Fernando Borsatto

Fernando Borsatto Email and Phone Number

Head of Marketing (Brand) @ Swile Brasil
State of São Paulo, Brazil
Fernando Borsatto's Location
São Paulo, São Paulo, Brazil, Brazil
Fernando Borsatto's Contact Details

Fernando Borsatto work email

Fernando Borsatto personal email

n/a
About Fernando Borsatto

Marketing and Communications professional with over 15 years of experience. Worked on Brand teams for diverse global companies and led LATAM markets like Brazil, Mexico and Argentina. Social Media Strategist with strong expertise on Influencer Marketing, Press and Online Media. Experienced with B2C and B2B audiences. Fluent English.

Fernando Borsatto's Current Company Details
Swile Brasil

Swile Brasil

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Head of Marketing (Brand)
State of São Paulo, Brazil
Fernando Borsatto Work Experience Details
  • Swile Brasil
    Head Of Marketing (Brand)
    Swile Brasil
    State Of São Paulo, Brazil
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  • Swile Brasil
    Head Of Brand
    Swile Brasil Sep 2023 - Present
    São Paulo, Brazil
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  • Swile Brasil
    Brand Manager
    Swile Brasil Mar 2023 - Sep 2023
    São Paulo, Brasil
    Brand planning and strategy including Creative campaigns, Social Media, PR and Influencer Marketing.
    View
  • Swile Brasil
    Social Media Manager
    Swile Brasil Mar 2022 - Mar 2023
    São Paulo, Brasil
    Social Media & Influencer Marketing Strategist helping drive brand love & demand through:- Planning- Content Creation- Paid Media - Influencer Marketing- Employer Branding- Cross-functional collab with the Business Marketing and Central (France) teams- Success measurement through key performance indicators & benchmarks- Budget control
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  • Expedia Group
    Social Media & Pr Manager
    Expedia Group Mar 2018 - Mar 2022
    Social Media & PR Manager lead for Hotels.com LATAM responsible for the planning and execution of campaigns that connect and engage with consumers with the objective of driving brand love through Social Media conversations and quality Press coverage- Strategy, planning and execution of local LATAM PR & Social plans and calendar- Localization and execution of global PR & Social campaigns- Social Media and Press creative content production- Social Media listening - Paid Media - Influencer Marketing- Social Media & Press agencies relationship management- Budget planning and management- Cross-functional collaboration with the Creative, Media and Global PR & Social teams- Measurement and reporting campaigns success through key performance indicators, benchmarks and other important learnings
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  • Expedia Group
    Social Media & Pr Coordinator (Latam)
    Expedia Group Dec 2015 - Mar 2018
    São Paulo E Região, Brasil
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  • Cushman & Wakefield
    Communications & Digital Marketing Coordinator, South America
    Cushman & Wakefield Apr 2014 - Nov 2015
    Objectives: Increase Brand Awareness & generate sales leads through digital media In charge of:- Digital Marketing Planning & Brand Campaigns- Website Content Management- Social Media Strategy (Facebook, LinkedIn, YouTube, G+, Twitter, Blog)- Digital Media (SEM, GDN, YouTube formats)- Reporting & Analysis- Worked closely with the PR team
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  • Bridgestone Do Brasil
    Digital Marketing Analyst
    Bridgestone Do Brasil Mar 2011 - Mar 2014
    Objective: drive brand awareness- Digital Marketing planning & budget control- Websites management - Social Media management (Facebook, YouTube e Twitter)- Worked closely with the PR team- Mobile app launch - Digital Media
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  • Royal Caribbean International
    Analista De Web Marketing
    Royal Caribbean International Jun 2009 - Mar 2011
    Objective: drive brand awareness- Websites Content Management, SEO- Social Media Management (Twitter, Facebook, YouTube, Orkut)- Social Media contests - Performance reporting- Worked closely with the PR team
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  • Sprachcaffe/Geos Languages Plus
    Marketing Assistant
    Sprachcaffe/Geos Languages Plus Oct 2007 - Feb 2009
    - Content Management- SEO and SEM- Print Media - Social Media management
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  • Cna
    English Teacher
    Cna Aug 2004 - 2009
    View

Fernando Borsatto Skills

Content Management Seo Sem Social Media Branding And Identity Mobile Applications Google Adwords Strategy Blogging Marketing Wordpress Mobile Marketing Marketing Communications Facebook Web Design Digital Marketing Online Advertising Email Marketing Cms Corporate Communications Advertising Web Marketing Omniture New Media Online Marketing

Fernando Borsatto Education Details

Frequently Asked Questions about Fernando Borsatto

What company does Fernando Borsatto work for?

Fernando Borsatto works for Swile Brasil

What is Fernando Borsatto's role at the current company?

Fernando Borsatto's current role is Head of Marketing (Brand).

What is Fernando Borsatto's email address?

Fernando Borsatto's email address is fe****@****.com.br

What schools did Fernando Borsatto attend?

Fernando Borsatto attended Espm, Universidade Metodista De São Paulo.

What skills is Fernando Borsatto known for?

Fernando Borsatto has skills like Content Management, Seo, Sem, Social Media, Branding And Identity, Mobile Applications, Google Adwords, Strategy, Blogging, Marketing, Wordpress, Mobile Marketing.

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