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Maria Fernanda Barrera Torres is listed as CMS | Senior Content Manager | Contenful | Netlify | AEM | Wordpress | Shopify | HTML-CSS | SEO | Digital Marketing at CI&T, a with 3152 employees, based in Bogotá, Capital District, Colombia. AeroLeads shows a matched LinkedIn profile for Maria Fernanda Barrera Torres.
Maria Fernanda Barrera Torres previously worked as Senior Content Manager at Ci&T and Web Content Author at Mrm. Maria Fernanda Barrera Torres holds Master'S Degree, Marketing Y Publicidad Digital from Universidad Nebrija.
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Senior Content Manager with English-speaking skills. Experience in content management, SEO, E-commerce, websites, landing pages, and social media channels. Knowledge in CMS such as WordPress, Shopify, and Adobe Experience Manager and design tools such as Figma and Adobe Illustrator. Knowledge of the HTML language with CSS and SASS and frameworks such as Bootstrap.
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A career timeline built from the work history available for this profile.
•Publish and update content for Kenvue and JNJ US pages•Project management, directing the completion of the different pages•SEO optimization and Metadata management•Upload multimedia assets such as images and videos•Troubleshooting, identify technical issues
• Component management for building General Motors Canada web pages EN/FR using the AEM and Drupal tool.• Upload digital assets in the DAM repository, create folders, and edit properties and images.• Web page creation and publishing according to the vehicle project model, • Tracking and managing Jira content tickets.• Analytics support for keywords and SEO.• Troubleshooting issues of Jira support tickets.
Colombia
• Web content publisher of website's blog (articles and images) on Shopify based on keywords.• Monitor the appearance, usability, and UX of the E-commerce website.• Review of monthly Grids for Instagram posts: Reels, Surveys, Photo-product, educational content.• Establish and implement communication and funnel sales campaigns aligned with marketing strategies.• Campaign monitoring using Google Ads and Facebook Business to review clicks, impressions, CTR, CPA, and conversion rate, among other indicators.
Bogotá, Distrito Capital, Colombia
• Managing customer portfolio and Caribbean country's export database.• Customer support with documentary procedures and business consulting. Notification payment conditions• Customer service for placement cases of non-conformity with the product due to quality or logistical issues.• Analysis, case scalability through Oracle People Soft (CRM), and the response of the claims caused by the service in the delivery of logistics operators (Storage and National/International Transport).• Reports on export procedures, programming, cubic capacity, and processing of purchase orders (ERP-People).
Colombia
• Content creation, based on Keywords-SEO positioning using WordPress-Yoast SEO and Google Keyword Planner.• Product stock verification in Woo-commerce, price update, and payment verification.• Optimization of marketing campaigns on Google Ads, in order to increase visits to the website, reaching the return on advertising investment (ROAS)• Maintenance and update of WordPress plugins• Execution of web file and database backups.
Other employees you can reach at ciandt.com. View company contacts for 3152 employees →
Alexsander Tellechea De Souza
Colleague at Ci&TPorto Alegre, Rio Grande Do Sul, Brazil
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AA
André Altoé Santiago
Colleague at Ci&TVitória, Espírito Santo, Brazil
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MQ
Manuela Quiroz
Colleague at Ci&TMedellín, Antioquia, Colombia
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MF
Matheus Furlanetto
Colleague at Ci&TItajubá, Minas Gerais, Brazil
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FC
Felipe Carvalho
Colleague at Ci&TValinhos, São Paulo, Brazil
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VA
Vinícius Augusto Romão
Colleague at Ci&TCampinas, São Paulo, Brazil
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VD
Vinicius Deroldo Sabadoti
Colleague at Ci&TPiracicaba, São Paulo, Brazil
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LT
Letícia Teixeira
Colleague at Ci&TBelo Horizonte, Minas Gerais, Brazil
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JP
João Pedro Costa
Colleague at Ci&TSuzano, São Paulo, Brazil
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F(
Fabielli (Fabi)
Colleague at Ci&TPonta Grossa, Paraná, Brazil
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Quick answers generated from the profile data available on this page.
Maria Fernanda Barrera Torres works for CI&T.
Maria Fernanda Barrera Torres is listed as CMS | Senior Content Manager | Contenful | Netlify | AEM | Wordpress | Shopify | HTML-CSS | SEO | Digital Marketing at CI&T.
Maria Fernanda Barrera Torres is based in Bogotá, Capital District, Colombia while working with CI&T.
Maria Fernanda Barrera Torres has worked for Ci&T, Mrm, From Colombia, Darnel, and Vaivém.
Maria Fernanda Barrera Torres's colleagues at CI&T include Alexsander Tellechea De Souza, André Altoé Santiago, Manuela Quiroz, Matheus Furlanetto, and Felipe Carvalho.
You can use AeroLeads to view verified contact signals for Maria Fernanda Barrera Torres at CI&T, including work email, phone, and LinkedIn data when available.
Maria Fernanda Barrera Torres holds Master'S Degree, Marketing Y Publicidad Digital from Universidad Nebrija.
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