Fernanda Peinado Email & Phone Number

São Paulo, Sp, Br

São Caetano Do Sul, São Paulo, Brasil

São Paulo, Brasil

Mapeamento e captação de imóveis diretamente com o propríetário através de plataforma do segmento, com abordagem humanizada e atenção as condições comerciais;Cadastro de imóveis no sistema Kenlo, com criação de texto para divulgação do imóvel, upload de fotos e videos, controle e distribuição dos imóveis para os corretores;Atendimento operacional e comercial às demandas dos Corretores de Imóveis da região;Apoio à equipe de executivos e ao gerente comercial;Apoio as ações comerciais e de planejamento de marketing visando o aumento de capitações e parcerias;Interação com áreas operacionais da matriz para alinhamento de processos e resolução de problemas operacionais;Estruturação, organização e desenvolvimento de eventos e projetos da área;Participação diaria junto ao gerente comercial, na elaboração e definição de procedimentos de trabalho, negociação de contratos e exigências para o enquadramento como imobiliária parceira, como também, garantir que tais procedimentos sejam cumpridos no dia a dia;

São Caetano Do Sul, São Paulo Province, Brazil

Responsible for the E-commerce department, conducting and managing a team to implement an online shopping site (Integrated Store - VTEX), inclusion of a product portfolio, updating and control, technical specifications, delivery time, product launches, integration of freight, payment methods, customer registration, domain registration, LGPD policies, privacy policies, inclusion of Marketplaces, website design, HTML notions, art creation in Canva, ad optimization, Chat boot, social networks, mailmarketing campaigns. Knowledge in content, social listening, social media, growth, innovations, RD Station, Google Ads, Google Trends, Sem Rush, Sprinklr and operations related to the Marketing department complement my activities, such as: campaign and budget reports, events, content projects, branding, publicity materials, internal communication, print and public relations.

São Caetano Do Sul, São Paulo Province, Brasil

SDR Internacional for the LATAM and Central America market, with the aim of distributing products from our line to the Latin American and Central America markets.Raised 200 potential customers/distributors for the Business Executive. The effective percentage of new business at the time was 30% of those Leads.After this experience, she was invited to join Sales Supervision with the task of supervising the RCAs (Sales Representatives who also worked with other brands in the segment, a common practice in this market). The objective of this work was to disseminate the brand and increase sales of our product line by 30%. My tasks consisted of having contact with the RCAs sending digital and physical materials, strengthening ties and penetrating more complex negotiations. After this experience I was invited to join the Marketing department.

Sydney, New South Wales, Australia

Nine months in the city of Sydney where I studied General English and Business English with modules on Administration & Customer Service, Marketing & Sales and Management & Human Resources. During this period I worked in the kitchen of an Aged Care as a Food Service Assistant, among the duties I had was the assembly of dishes such as breakfast, lunch and dinner, with a team of multicultural colleagues and incredible experiences. As it is an aged care, we had patients with dementia disease, such as Alzheimer's, for example. During this experience I connected with these people and tried to do more than my job duties in order to provide them with greater comfort.

São Caetano Do Sul, São Paulo Province, Brazil

Responsible for managing communication between teams and the board, being a focal and strategic point acting as an Internal facilitator of demands, creating sales content with the Marketing department. Analysis of KPIs, market indicators and strategic planning. Performance monitoring and analysis of individual difficulties of the sales team, capture of opportunities and resolution of gaps, Inbound Marketing and Marketing Performance, analysis of management reports in order to support decision making directed to action plans. Interface with international suppliers from China and Italy. Responsible for the design and development of marketing campaigns, administration and social media content. Customer Service and Customer Success, recording and monitoring operations in the CRM system, General Administration and Facilities.

São Paulo Area, Brasil

Recruitment and Selection, alignment with managers, vacancy description, location, journey, compensation, benefits. About Job vacancy: advertising screening, profile alignment, interview control, hiring. Admission, DP routines, payroll: job journey, number of hours, night shift, hazard pay, replacement salary, overtime, delays/absences, family salary, transportation allowance, legal calculations, Control of benefits and relationship with service providers. Relationship with unions, approvals and service to employees. Licenses, Legal leave and appointment adjustment. Management, content and organization for integration and training lectures.

São Paulo Area, Brasil

Main activities: Organization of corporate events for internal client, elaboration of executive project, briefing analysis, budgets and budget control. Development of suppliers, performance in the production and coordination of events. Preparation of post-event management reports and accountability.

São Paulo Area, Brasil

Main activities: Prospecting sponsors and partners, project management and supplier development, technical visits and Supply Chain, Facilities Management. Production and coordination of corporate events. Development of the Kantankart Kart race event with monthly frequency, operational, administrative and financial management. Assistance to sponsors, partners and pilots. Post-event logistics management.

São Paulo E Região, Brasil

Main activities: Creation, organization and coordination of promotional and corporate events. Interface with agencies, development of suppliers, service providers and staff. Negotiation of spaces, sponsors and strategic partners. Preparation of checklist and schedule of activities. Budget control, accounts payable and receivable. Participation in the creation of promotional and institutional pieces.

São Paulo Area, Brasil

Main activities: Administrative routines, preparation of technical commercial proposals, Branding and trade, Sales and marketing, Strategic planning, market research and segmented competition, actions in Commercial, Sales and Marketing. Supervision of sales budgets and pricing, negotiation skills, customer service and sales negotiation.

São Paulo Area, Brasil

I worked in two branches as a bookkeeper with customer service, administrative controls, management service, followed by "Roll Out" Accounting for the merger of the extinct South America to Sudameris, at this stage the agency closed on Friday as BAS and opened on Monday as SUDAMERIS, my responsibility at this stage was to check migration reports from investment and product accounts. In the Risk area, where I worked for the longest time, as a Corporate Credit assistant, I received proposals via the intranet and gathered documents such as SERASA, BACEN, SIGA reports and a complete dossier of companies in groups or not, pre-analysis of products at risk and forwarded to senior analysts for final decision. Already in the position as Assistant of Executive Committees of Financial Restructuring Recovery Corporate - lines of credit or extra-judicial recovery, acted as secretary of Corporate committee above 4MM preparing proposals, and minutes, was responsible for hiring specific professionals for each claim, such as in some cases where the client's offer as a form of payment was land, it was up to me to hire and accompany the surveyor for analysis in question. The committee usually consisted of me, as a secretary, supporting the leasing of rooms, coffee, equipment, writing the final minutes, an analyst, the Credit Recovery Coordinator, managers of the areas involved, Risk Director, Vice President, and in some cases, to the President of the Bank.

Certificate Iv In Marketing And Communications, Marketing

Tecnologia Em Marketing, Marketing

Activities and Societies: Negotiation Techniques, Marketing Management, Logistics Management, Entrepreneurship