Fernanda Castillo Email & Phone Number

Berlin, Germany

Consultancy for business development: idealization, viability and development, applying and coaching lean startup, design thinking and other methodologies.

Berlin, Germany

Sports devices Startup- Development of the CALIRING community- Customer research and product demonstration - Product manual- Relationship with potential customers, sales, influencer negotiation, partnership development- Organization and production of marketing events- Ordering supplies- Co-creation of PITCH deck- Participation in the acceleration program, attending product prototyping, business modeling and PITCH workshops, among others

São Paulo, Brasil

HR Consultancy - Co-creation of Content for customer service and leadership vocational training- Co-creation of Code of Ethics & Conduct for a Notary’s Office- Promotion, commercialization, operation and customer service of online courses

São Paulo, Brasil

Hospitality consultancy- Development of sales strategies, institutional presentation, sales proposals and negotiation strategy- Contract management, B2B customer relationship- Internal inquiries regarding the office and support with general office tasks and administrative work- Development of Vocational Programs for customer service, leadership, hospitality processes and tasks, personnel management and business psychology, to increase performance, soft skills, and teamwork- Lead of Strategic Planning Workshop for small businesses- Process and Management Consulting for Restaurants (diagnosis, development and implementation of solutions)

São Paulo, Brasil

Catering companyProduct owner for the opening of various Food and Beverage services and establishments: management of B2B2C contracts, deadlines, budget, construction, procurement and quality standards- Services: Snack Bar, Cafeteria, Self-service Restaurant, a la carte restaurant, Bar, catering, - Establishments: hospital, business offices, industry, events, school, concert hall.- Highlights:. Lollapalooza BR Event in the 2018 and 2019 editions, with an audience of 300mil people, 61 bars, 30 microbars and 220 ambulant salespeople, 23 food trucks and a VIP area. Development of a Food Retail brand called Yurban Food: field research, concept, services, menu, SKU, workforce hiring, suppliers, communication, opening and CRM application development

Rio De Janeiro, Brasil

- Responsible for the contract deliverables of the Front Office team, requirement gathering and stakeholder management (International Olympic Committee, Sapore’s head leaders), monitoring and reporting the progress of the team- Backlog management, prioritizing the items based on their value, dependencies, objectives and considering the scope, timeline, and resource constraints, and definition of actionable tasks for planning the set-up, operation and demobilization of the athletes' restaurant front office service- Lead the team that created the operations manual for the Front Office service of the athletes' restaurants meeting quality standards- Supervision of the Front Office Service operation of the Athletes' restaurant, managing a team with 3 coordinators and 100 hospitality agents on the shift- In total, 25,000 people were served, including athletes and delegations from over 200 countries, 1,372,204 meals served in an operation that ran 24/7 for 78 days

São Paulo, Brasil

Vocational and professional training programs and courses- Customization of in-company vocational training and programs: objectives, team profile, definition and implementation of metrics for tracking project performance and ROI, identification of criticalities and opportunities, change and stakeholder management, kick-off meetings- Follow-up of results, relationship and contract management, main point of contact for clients- Scheduling, travel management, documenting and organization of the program and its events (meetings, lectures and workshops, coaching sessions)- Co-creation of syllabus, workshops and support for its delivery- Mystery shopper and performance reports- Feedback and coaching for personalized support to the participants- Follow-up and feedback meetings with stakeholders to improve performance- Employee onboarding and training and cultural ambassador- Experience in Vocational and Professional Programs in different segments such as Hospitality, Retail and Automotive- Lecture on Customer Service and SalesPrevious positions: 2010 - 2012 Relationship Coordinator2009 - 2010 Training Coordinator2008 - 2009 Intern

Postgraduate, Business Consulting

Make Up Hartech Innovation Accelerator Program, Startup, Entrepreneurship

Curso Livre, Project Management

Curso Livre, Customer Relationship Management

39 Badges E 42.500 Points, Information Tecnology

Bacharel Em Hotelaria, Hotelaria

Life And Professional Coaching, Human Resources Development

Personal And Professional Coaching, Human Resources Development

Workshop Lean Startup, Business Administration And Management, General

Workshop Design Thinking, Business Administration And Management, General

Workshop Design Sprint

Workshop Business Model Canvas, Business Administration And Management, General

Workshop Lean Startup Validated Learning And Ux Testing

Workshop Lean Startup Testing Your Business Model