Fernanda Werner Email & Phone Number

Florianópolis, Santa Catarina, Brasil

Osasco, São Paulo, Brasil

I consistently surpass monthly sales targets for AI chatbots tailored to meet the needs of business owners in the food industry.Leveraging Spin Selling methodologies and extensive marketing insights, I've streamlined our sales process by reducing the cycle by 50%.I actively collaborate with senior leadership to establish benchmarks for sales teams, fostering a culture of continuous improvement and knowledge sharing to enhance overall team performance.

Joinville, Santa Catarina, Brasil

As the founder of a pioneering startup, I embarked on a journey to revolutionize plant care in Brazil. Our venture commenced with the introduction of smart plant pots and the development of the SoulPlanta AI mobile application, facilitating seamless communication with plants to ensure their optimal health and vitality.My role as co-founder encompassed a diverse array of responsibilities, from international trades to product development. I also orchestrated both organic and paid traffic strategies for multi channels and social networks. Navigating the challenges of educating the public, managing limited financial resources, and addressing unforeseen obstacles were the daily challenges, but through rigorous research, testing, getting customer feedback, and mentorship, we evolved from smart plant pots to an AI-driven platform for plant care.In September 2022, Easy Garden was accepted into the incubation program at InovaParq at Joinville.In November, we showcased our intelligent vases at the biggest Flower Festival in Southern Brazil, 'Festa das Flores 2022' in Joinville.In June 2023, during the Entrepreneur Journey of Sebrae and Join.valle, we pivoted to the AI solution and secured 3rd place in the competition. In August, we formed new partnerships and evolved our AI MVP, leading to our acceptance to the prestigious Startup Summit 2023 in Florianópolis.

Curitiba E Região, Brasil

Dedicated to driving SaaS sales at a European Unicorn Startup, I specialize in facilitating seamless communication channels and platforms for diverse industries, spanning over 10 verticals, including banks, startups, government, healthcare, education and marketing.My primary responsibilities revolved around creating and nurturing relationships with C-levels Directors and Heads of IT, Customer Success, and Marketing teams. Taking advantage of these connections initiated through inbound and outbound channels, I orchestrated initiatives aimed at acquiring new customers, upselling and cross-selling.Through active listening and product mastery, I was able to help financial companies reduce customer service costs by 83% using AI integrated with different CRMs and ERPs on the international market.Developed consistent presentations of multi-product solutions (worked with over 12 different products) for each prospect, focusing on the customer's pain points, consistently achieving more than 100% of quarterly goals in this position.With big names from the Brazilian private and public sector, I was able to test and improve my commercial techniques, adapting the pitch and questions to the constant changing scenario of each project, helping different stakeholders in the digital transformation process within traditional companies during the pandemic.

Curitiba, Paraná, Brasil

As an Inside Sales professional, I focused my efforts on engaging mid-market companies, utilizing both inbound and outbound leads to drive business growth. Through targeted efforts, I consistently secured average ticket deals of US$12,000 annually, showcasing my ability to effectively navigate the mid-market landscape.I distinguished myself by achieving an exceptional 22% conversion rate. Leveraging platforms such as Appolo, Snovio, LinkedIn Sales Navigator, and strategic cold calling methodologies, I generated outbound leads effectively and reached new sales targets every quarter. Collaborating closely with the Sales-Engineer team, I facilitated the adaptation of proposed solutions to precisely meet the distinctive needs of our valued mid-market clientele.Leveraging remote resources and streamlined processes, I effectively collaborated with international teams to achieve Objectives and Key Results (OKRs), further bolstering our organizational goals.

Curitiba, Paraná

As an SDR, I spearheaded the prospecting efforts targeting C-level executives and directors within organizations boasting more than 10,000 employees. Leveraging advanced Social Selling techniques on LinkedIn, automated email cadences, and strategic cold calling, I cultivated meaningful connections and initiated valuable conversations with key decision-makers.In addition to the prospecting endeavors, I conducted meticulous qualification meetings with inbound leads, employing a comprehensive toolkit including methodologies such as Spin Selling, MEDDICC, GPCT, and BANT. These structured frameworks enabled me to effectively assess the viability and alignment of potential opportunities, ensuring a focused approach towards driving quality engagements and nurturing prospects through the sales funnel.

Curitiba E Região, Brasil

As Co-Founder and Director of External Communication at the Paraná University Entrepreneurship League, I spearheaded the organization of student events aimed at fostering entrepreneurial identity within the university community at the capital of the state, Curitiba. By curating engaging platforms, I orchestrated forums that brought together innovation experts, coaches, and esteemed partner companies, facilitating thought-provoking debates, enlightening lectures, and invaluable mentoring sessions.In addition to event coordination, I assumed responsibility for driving the League's external communication strategy across various social media platforms. Through strategic planning and meticulous execution, I orchestrated the dissemination of weekly content, thoughtfully crafted to resonate with our audience and spark meaningful conversations surrounding entrepreneurship and innovation.

Curitiba E Região, Brasil

During my 4 quarters of internship, I rotated through four areas within Civil Engineering, enhancing adaptability and learning diverse skills. I honed analytical thinking in Geotechnics, conducted comprehensive data analysis in Hydrology, explored scenarios using advanced software in Hydraulics, and refined attention to detail in Structures. Engaging in feasibility studies enriched project management and financial analysis skills, fostering versatility in dynamic engineering environments.

In the laboratory for innovative construction materials, I conducted rigorous testing and assessments of various civil structures and materials. My role included maintaining meticulous records, preparing insightful reports, and evaluating compliance with industry standards, contributing to informed decision-making and the advancement of innovative construction methodologies.

Universidade Federal Do Paraná