Marta Fernández Jiménez Email & Phone Number

Barcelona, Ct, Es

Impulsar actividades que impulsen el conocimiento por parte de toda la ciudadanía de las actividades de MWCapital, para materializar la función principal de ésta, que no es otra que la de extender el impacto del MWC al conjunto de la población promoviendo espacios de colaboración para prevenir las brechas digitales, el uso responsable de las tecnologías digitales y la inclusión de todo el mundo en los procesos acelerados de transformación digital.Innovación para la ciudadanía se centra en tres aspectos fundamentales:• Desarrollar e impulsar una ciudadanía digital respetando y protegiendo sus derechos y obligaciones.• Contribuir a mejorar las habilidades y competencias digitales de la ciudadanía para su desarrollo personal y profesional.• Potenciar la autonomía de los ciudadanos para la vida en sociedad, así como miembro activo de su comunidad, aumentando sus opciones de acceso a la información y el conocimiento. Para ello, centra sus esfuerzos en la extensión a todas las capas de la sociedad de las actividades de la Fundación, intentando llegar a toda la ciudadanía, adaptando las actividades que realiza la fundación a la diversidad de esta, teniendo en cuenta sus características específicas.Responsabilizarse de los eventos (en su diseño, organización, producción y desarrollo) y aquellos espacios de encuentro y divulgación que acerquen las actividades principales de la Fundación a la ciudadanía, adaptando los contenidos generados para las actividades principales de ésta (MWC) para la comprensión de todos los públicos: Tech&Play, Beat Barcelona, BeFuture...Otro de los objetivos será la de promover la participación ciudadana en los eventos y proyectos del área de innovación: fomentar la reflexión y la capacidad de relación en contextos sociales: acciones de sensibilización, campañas de concienciación pública y creación de espacios para discutir y dar voz a las preocupaciones y perspectivas de la ciudadanía.

Barcelona Y Alrededores

Bajo el lema de “Tecnología para la ciudadanía” Mobile Week contribuye a acercar la tecnología a la ciudadanía a través de actividades públicas y gratuitas para debatir, analizar y experimentar sobre los cambios de la transformación digital en la sociedad. Mediante un programa de actividades gratuitas, Mobile Week plantea espacios de reflexión, debates integradores y actividades participativas que conectan las herramientas que ofrece las tecnologías emergentes con las inquietudes y necesidades sociales, culturales, éticas… para situar al ciudadano en el centro de la revolución digital. Los agentes que intervienen en el desarrollo de Mobile Week engloban a las administraciones públicas, el entorno académico, a través de universidades, centros de investigación y centros académicos de referencia, al tejido social que engloba a colectivos, asociaciones, fundaciones, artistas, científicos, pensadores y emprendedores y por último, al sector privado a través de empresas, espacios de innovación tecnología y profesionales del sector.

Responsible for the Civic engagement strategy for the Digital Future Society Programme.Digital Future Society is a transnational programme that connects experts, policymakers, civic organizations, industries and entrepreneurs in order to understand, address and engage with the ethical, legal and inclusion challenges deriving from digital transformation, empowering citizens with tools and solutions to drive future economic growth.This initiative keeps an ultimate goal: to drive the scope and the implementation of a new social contract centered on a revisited set of human rights adapted to the digital era.Empower citizen and impulse social entrepreneurshipDFS believes that sharing knowledge, tools and solutions will move citizens to action in order to help them tackle the current challenges. DFS constantly invites citizens to engage with the challenges created by digital technology disruption both online and in face-to-face events.

Barcelona Y Alrededores, España

Responsible for the management and growth of the social capital of 4YFN brand. Responsible for developing a coherent 4YFN brand culture.Connecting people and ventures within the 4YFN Community, with other entrepreneurs, with investors and with corporations. Facilitate know-how transfer and information flow among the 4YFN team, fostering innovation, safeguarding coordination, and facilitating profit growth. Ensure the cooperation from all departments.Responsible for creation and cultivation of new communities and acquisition of pre-existing communities. This includes leadership regarding outreach, communication and logistics.Responsible for the design, development and deploy of a differentiated brand experience that identifies 4YFN with the previously mentioned areas: knowledge, communication and connections.Responsibilities- Managing the brand’s networks and territories.- Mapping out and organizing all resources available inside the network, i.e., contacts, experiences, success stories, knowledge, competences and business opportunities. - Setting up long-term partnerships with fair and well-defined mutually beneficial gains with each stakeholder inside all networks.- Networks portfolio strategist, acting as coach and trainer during implementation of related projects.- Represent 4YFN at start-up events in order to engage with relevant communities.- Definition and conceptualization of events and networking activities and social programme for 4YFN community.

Barcelona Y Alrededores, España

4YFN is the home of the growing global mobile & digital startup community. As a business platform focused on developing tech entrepreneurial ecosystems, we create lasting connections among startups, investors and corporations. We do this because we believe that the startup culture is the driving force for change in economy and business fabric, and Barcelona is the right place to start and grow a mobile digital business.Leading the 4YFN engagement team, the main contact point for the global network of 4YFN community (startups, investors, corporations) and empowering the tech community building connections.Setting goals and objectives for the 4YFN engagement team and implementing plans to achieve creating awareness and affinity for the 4YFN brand within the startups and investors community, developing communications strategies and community engagement plan. Connecting with international startup communities in order to strengthen the brand’s position within strategic tech hubs.My key responsibilities include:- PR and Communication strategy and plan for community engagement (CRM, email marketing, website, social media)- Managing of institutional and global relations - Responsible for 4YFN third party events programme and travelling to event, for onsite event delivery: lead the delegation (startups, investors community), define and organize networking events and social programme (local ecosystem tours, receptions, networking dinners) at MWC Shanghai, DLD Tel Aviv, Smart City Expo World Congress and other events.- Definition of the brand's Ambassadors network programme and contribute to strong relations and widen the ambassadors and support partners programme.- Offering startup and investors communities the different programs developed to boost their visibility, access to resources and connections: 4YFN events and activities, 4YFN investors Club...- Management of 1-4 direct report at manager level- Define 4YFN customer care strategy and implementation.

4YFN is the home of the growing global mobile & digital startup community. As a business platform focused on developing tech entrepreneurial ecosystems, we create lasting connections among startups, investors and corporations. We do this because we believe that the startup culture is the driving force for change in economy and business fabric, and Barcelona is the right place to start and grow a mobile digital business.Management, planning and execution of 4YFN Innovation Market, the exhibition area (8,600sqm 500 exhibitors) of 4YFN at Mobile World Congress Barcelona organized in partnership with GSMA.My key responsibilities:- Project management, operational planning, logistics and liaison with internal and external departments. - Contracts management and working with legal to develop contracts and rules and regulations for the exhibition.- Guide input into exhibition products and working with sales team supervising exhibition inventory and securing margins.- Communities engagement. Attract international tech hubs to participate and be present at 4YFN Innovation Market.- Delivery of the exhibition and exhibitors care team management - Define 4YFN customer care strategy and reporting and surveys post event. - Management of team of 1-4 (seasonal and permanent resources) and onsite resourcing (briefing and managing exhibition volunteers team)

Barcelona Y Alrededores, España

Responsible for the management and growth of the social capital of 4YFN brand. Responsible for developing a coherent 4YFN brand culture.Connecting people and ventures within the 4YFN Community, with other entrepreneurs, with investors and with corporations. Facilitate know-how transfer and information flow among the 4YFN team, fostering innovation, safeguarding coordination, and facilitating profit growth. Ensure the cooperation from all departments.Responsible for creation and cultivation of new communities and acquisition of pre-existing communities. This includes leadership regarding outreach, communication and logistics.Responsible for the design, development and deploy of a differentiated brand experience that identifies 4YFN with the previously mentioned areas: knowledge, communication and connections.Responsibilities- Managing the brand’s networks and territories.- Mapping out and organizing all resources available inside the network, i.e., contacts, experiences, success stories, knowledge, competences and business opportunities. - Setting up long-term partnerships with fair and well-defined mutually beneficial gains with each stakeholder inside all networks.- Networks portfolio strategist, acting as coach and trainer during implementation of related projects.- Represent 4YFN at start-up events in order to engage with relevant communities.- Definition and conceptualization of events and networking activities and social programme for 4YFN community.

4YFN is the home of the growing global mobile & digital startup community. As a business platform focused on developing tech entrepreneurial ecosystems, we create lasting connections among startups, investors and corporations. We do this because we believe that the startup culture is the driving force for change in economy and business fabric, and Barcelona is the right place to start and grow a mobile digital business.Leading the 4YFN engagement team, the main contact point for the global network of 4YFN community (startups, investors, corporations) and empowering the tech community building connections.Setting goals and objectives for the 4YFN engagement team and implementing plans to achieve creating awareness and affinity for the 4YFN brand within the startups and investors community, developing communications strategies and community engagement plan. Connecting with international startup communities in order to strengthen the brand’s position within strategic tech hubs.My key responsibilities include:- PR and Communication strategy and plan for community engagement (CRM, email marketing, website, social media)- Managing of institutional and global relations - Responsible for 4YFN third party events programme and travelling to event, for onsite event delivery: lead the delegation (startups, investors community), define and organize networking events and social programme (local ecosystem tours, receptions, networking dinners) at MWC Shanghai, DLD Tel Aviv, Smart City Expo World Congress and other events.- Definition of the brand's Ambassadors network programme and contribute to strong relations and widen the ambassadors and support partners programme.- Offering startup and investors communities the different programs developed to boost their visibility, access to resources and connections: 4YFN events and activities, 4YFN investors Club...- Management of 1-4 direct report at manager level- Define 4YFN customer care strategy and implementation.

4YFN is the home of the growing global mobile & digital startup community. As a business platform focused on developing tech entrepreneurial ecosystems, we create lasting connections among startups, investors and corporations. We do this because we believe that the startup culture is the driving force for change in economy and business fabric, and Barcelona is the right place to start and grow a mobile digital business.Management, planning and execution of 4YFN Innovation Market, the exhibition area (8,600sqm 500 exhibitors) of 4YFN at Mobile World Congress Barcelona organized in partnership with GSMA.My key responsibilities:- Project management, operational planning, logistics and liaison with internal and external departments. - Contracts management and working with legal to develop contracts and rules and regulations for the exhibition.- Guide input into exhibition products and working with sales team supervising exhibition inventory and securing margins.- Communities engagement. Attract international tech hubs to participate and be present at 4YFN Innovation Market.- Delivery of the exhibition and exhibitors care team management - Define 4YFN customer care strategy and reporting and surveys post event. - Management of team of 1-4 (seasonal and permanent resources) and onsite resourcing (briefing and managing exhibition volunteers team)

Master'S Degree, Ethics

Postgraduate Degree, Management Of Cultural Institutions, Companies And Platforms

Postgraduate Degree, International Event And Festival Management

Graduate, Tourism