Current partner and founder of the first inflatable park in Brazil. Naming, identity, brand strategy, social networks, media, bi, CRM, performance, press relations, photo and video production, influencers, events, activations, promotions, social actions plus a wide range of activities were put into practice at the throughout the company's development. Structural solutions were also implemented, such as a sales system and platform, as well as a call center. Focus on results and growth.

Consulting and management in the digitization process of PlayTennis, a company with over 40 years in the market.Development of a business strategy that involved restructuring the operation, renewing the brand and implementing a scheduling and management system in all units.A mindset change and strucutural reorganization of areas were promoted. Increased use of technology and support/productivity tools. Greater integration between employees and areas of the company. Incorporation of new skills, processes and profiles. Unified management at strategic points.Brand renewal process: researchs were carried out with customers and stakeholders,content planning and management, campaigns focused on leads and conversions.A single system was implemented in all affiliates and call center was structured to make the sales and customer support process more efficient.The set of actions generated significant gains in scale, productivity and revenue.

Development of brand identity, strategy and digital channels. Management and production of social networks and media.The company's products and services were structured and a sales channel was created for the training course for consultants and the use of the main product, the MPP.

Founding partner of the first Brazilian hub dedicated exclusively to professional podcast creation. Strategy, management and relationship with customers and partners.Monitoring the entire process from content strategies, program creation, relationships and partnerships with podcasters and influencers, even publishing, media and BI.Among the company's clients were Spotify, Livelo, São Paulo City Hall, Runners, among others.Numerous partnership agreements were also made in exclusive POD360 programs with various personalities such as Adriane Galisteu, Felipe Solari, Fernando Rocha and etc…

Responsible for Crocs Brasil's communication strategy and operation. Channel management, media, production, influencers, POS, campaigns, movies. A very complete project in great synergy with marketing. From institutional campaigns to performance actions, the entire evolution of the projects was analyzed together with the client.Brands: Crocs, Seasonings MasterChef

Development of the digital department - responsible for creative and strategic direction. Consolidation of a team that incorporated planning, content, media, projects, UX/UI and production skills.Featured project: content platform for the Japanese brand Canon. Following the strategy of the DAN Group - GOOD INNOVATION - “MOVE BUSINESS BY MOVING PEOPLE Canon College was born - an online photography school with tips, materials, courses, tutorials, interviews. The success was enormous and over the course of a few years, all of the brand's campaigns were targeted at Canon College's channels. At a time when cell phones threatened the market for reflex cameras, Canon College was responsible for most of the leads generated for the brand's e-commerce and multichannel content proved to be a strong driver of sales. The platform was considered an example for Canon in other parts of the world.Main brands: Canon / Toyota / Nissin / Ajinomoto

Head Of Digital and Strategy. Development of the digital department. Strategy, social, creative & production.Featured project - the creation of the first social network of recipes for the brand Dona Benta by J.Macedo.Main brands: Diageo, Takeda, J. Macedo, Boticário

Partnership in a digital production company created to support the e-commerce Bazar Jardins. Management and production of advertising, hotsites and assets in general.Main clients: Natura, Itaipava, Itaú.

Partner and creative management in a multi-brand clothing e-commerce.

Art direction, design and activation.2008 trip to Cannes Festival together with the agency's delegation.Wave Award Cirque du Soleil / BradescoMain brands: Bradesco, Renault, ESPN, IG.

Creation, management and execution of editorial projects.

One of the creators of Beats, the first brazilian electronic music magazine.Art director, designer and member of the editorial board.Revista Tennis - Art direction, graphic design and production.