across various channels, including digital, print, social media, and more.- Ensure that all creative outputs consistently reflect the brand's identity, values, and messaging.- Provide clear and constructive feedback to the creative team, guiding them in refining their work and aligning it with the creative vision.- Review and approve final creative deliverables, ensuring they meet quality standards and resonate with the target audience.- Stay up-to-date with industry trends, design techniques, and emerging technologies to ensure the company's creative efforts remain relevant.- Collaborate with clients, internal stakeholders, and external partners to understand project requirements, address feedback, and deliver creative solutions that meet objectives.- Manage the creative department's budget, allocating resources effectively to support various projects while maintaining fiscal responsibility.Currently working on some projects:- Blue Band (Social Media)- NIVEA (Digital Ads & E-commerce)- NIVEA MEN (Digital Ads, Social Media, E-commerce, & Prints Medium)Past projects:- WANI Group & WANI Boemboe (Rebranding)- Karnaen Group (Brand Strategy & Identity)- Traveloka Eats (Digital Ads, Billboard & Social Media)- Specs (Digital Ads)- Sampoerna A Mild (Billboard)- The Tribrata (Website Design)- Gudang Garam (Digital Ads)- Invasion Jakarta (Branding, Social Media, Prints, & Web)- First Crack (Branding)- Bukit Pandawa (Editorial Design)