Fernanda Mcgregor Email & Phone Number

Boston, MA, US

Boston, Massachusetts, United States

o Responsible for planning, executing and optimizing best-in-class campaigns deployed across multiple channels, including social media, web, digital etc. relating to sports, DEI, and the health industryo Manage the day-to-day workflow of the delivery of paid and organic contento Analyze and present social media reports to help clients improve their online.

Boston, Massachusetts, United States

o Implemented social media activities and campaigns increasing total engagement by 61% and net audience by 6% across 30+ social media accounts with a combined following of over 400k o Worked alongside a team to create Boston Red Sox jumbotron content shown during game days at Fenway Park to an average of 30,000 fanso Managed and executed paid and organic.

Bellevue, Washington, United States

o Manage and continue to pursue growth in personal Real Estate businesso Analyze in-depth market research, trends, and competitive analysis to accurately advice buyers and sellerso Effectively utilize web-based tools to manage database of customers and prospectso Prepare legal real estate documents and negotiate offers on behalf of clients

Bellevue, Washington, United States

o Planned, built and optimized social media campaigns across digital platforms and analyzed performanceo Set up and managed paid Real Estate ads on Facebook, Instagram and Google AdWords to help clients capture new customer opportunities with the highest ROIo Integrated Reels, Stories, and Highlights to social pages, increasing company reach by 51%o.

o Created client’s Amazon brand store and launched their businesses on Amazon Marketplaceo Consulted with clients on business plans and executed strategic campaigns to generate brand awareness and product sales o Utilized paid Amazon Ads to improve clients’ product visibility and boost brand awareness o Allocated budgets for marketing campaigns, ensuring.

Bothell, Washington, United States

o Worked alongside the chapter President to create and strategize all initiatives and projects for each quartero Integrated quarterly recruiting plans and goals for the fraternity which increased recruiting by 50%o Created marketing content for the fraternity social media and used traditional marketing around campus

Bothell, WA

o Performed daily operations for the student recreation center and gymnasium o Handled calls and solved member questions and issueso Obtained CPR and First Aid Certification in order to assist during emergencies

The Delta Sigma Pi collegiate chapter Vice President-Community Service develops and implements the chapter’s community service program. o Developed and implemented the chapter’s community service programo Served as Chairman of the Community Service committeeo Planned and executed community service events for members to attend

Bothell, WA

o Prepared food and beverages in accordance with health codes and café standardso Insured accurate customer transactionso Maintained inventory displays and café cleanliness

o Provided guidance and mentorship to children with special needs

Newcastle, WA

o Created and taught lessons in line with the student’s curriculumo Helped the teacher evaluate student progresso Assisted teacher with grading student homework and assignments

Tukwila, Washington, United States

The Nordstrom Fashion Ambassador program gets you involved in aspects of advertising, marketing, buying, merchandising, public relations, selling and visual display. o Collaborated in weekly team meetings to determine product launches o Managed and organized a new Nordstrom store section opening

Bachelor'S Degree, Marketing, 3.58 Gpa

Activities and Societies: Delta Sigma Pi- National Business Fraternity Honor's Society Dean's List

Graduated, 3.4 Gpa

Activities and Societies: Athletes for Kids mentor, DECA state qualifier, Diversity Club (vice president), Teaching Academy (Secretary)