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Fernando Pellanda Email & Phone Number
VP Product Line and R and D Wellbeing and Small Domestic Appliances LATAM | Regulations Affairs responsible
at
Electrolux
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
VP Product Line and R and D Wellbeing and Small Domestic Appliances LATAM | Regulations Affairs responsible
Location
São José Dos Pinhais, Paraná, Brazil
Company size
Who is Fernando Pellanda? Overview
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Quick answer
Fernando Pellanda is listed as VP Product Line and R and D Wellbeing and Small Domestic Appliances LATAM | Regulations Affairs responsible at Electrolux, a company with 30251 employees, based in São José Dos Pinhais, Paraná, Brazil. AeroLeads shows a matched LinkedIn profile for Fernando Pellanda.
Fernando Pellanda previously worked as VP Product Line/R&D Wellbeing & Small Domestic Appliances LATAM | Regulations Affairs responsible at Electrolux and R&D Director - Head of Food Preparation Line - Home Appliances Latin América at Electrolux. Fernando Pellanda holds Executive Training Program - Next Level Leader /, Organizational Leadership, Innovation And Business Strategy from Imd Business School.
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Electrolux
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Profile bio
About Fernando Pellanda
Paixão em impulsionar iniciativas focadas nos clientes e entregar resultados é o que marca os meus mais de 20 anos atuando em grandes indústrias e empresas multinacionais. Minha trajetória profissional tem sido bastante dinâmica e ascendente, exercendo funções e entregando resultados de maneira consistente em diversas áreas tais como desenvolvimento de processos e produtos, qualidade, iniciativas de turnaround, gerenciamento de projetos, iniciativas de transformação, planos estratégicos e gestão de P&L. Além dessa experiencia, a vivência internacional me trouxe conhecimento dos mercados latino-americanos e de desenvolvimento de produtos, processos e fornecedores asiáticos, principalmente China.Hoje, tenho a missão de liderar um time fortemente focado no compromisso com a inovação, melhoria contínua e sustentabilidade, tanto de nossos produtos quanto de nossos processos e na nossa rotina do dia a dia. A minha vida além do profissional é completa por ações de mentorias para outros executivos e trabalhos voluntários. Zelo muito pelos meus momentos de descontração seja praticando algum esporte ou viajando com a minha família. Ao longo da minha carreira, o desafio de transformar o status quo sempre me motivou a buscar inovações e implementar mudanças significativas que agreguem valor às organizações. Estou sempre aberto a novas ideias e a colaborar em iniciativas que impulsionem o crescimento e que transformem a vida de nossos consumidores e as nossas para o melhor. Que tal conversarmos sobre como podemos juntos promover essas mudanças?
Current workplace
Fernando Pellanda's current company
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Electrolux
8 roles
Fernando Pellanda work experience
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Vp Product Line/R&D Wellbeing & Small Domestic Appliances Latam | Regulations Affairs Responsible
CurrentLatin America business strategic development, including P&L management, portfolio management, R&D with product development, and Innovation, for the Wellbeing & SDA (small domestic appliances) product line of Electrolux Group. The portfolio includes different domestic appliances categories in floor care (vacuum cleaners, robots, sticks, high-pressure.
Jul 2022 - Present
R&D Director - Head Of Food Preparation Line - Home Appliances Latin América
- Manage the R&D Development Team for all Food Preparation Products (cookers, cooktops, microwave ovens, ovens, hoods, and others) produced locally or ODM/OEM (4 managers and around 40 engineers). Responsible (together the other areas in innovation triangle – Marketing, R&D and Design) to create the strategy for the next 5 years launching plan for new.
Dec 2015 - Sep 2022
Product Engineering Manager - Odm & Oem
- Management of R&D and multidisciplinary teams in projects for new products ODM/OEM, bringing innovation, new categories and new technologies;
- Working together the Innovation Triangle (R&D, Marketing and Design) to develop solid Strategic Business Plans and new Product Generation Plans for New Products ODM/OEM in almost all categories sold in Brazil, with.
- Capex analysis, make vs buy assessment, equipment and process investimento analysis, including labor, fiscal and logistic costs. Managing an anual budget over than R$ 40 million;
- Current member of Electrolux global water treatment team.
May 2012 - Nov 2015
Industrial Engineering Supervisor
- Management of Industrial Engineering Team for Air Conditioners and Microwave Ovensin the development process for new products, improvements in current processes and expansion of production capacity, with the following.
Jan 2009 - May 2012
Engenheiro Industrial
Com exceção da atividade de coordenação da equipe, as atividades desenvolvidas em Curitiba eram semelhantes as desenvolvidas em Manaus, porém na área de atuação de metalurgia, para peças e processos de montagem de refrigeradores e freezers.
Mar 2007 - Dec 2008
Vp White Goods - Eletros Association
Current- Responsible for leading the discussions in the segment of large household appliances, such as refrigerators, washing machines, ovens (including microwaves), and water purifiers in association with the team and other.
- Leading the discussions to provide strategic direction and leadership to ensure the growth and innovation of the white goods sector within the association.
- Representing the interests of white goods manufacturers in discussions with government bodies, regulatory agencies, and other stakeholders.
- Working on the development and implementation of technical standards and certifications to ensure product quality and safety, including energy efficiency and sustainability initiatives to reduce the environmental.
- Support the ELETROS Board on the discussions about the product category, keeping them updated on the activities and actions in progress.
Apr 2024 - Present
Engenheiro Planejamento Técnico
- Instrutor do curso Imersão BPS (Sistema Bosch de Produção) – conceitos de Lean Manufacturing, baseado em sistema Toyota de produção; fornecer recursos (máquinas e métodos) para garantir a produção de componentes e de bombas montadas; negociação com clientes sobre reclamações nos produtos; coordenador na implementação dos elementos do Sistema Bosch de.
Jun 2003 - Mar 2007
3 education records
Fernando Pellanda education
Executive Training Program - Next Level Leader /, Organizational Leadership, Innovation And Business Strategy
Master Of Business Administration (Mba), Gestão Empresarial, 94
Bacharel Em Engenharia Industrial Mecanica, Eng. Industrial Mecanica
FAQ
Frequently asked questions about Fernando Pellanda
Quick answers generated from the profile data available on this page.
What company does Fernando Pellanda work for?
Fernando Pellanda works for Electrolux.
What is Fernando Pellanda's role at Electrolux?
Fernando Pellanda is listed as VP Product Line and R and D Wellbeing and Small Domestic Appliances LATAM | Regulations Affairs responsible at Electrolux.
Where is Fernando Pellanda based?
Fernando Pellanda is based in São José Dos Pinhais, Paraná, Brazil while working with Electrolux.
What companies has Fernando Pellanda worked for?
Fernando Pellanda has worked for Electrolux, Electrolux Latin America, Electrolux Group, Eletros - Associação Nacional De Fabricantes De Produtos Eletroeletrônicos, and Robert Bosch.
How can I contact Fernando Pellanda?
You can use AeroLeads to view verified contact signals for Fernando Pellanda at Electrolux, including work email, phone, and LinkedIn data when available.
What schools did Fernando Pellanda attend?
Fernando Pellanda holds Executive Training Program - Next Level Leader /, Organizational Leadership, Innovation And Business Strategy from Imd Business School.
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