Matthew Ferguson Email & Phone Number

New York, NY, US

Palo Alto, California, US

New York, New York, US

• DailyPay is a B2B2C FinTech SaaS providing hourly employees of retailers, healthcare companies and hospitality businesses access to their earned wages in advance of payday.Recruited to build a new team to manage.
• Introduced Strategic Account Plans focused on clients’ business, value to client, relationship maps and revenue growth. Helped achieve 130% NRR and President's Club Award for 2021.
• Built Value Measurement by surveying 10,000 DailyPay users twice per year to establish an ROI measure for employee retention, engagement, recruitment and financial wellness. Contributed to 100% client renewals.
• Utilized opinions of hundreds of thousands of users by creating Rolling Net Promoter Score with Product team. Revealed world-class NPS of 70 and displayed early identification of user dissatisfaction by client.

Baltimore, MD, US

• Edge is a retail and eCommerce insight SaaS provider. It was formed in 2018 when Brand View, Clavis Insight, One Click Retail and Planet Retail were purchased and merged by Ascential.
• Joined Brand View as Director of Client Services (employee number 4) in UK. Was fortunate to work for co-founders who trusted me to build then manage a team of 15 at a time when I had limited managerial experience.
• In 2013, relocated from UK to open US office and promoted to VP Client Services. Built US team of 12 in what was both a challenging and thoroughly rewarding time in my career with having to build product awareness.
• After acquisition by Ascential in 2018 and merger with 3 other SaaS companies to create Edge, responsible for Technical Account Management and Customer Growth teams for all 4 products for retailers. It was fascinating.
• Led sales for 7 figure deals with Target, Lowe’s and Amazon within first 18 months of opening Brand View's US office and grew US business to be 40% of company's revenue at point of acquisition.
• Developed strategy for online collection of regional store level product pricing which gave us a product to sell to CPG grocers and delivered 6 figure upsells to Meijer, Kroger, Aldi, Amazon.

London, GB

• Kantar is a data analytics and brand consulting company specializing in social media, advertising effectiveness and consumer behavior. It employs over 30,000 people.
• Held Client Services and Business Development roles in 3 different divisions at Kantar. Learned a lot of about data analysis and how to give insightful presentations to large CPGs and retailers.
• Working at Kantar was a wonderful start to my career, with plenty of mentors who helped demonstrate how to build client relationships and recurring revenue, and where I was able to relocate from London for a one year.