- Responsible for the company's marketing and communication area, focusing on increasing business opportunities through B2B lead generation and reinforcing the brand's positioning/value;- Digital Marketing focused on creating content for social networks, videos, SEO, Google Analytics, and email marketing campaigns;- Website development, presentations and slides for the products;- Inbound and Outbound campaigns (ATL, CRM, PR and BTL);- Digital transformation strategies;- Marketing campaigns with distributors and strategic partners;- Events.

- Strategy, planning and execution of digital marketing and content marketing campaigns;- Website creation, landing pages and social media campaigns (Facebook Ads, Google Ads, ...);- Traffic management, growth actions and performance indicators;- Launch of digital products using “Fórmula de Lançamento" methodology

- Responsible for the marketing and communication company strategy;- Project implementation focused on lead generation through Inbound / Outbound Marketing and Social Media using UpMap, RD Station, Ramper and Facebook Ads;- Digital campaigns development for communication products and projects;- Development of the company's website;- Development of the Bysoft Learning Academy;- Responsible for organizing internal and external fairs (I.E.: Intermodal Event);- Annual budget control.

• New business development for SmarTV in Latin America;• New content and services development for SmarTV platform;• Partnership with content providers in order to develop plan including prospecting, negotiation, contract management and maintenance process;• Strategic promotional plan for marketing campaigns in social Media, BTL, ATL and POS;• Annual budget management;• Management of outsourcing companies (advertisement agencies, IT companies, ...)• Management of applications into SmarTV platform focused on user experience;

• New projects development from concept creation, presentation, content and budget management;• Production of interactive content for digital signage platforms such as: Video wall, Interactive alarm system, Touch Screen Displays, 3D TV, Interactive showcase, interactive floor, etc.;• Project development for Customer Flow, People Counting, Loss Prevention, retail technologies and innovation projects;• Online content management;• New contents coordination directly with the creative team.• Responsible for the relationship between creative team and technology group.• Strategic planning for marketing campaigns.• New client’s prospection according to market opportunities.

• Responsible for the front-end creation of Websites / Hot Sites / Templates;• Responsible for the production of newsletters;• Responsible for creation of online campaigns;• Responsible for the development and maintenance of Web Portals.

• Responsible for the front-end creation of Websites / Hot Sites / Templates;• Responsible for the production of newsletters;

• Responsible for the front-end creation of Websites / Hot Sites / Templates;• Responsible for the production of newsletters;• Responsible for creation of online campaigns;• Responsible for the development and maintenance of Web Portals.

• Responsible for the visual/conceptual creation of marketing and advertising campaigns for all clients;• Support for Key Accounts;• New client’s prospection according to market opportunities;• Development of loyalty cards;• Development of institutional materials for all clients;• Development of promotional material for pre-sales support (posters, wobblers, banners, stoppers, leaflets, displays, etc.);• Development of promotional materials for client’s events (bags, gifts, stickers, etc.);• Support to elaborate of websites and campaigns;• Development of photographic for folders, catalogs, advertisements and websites.• Responsibe for endomarketing and motivation campaigns.

• Responsible for the visual/conceptual creation of marketing and advertising campaigns focused on retailers;• Development of institutional materials for all clients;• Development of POS materials (gondola bands, banners, posters, etc.);• Visual treatment of photos in Photoshop;• Text production;• Support for Key Accounts;

• Responsible for the visual/conceptual creation of marketing and advertising campaigns for all clients;• Development of CRM campaigns;• Development of institutional materials;• Support for Key Accounts;• Development of promotional material for pre-sales support (posters, wobblers, banners, stoppers, leaflets, displays, etc.);• Development of promotional materials for client’s events (bags, gifts, stickers, etc.);• Support to elaborate of websites and campaigns;• Text production.