- Design, develop and execution of commercial strategies for the departments of flowers, fruits, vegetables and proteins.- Execution and monitoring of events where the participation of perishables is essential.- Planning monthly commercial events with a sales growth target of 10%.- Media and marketing strategies and in-store signage to increase monthly in-store traffic.

- Design, develop and execute commercial strategies for 100+ categories in partnership with cross-functional specialist teams aligned with the customer value perception of the company.- Adjoin category paths within 1,200 stores.- Definition of catalog and Sku optimization for Hygiene, Baby, Pets, Beauty and Laundry & Cleaning categories.- Negotiation with suppliers for new items and adaptations of displays for the store.- Review financial results to find opportunities and improve performance.

- Follow-up and coordination of commercial strategies at national level for food categories in small businesses such as Mi Bodega Aurrera.- Support merchants with assortment planning activities.- Growing category: planning, budgeting, forecasting and driving growth.- Merchandise promotional planning, execution and advertisement proofing.

- Fast development program rotating in different areas of the company, passing through Sales, Logistics, Operations, Ecommerce, Strategic Planning and Finance working on a different project each week.

- Responsible for gathering and summarizing data for projects and for overall business team.- Participated in utilization planning, tracking, and exception reporting.- Interaction with project management.- Review business plans.- General office management.- Interfacing with internal company personnel and external clients.