Fernanda Colavitti Email and Phone Number
I am a journalist with extensive experience in producing and editing print and digital content, as well as in Institutional Communication and Branded Content.Throughout my career, I have worked with outlets like CNN, Veja, Época, NOVA/Cosmopolitan, and Galileu. I served as Content Manager at Terra and Branded Content Coordinator at Estadão and Editora Globo. I also have experience managing Corporate Sustainability projects, integrating social impact practices with communication strategies.My expertise includes team leadership, creating clear and targeted content, and maintaining editorial consistency across multiple platforms. I am organized, results-oriented, and adapt communication to the target audience's needs.My goal is to continue developing content strategies that inform and engage, applying my expertise in Communication and Branded Content to strengthen brands and projects strategically and effectively.
Ability Sustentabilidade E Comunicação
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Gestão De ConteúdoAbility Sustentabilidade E ComunicaçãoState Of São Paulo, Brazil -
Gestão De ConteúdoAbility Sustentabilidade E Comunicação Jun 2023 - Present-Coordenação de projetos ESG: atendimento ao cliente, coordenação de relatórios de sustentabilidade (gerenciamento de repórteres e edição de conteúdo) e outros projetos de comunicação empresarial -
Project ManagerEditora Globo Sep 2021 - May 2023São Paulo, Brasil- Management of digital and print content projects, from briefing to publication;- Client service, topic definition, and coordination of the reporting team;- Content editing and supervision of publication stages;- Deadline and budget control, ensuring delivery meets established requirements;- Collaboration with design and marketing teams to integrate content into communication strategies. -
Executive EditorCnn Brasil Mar 2021 - Sep 2021São Paulo, São Paulo, Brasil- Responsible for the health section content on the website, from approving topics to editing articles;- Coordination of the reporting team, ensuring content delivery aligns with editorial guidelines;- Supervision of deadlines and alignment of articles with the editorial calendar;- Quality control and final review of materials before publication. -
FreelancerUol - Universo Online Aug 2019 - Mar 2021São Paulo, Brasil- Produced reports for the Universa portal, covering topics related to the female universe, behavior, and sexuality;- Developed topics and wrote articles for the digital version, ensuring clarity and relevance for the target audience;- Created and drafted scripts for the podcast Sexoterapia;- Collaborated with the podcast production team to define the format, tone, and structure of the episodes. -
FreelancerEditora Mol Jan 2019 - Feb 2021São Paulo, Brasil- Reporting and editing content for magazines and books, with a focus on brand strategic communication;- Revamped the sustainability section on Raia/Drogasil's website, ensuring alignment with the company's social responsibility guidelines;- Developed topics and revised texts for publications, adapting content for different formats and audiences. -
Content CoordinatorMedia Lab Estadão Dec 2016 - Jan 2021São Paulo- Coordination of Branded Content projects from briefing to final publication;- Management of topics, ensuring content delivery aligned with brand objectives;- Client engagement to define strategies and make project adjustments;- Deadline and quality control at all stages of the project, ensuring that deliveries meet client expectations. -
EditorEditora Globo Oct 2015 - Mar 2016São Paulo E Região, Brasil- Editor of the branded content project Caminhos para o Futuro at Estúdio Globo, responsible for overseeing and producing sponsored content;- Coordinated topics, interviews, and reports;- Managed all production stages, from concept development to final publication;- Collaborated with internal marketing and advertising teams to optimize the project's impact and reach. -
Content ManagerTerra Jun 2013 - Aug 2015São Paulo E Região, Brasil- Managed all content published in the Lifestyle section (fashion, beauty, health, behavior, television, music, celebrities), supervising a team of 17 writers and editors;- Controlled the Lifestyle section budget, ensuring efficient resource allocation;- Coordinated commercial projects, such as coverage of major events, including SPFW, Fashion Rio, Carnival, and the Planeta Terra music festival;- Co-created Terra Estilo (fashion) and Terra Diversão (entertainment) programs for Terra TV, expanding the content offering on the portal;- Approved customized content for sponsored channels, in partnership with the advertising team and commercial partners. -
ReporterRevistas Women`S Health; Men`S Health E Sexy 2008 - 2015- Created Branded Content projects for O Estado de São Paulo, serving clients like Accenture and Siemens;- Wrote articles on behavior and sexuality for Men's Health magazine;- Columnist for Women's Health magazine (2008-2011), in the Flash column, covering topics related to health, nutrition, fitness, and sexuality;- Columnist for Sexy magazine (2008-2014), writing about sexuality.
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EditorAbril Mídia Jan 2011 - May 2013São Paulo E Região, Brasil- Behavior editor for NOVA/Cosmopolitan magazine, coordinating the website, social media (Facebook, Twitter, and Instagram), and mobile content production (SMS for subscribers);- Responsible for creating, distributing, and managing digital content, integrating online and mobile platforms;- Supervised digital communication strategies, aligning content with the target audience and communication channels. -
Assistant EditorEditora Globo Jan 2009 - Dec 2010São Paulo E Região, Brasil- Coordinated the behavior, health, and beauty sections at Época magazine, supervising content production and quality;- Responsible for the Quem column, covering celebrity news, and the Sexpedia blog, focused on sexuality topics on the magazine’s website;- Oversaw the editorial process from topic creation to publication, ensuring alignment with editorial guidelines. -
ReporterEditora Globo Jan 2002 - Dec 2010São Paulo, Brasil- Covered topics related to science, technology, and behavior for Galileu magazine;- Produced investigative reports and interviews, delving into current and relevant issues for the audience;- Developed topics and wrote articles for both the print and digital versions of the magazine;- Collaborated with the editorial team to review and edit articles, ensuring quality and alignment with the magazine’s guidelines. -
Assistant EditorRevista Época Jan 2009 - Dec 2010São Paulo, Brasil- Produced reports for the Universa portal, covering various topics related to the female universe;- Researched and developed topics for articles focused on behavior, sexuality, and well-being;Wrote and edited texts for the digital version of the portal;- Created scripts and produced content for the Sexoterapia podcast, addressing issues of sexuality and relationships.
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Reporter - Veja MagazineAbril Mídia Aug 2000 - Nov 2001São Paulo E Região, Brasil- Covered topics related to health, career, behavior, and finance for Veja magazine;- Developed topics and wrote reports for both print and digital versions;- Conducted interviews and gathered information from experts to support articles;- Collaborated with the editorial team in reviewing and editing content.
Fernanda Colavitti Education Details
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Journalism
Frequently Asked Questions about Fernanda Colavitti
What company does Fernanda Colavitti work for?
Fernanda Colavitti works for Ability Sustentabilidade E Comunicação
What is Fernanda Colavitti's role at the current company?
Fernanda Colavitti's current role is Gestão de conteúdo.
What schools did Fernanda Colavitti attend?
Fernanda Colavitti attended Faculdade Cásper Líbero.
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