Fernando Pereira Pruner work email
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Fernando Pereira Pruner personal email
Professional with 30 years of experience in innovation, industrial design and product development, having worked in companies such as Whirlpool and Docol, as well as in his own studio. With a deep understanding from market and consumer, the aesthetic and functional qualities of a successful product, he has experience in converting needs, ideas and concepts into projects and businesses. He led dozens of white goods, metal and bathroom fixture projects. His results are reflected in the high value of the brands he worked with and in recognized cases of innovation and industrial design. Recently, he managed the areas of marketing, design and product engineering. He has international experience in Italy and the United States, including leading multinational teams.e-mail: fppruner@gmail.com
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ProprietárioPd&CJoinville, Sc, Br
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Product DirectorFibrafort Boats Oct 2023 - PresentItajaí, Santa Catarina, BrasilProduct development strategic management, accountable for Industrial Design and R&D activities. -
MentorIris Jan 2023 - PresentStartup created as a result of the atmospheric monitoring research from the Air Quality Laboratory at the Federal University of Santa Catarina. It developed an air pollution sensor, intelligent algorithmics and a data visualization platform.
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Founder And PartnerPopcool Apr 2022 - PresentJoinville, Santa Catarina, BrasilStartup founded to develop an innovative point of purchase material, refrigerated and that can be easily produced in customized shapes.
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Innovation Senior ManagerDocol Metais Sanitários Jun 2018 - Nov 2021Joinville Area, BrazilReporting to the CEO, accountable for Product Marketing, Industrial Design and Product Engineering.• Management, training, development and performance evaluation of 32 direct reports.• Docol brand identity and strategy implementation.• Product Marketing processes definition, with focus on project goals, launching plan and results control.• M&A portfolio management and introduction.• Sanitaryware line development• Use of platforming methodology to improve products, cost and overall productivity• More than 20 new products launched, such as Docol Pronto, towell heater, blink ozone, Docol Flat and the signature pieces Play, Giro, Conexões Espontâneas, Bold and Mantis;• Chicago Atheneum Good Design e iF Gold Award with DocolGiro and DocolPlay products. -
OwnerGama & Pruner Design Jan 2016 - Dec 2018Joinville Area, BrazilIndustrial design, innovation and strategy consultancy studio.Business model and partnership development for innovative products introduction.Successful case: development of a refrigerator model specifically designed for chocolate. Start up initiative in partnership with Gelopar Refrigeration.
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University ProfessorUniville University Jun 2014 - Dec 2018Joinville Area, Brazil. Teacher at the Industrial Design Master Program for Product Design and Service Design disciplines. -
In Career TransitionIn Career Transition Oct 2015 - Jan 2016
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Industrial Design Principal, Global Laundry DesignWhirlpool Corporation Nov 2013 - Oct 2015Joinville Area, Brazil. Globally accountable for mid- and long-term Industrial Design strategies for the Fabric Care business, by providing a brand language direction and by leveraging global opportunities with specific regional needs. This action optimized the number of projects, aligned the visual language and created a single global project portfolio.. Organization of multinational workshops to ensure original strategy conversion into products and for product development.. Multinational team participation, with representatives from Brazil, Mexico, USA, Italy, India and China. -
Development Design Senior ManagerWhirlpool Corporation Jan 2011 - Nov 2013Joinville Area, Brazil. Industrial Design development for Whirlpool brands in South and Central America, managing a team of 10 industrial designers and more than a hundred projects per year.. Main role on marketing, innovation and product development strategic processes, which concluded with the project portfolio definition.. Design Thinking focused on business results, innovation and branding, which helps to consolidate Brastemp and Consul brands awareness, the company innovative profile and its solid results.. Industrial Design development strategy preparation and internal processes management tools definition.- Industrial Design leadership and development of products such as the beverage processor B.Blend, the Consul beer cooler, the Consul microwave with sandwich maker, the Brastemp Wi-Fi refrigerator and the fully automated Brastemp washer, among many others.
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Industrial Design Senior Manager - Fss, Fp And AtWhirlpool Corporation Jul 2008 - Jan 2011Joinville Area, Brazil. Industrial Design development for Food Stream Solutions, Food Preparation and Air Treatment. Responsible for the 2009 ranges and cooktops lines for Brastemp, two-door no frost refrigerator for Consul and for the innovative Consul Air Conditioner that humidifies the air.
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Industrial Design Manager (Cooking)Whirlpool Corporation Mar 2003 - Jul 2008Joinville Area, Brazil. Industrial Design development for cooking category: ranges, ovens, cooktops, microwave and hoods.. Ideation, development and implementation of the “Unique” Brastemp ranges, launched in 2004, and the “Aromas” Consul ranges, launched in 2007.. Budget and investment plans management.
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Global Technical Leader For FeaturesWhirlpool Corporation Feb 2002 - Mar 2003Joinville Area, Brazil. Global role on the Refrigeration Technology team, accountable for all refrigerator features development and implementation, such as shelves, bins, container, water dispenser and drawer.. Multinational team coordination, with members in India, Italy, USA, Mexico and Brazil.. USA residence to implement the area and to hire the team.. Innovation methodology development to generate idea shelf alternatives.
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Industrial Design Manager (Refrigeration)Whirlpool Corporation Jun 2000 - Feb 2002Joinville Area, Brazil. Industrial Design development for refrigeration category: refrigerators, upright and chest freezers, air conditioners.. Ideation of the new Brastemp refrigerators line, focused on flexibility and modularity, which allow the Brastemp YOU launching, a 100% customizable product.
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Industrial Designer - RefrigerationWhirlpool Corporation Oct 1989 - Jun 2000Joinville Area, Brazil. Ideation, development and implementation of a refrigerators line, totally designed in Brazil, for Mexican, Indian and Brazilian markets.. Participation and leadership in several new product development initiatives: chest freezer, refrigerators and air conditioners.. “Job rotation” in Marketing area, for 1 year.. Residence in Italy as Senior Industrial Designer.
Fernando Pereira Pruner Skills
Fernando Pereira Pruner Education Details
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Industrial And Product Design -
Production Engineering -
Business Administration And Management, General
Frequently Asked Questions about Fernando Pereira Pruner
What company does Fernando Pereira Pruner work for?
Fernando Pereira Pruner works for Pd&c
What is Fernando Pereira Pruner's role at the current company?
Fernando Pereira Pruner's current role is Proprietário.
What is Fernando Pereira Pruner's email address?
Fernando Pereira Pruner's email address is fe****@****.com.br
What schools did Fernando Pereira Pruner attend?
Fernando Pereira Pruner attended Universidade Federal Do Paraná, Universidade Federal De Santa Catarina, Fgv Eaesp - Escola De Administração De Empresas De São Paulo Da Fundação Getulio Vargas, Gonew.co.
What skills is Fernando Pereira Pruner known for?
Fernando Pereira Pruner has skills like Industrial Design, Product Design, Design Thinking, Product Development, Design Strategy, Product Innovation, Design Management, Concept Generation, Concept Development, Cross Functional Team Leadership, Experience Design, User Centered Design.
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