Fernanda Bicalho

Fernanda Bicalho Email and Phone Number

Senior Client Success Manager @ Amazon, Twitch @ Amazon
seattle, washington, united states
Fernanda Bicalho's Location
São Paulo, São Paulo, Brazil, Brazil
About Fernanda Bicalho

Senior Client Success Manager at Twitch, Amazon Ads, focused on empowering the success of content creators and strategic partners on the world's leading live streaming platform. Applying my experience in innovative technologies and growth strategies, I work to maximize engagement, retention, and monetization on the platform.With a proven track record in leading digital market companies - including Yandex Ads, RTB House and Neil Patel Brasil - I bring a unique perspective that combines expertise in digital advertising, data analysis, and complex negotiations. My background in Law complements my analytical approach, allowing me to efficiently navigate the challenges of the dynamic streaming ecosystem.Committed to driving growth and success for Twitch partners, using data-driven insights and personalized strategies to optimize the platform experience and achieve exceptional results.

Fernanda Bicalho's Current Company Details
Amazon

Amazon

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Senior Client Success Manager @ Amazon, Twitch
seattle, washington, united states
Website:
amazon.com
Employees:
500669
Fernanda Bicalho Work Experience Details
  • Amazon
    Senior Client Success Manager - Twitch
    Amazon Oct 2024 - Present
  • Yandex
    Senior Business Development Manager - Yandex Ads Brazil
    Yandex Mar 2023 - Oct 2024
    Sao Paulo, Brazil
    Yandex operates in 57 countries worldwide. For over 20 years, it has been at the forefront of delivering world-class search and digital ad services tailored to users' needs.Yandex Ads Ecomm+ provides pay-per-result advertising and 360° expert support to scale your ecommerce business.In my role, I was responsible for:– Leading Yandex Ads' expansion in Brazil, with a focus on strategic partnerships and client acquisition.– Overseeing corporate accounts across the country, fostering relationships with Directors, Managers, and C-levels.- Assist with account management and monitoring results– Collaborating with the product team to customize our offerings to meet client needs.- Participate in events and represent the company.
  • Rtb House
    Sales Manager
    Rtb House Aug 2022 - Mar 2023
    Brazil
    RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel. Founded in 2012, the RTB House team comprises 1000+ specialists in over 30 locations around the globe. It serves more than 3,000 campaigns for clients across the EMEA, APAC, and Americas regions.My activities:- I am focused on comercial area. Main skills: Sales strategy, partners development, demand analysis and market intelligence. Responsible for new account planning to launch and retain customers.- I identify new sales opportunities by handling all aspects of sales cycle from prospecting to close. - My job includes to create formal offers and present them to potential customers and deliver high levels of customer relationship management, satisfaction, and interaction.- Responsible for taking care of corporate accounts, covering the entire brazilian territory, for enterprise and medium market customers.- Developing relationship at all levels from Brand Managers, CMO, C-level and also, Agencies B2B relationship.- To Manage whole integration process and optimize customer performance
  • Npbr - Neil Patel Brasil
    Sales Manager - Brazil
    Npbr - Neil Patel Brasil Aug 2021 - Aug 2022
    Belo Horizonte, Minas Gerais, Brasil
    Neil Patel Brasil is a digital marketing consultancy specializing in SEO, CRO and Performance Media. The digital marketing consultancy Neil Patel Brasil serves large and small companies in the Brazilian market and has already managed to generate several successful cases in various niches.As leader of the inbound sales teams for Small Business, Mid-market and Enterprise, my main activities involved: - Development of sales strategies, with the creation of plans to achieve or exceed sales objectives; - Market analysis, studying trends and demands to adjust sales approaches. - Setting goals, defining clear and achievable objectives for the team. - Training and motivating the team, teaching sales techniques and carrying out weekly monitoring through 1:1 and evolution analysis via Coaching Tracker. - Team performance management, monitoring progress and providing feedback. - Building relationships, maintaining contacts with key customers and assisting in complex sales. - Supervision of sales activities, monitoring the team's daily operations through CRM (Hubspot and later Salesforce). - Hiring new salespeople for the team and training new recruits in onboarding, preparing them for ramp-up; - Weekly meetings with C-levels, to present results and strategic alignment. And also meetings with other areas, such as Marketing, HR and Customer Service, for joint development.
  • Npbr - Neil Patel Brasil
    Senior Sales Account Executive Brazil
    Npbr - Neil Patel Brasil Aug 2020 - Aug 2021
    Belo Horizonte, Minas Gerais, Brasil
    Responsible for assisting companies in building scalable digital strategies:Identifying and qualifying leads generated through inbound strategies.Making initial contacts with potential clients to understand their needs.Presenting and demonstrating the company's digital products or services.Negotiating terms and closing sales.Working closely with pre-sales teams to maximize the quality of generated meetings.Self-analysis of meetings and outcomes to improve future strategies and approaches.Assisting novice salespeople for training and team development.🚀 Achieved 166% of the goal throughout the period as a rep (December/2019 to August/2021);🥇158% of the goal for 12 consecutive months (August/2020 to August/2021), leading to promotion to Sales Manager;💰 First rep to maintain consistency above 130% for 12 consecutive months (August/2020 to August/2021);🎯 Goal hit in more than 80% throughout the period as a rep (December/2019 to August/2021);🏆 Awarded a MacBook for achieving the highest percentage above the goal in Q4 of 2020.
  • Npbr - Neil Patel Brasil
    Sales Account Executive Brazil
    Npbr - Neil Patel Brasil Dec 2019 - Aug 2020
    Belo Horizonte, Minas Gerais, Brasil
    Responsible for assisting companies in building scalable digital strategies:- Identifying and qualifying leads generated through inbound strategies.- Making initial contacts with potential clients to understand their needs.- Presenting and demonstrating the company's digital products or services.- Negotiating terms and closing sales.- Working closely with pre-sales teams to maximize the quality of generated meetings.- Conducting self-analysis of meetings and results to improve future strategies and approaches.🚀 Achieved 190% of the cumulative goal for 9 consecutive months;🥇 First rep to be promoted to Sales II.
  • Npbr - Neil Patel Brasil
    Sales Development Representative
    Npbr - Neil Patel Brasil Aug 2019 - Nov 2019
    Main activities:- Researching and qualifying potential leads.- Making the first contact with prospects via email, phone, Whatsapp, or social media.- Scheduling meetings or demonstrations for the sales team.- Keeping the CRM (Hubspot) updated with relevant information about the leads.- Collaborating with the sales team to refine prospecting strategies.
  • Np Digital
    Sales Manager Brazil
    Np Digital Aug 2021 - Aug 2022
    Neil Patel Brasil is a digital marketing consultancy specializing in SEO, CRO and Performance Media. The digital marketing consultancy Neil Patel Brasil serves large and small companies in the Brazilian market and has already managed to generate several successful cases in various niches.As leader of the inbound sales teams for Small Business, Mid-market and Enterprise, my main activities involved: - Development of sales strategies, with the creation of plans to achieve or exceed sales objectives; - Market analysis, studying trends and demands to adjust sales approaches. - Setting goals, defining clear and achievable objectives for the team. - Training and motivating the team, teaching sales techniques and carrying out weekly monitoring through 1:1 and evolution analysis via Coaching Tracker. - Team performance management, monitoring progress and providing feedback. - Building relationships, maintaining contacts with key customers and assisting in complex sales. - Supervision of sales activities, monitoring the team's daily operations through CRM (Hubspot and later Salesforce). - Hiring new salespeople for the team and training new recruits in onboarding, preparing them for ramp-up; - Weekly meetings with C-levels, to present results and strategic alignment. And also meetings with other areas, such as Marketing, HR and Customer Service, for joint development.
  • Np Digital Brazil
    Senior Sales Account Executive Brazil
    Np Digital Brazil Aug 2020 - Aug 2021
    Responsible for assisting companies in building scalable digital strategies:- Identifying and qualifying leads generated through inbound strategies.- Making initial contacts with potential clients to understand their needs.- Presenting and demonstrating the company's digital products or services.- Negotiating terms and closing sales.- Working closely with pre-sales teams to maximize the quality of generated meetings.- Conducting self-analysis of meetings and results to improve future strategies and approaches.🚀 Achieved 190% of the cumulative goal for 9 consecutive months;🥇 First rep to be promoted to Sales II.
  • Np Digital
    Sales Account Executive Brazil
    Np Digital Dec 2019 - Aug 2020
    Brasil
    Responsible for assisting companies in building scalable digital strategies:- Identifying and qualifying leads generated through inbound strategies.- Making initial contacts with potential clients to understand their needs.- Presenting and demonstrating the company's digital products or services.- Negotiating terms and closing sales.- Working closely with pre-sales teams to maximize the quality of generated meetings.- Conducting self-analysis of meetings and results to improve future strategies and approaches.🚀 Achieved 190% of the cumulative goal for 9 consecutive months;🥇 First rep to be promoted to Sales II.
  • Np Digital
    Sales Development Representative Brazil
    Np Digital Aug 2019 - Nov 2019
    Brasil
    Main activities:Researching and qualifying potential leads.Making the first contact with prospects via email, phone, Whatsapp, or social media.Scheduling meetings or demonstrations for the sales team.Keeping the CRM (Hubspot) updated with relevant information about the leads.Collaborating with the sales team to refine prospecting strategies.
  • Surfe Digital
    Inside Sales Analyst
    Surfe Digital Jun 2019 - Aug 2019
    Main activities:- Prospecting new clients.- Qualifying leads.- Identifying needs.- Measuring project scope.- Presenting commercial proposals.- Negotiation.- Creating contract drafts.- Aligning with marketing, customer success, and technical teams.- Analyzing metrics and results.
  • Belo Horizonte City Hall
    Administrative Assistent
    Belo Horizonte City Hall Jul 2017 - Jun 2019
    Belo Horizonte E Região, Brasil
    - Writing texts, official documents, and reports for the Health Assistance Directorate.- Assisting the Coordinations in drafting legal responses.- Controlling deadlines and validating legal responses from the Health Assistance Directorate.- Facilitating communication between the Coordinations of the Health Assistance Directorate and the Legal Advisory sector of the Health Secretary.- Assisting in the pre-litigation movement of health through pre-judicial conciliation, aiming to reduce legal demands and more effectively solve the demands of SUS users from PBH.- Managing the entry and exit of demands through protocol.- Controlling the entry and exit of processes.
  • Zambiazi, Damaso Sociedade De Advogados
    Lawyer
    Zambiazi, Damaso Sociedade De Advogados Aug 2016 - Apr 2017
    Belo Horizonte E Região, Brasil
    - Drafting procedural documents.- Full monitoring of judicial processes.- Providing consultancy, conducting hearings.- Direct contact with clients.- Controlling procedural deadlines etc.

Fernanda Bicalho Education Details

Frequently Asked Questions about Fernanda Bicalho

What company does Fernanda Bicalho work for?

Fernanda Bicalho works for Amazon

What is Fernanda Bicalho's role at the current company?

Fernanda Bicalho's current role is Senior Client Success Manager @ Amazon, Twitch.

What schools did Fernanda Bicalho attend?

Fernanda Bicalho attended Gama Academy, Pontifícia Universidade Católica De Minas Gerais, Pontifícia Universidade Católica De Minas Gerais, Faculdade De Direito Milton Campos, Università Cattolica Del Sacro Cuore, Colégio Bernoulli.

Who are Fernanda Bicalho's colleagues?

Fernanda Bicalho's colleagues are Latria Barrett, Jayesh Pokharkar, Hina Shireen, Lokesh Waran.b, Dragos Grigoriu, Dodo Kaka, Neha Reddy.

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