Fernando Gonzalez Email & Phone Number

Ottawa, Ontario, Canada

Ontario, Canada

• Design, implement, operate, and control work plans and programs in the short, medium, and long term, with measurable commercial activities oriented to accelerate the growth of GAFF product distributors in the US, Canada, and Australia• Participate in regular board meetings, offering insights, in-depth analysis, and strategic recommendations on critical matters affecting the organization's growth and long-term sustainability• Develop and maintain strong relationships with the Meritor aftermarket team in US and Canada• Identify new market opportunities for GAFF products based on current sector trends anticipating future market developments. • Carry out specific sales and support programs for the distributors' sales force, generating the closing of the sales of GAFF products• Follow up on the fulfillment of monthly and accumulated sales goals• Research and develop new references that complement the line of products for commercial vehicles

Whitby, Ontario, Canada

Cali

Conducted strategic, Marketing, Sales and administrative management of Air Suspension, Semi-Trailer and Wheel Rims business unit. Leading the business plan construction, ensuring compliance with the business units performance indicators and negotiations with international strategic allies, generating demand, and seeking to position the company as the market leader in Colombia, Ecuador, Peru and Chile.

Valle Del Cauca Area, Colombia

Responsible for the identification, feasibility, implementation and generation of business and marketing strategies for the new business units products not manufactured by the company, looking for growth alternatives in related markets with our core business, expanding the definition of the business, presenting an expanded offer of benefits and proactively responding to the market’s opportunities.

Responsible for planning, managing and operating of the company's activities in the area of Valle del Cauca, Cauca and Nariño, to overcome the established annual objectives and budgets, directing and developing staff, maintaining a high level of customer satisfaction in the territory and being responsible for the profitability of the zone.

Colombia

Responsible for the profitability of the books’ business in the departments of Valle del Cauca, Cauca and Nariño- Cali -District, looking always to meet or exceed the budgeted profit margin, and collection of the portfolio. MANAGING accounts of the Libreria Nacional S.A. Almacenes la 14 S.A., at the national level.

Zone Manager, responsible for meeting sales budgets of Cable TV services, internet, phone lines and corporate services, targeting the SME segment, large residential customers and the residential channel, with a sales force of 12 business consultants.

Business Supply Chain & Operations Diploma

Strategic Management, Marketing And Sales

Specialization In Marketing

Business Administration With Emphasis In Banking And Finance