Fernando Fernandez Email and Phone Number
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Successful leader with significant achievements working for leading companies. Noteworthy experience in U.S. Multicultural/Hispanic Marketing and Advertising segments. High-performing, multi-faceted personality, strategic in nature who leads by example and is an excellent communicator and creative thinker. Accustomed to delivering under pressure and thriving in fast paced environments applying vision, understanding, clarity and agility to resolve situations that arise in the day to day. Consumer-centric approach to obtaining results for many diverse client brands in multiple industries. Among them - Automotive, Beverages (CSD's/Beer), CPG, Financial, Government, Healthcare, Insurance, Pharmaceutical, QSR, Retail, Spirits and Telecommunications. Self-starter/driven nature with strong entrepreneurial drive motivated to win!Key Areas: Multicultural/Hispanic Market ExpertIntegrated 360 Marketing/Communications Sports/Music Sponsorships/MarketingGeneral Management - office/employeesCross-functional Leadership and OperationsResearch/Consumer Insights/Strategy DevelopmentBudget Management controlExperienced Contract/Scope of Work negotiatorDigital and Website development and updatesBrand Building and Product/Services launches via Hispanic Advertising effortsDeep understanding of the Hispanic media landscapeTruly Bi-lingual/Bi-Cultural (Spanish/English) - Read, Write and Speak Fluently, SeamlesslyInternational business acumenAvid writer
D Exposito & Partners
View- Website:
- newamericanagency.com
- Employees:
- 31
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Partner, Chief Client OfficerD Exposito & Partners 2005 - PresentCo-founded agency, along with other partners, in 2005. Agency has multiplied 10 fold in staff and billings since opening. A family-like environment that fosters creativity and encourages team work, the agency has attracted several clients wanting hard working, smart and dedicated team members that roll their sleeves and work side by side as a natural extension of their own companies to resolve all types of challenges.
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Svp, General ManagerWpp/Y&R/Mosaica Multicutural Communications 2003 - 2005Cross-cultural, one-stop advertising solution for client brands looking to efficiently target Asian, Black and Latino consumers leveraging universal truths among them while being culturally relevant and appropriate to each segment.
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Svp - Account ManagementWpp/Y&R/The Bravo Group 1992 - 2003New York, New York, UsInstrumental in building one of the largest Hispanic/Multicultural agencies at the time, the Bravo Group. Headed several key agency accounts over time that accelerated the agency's rise to #1 status - AT&T, Ford/Lincoln-Mercury, McDonald's, Sears and U.S.Census - to name a few. -
Account ManagementFcb/Siboney Usa 1991 - 1992UsExperienced many firsts while working one of the Agency's then flagship accounts for the Hispanic market - Pepsi-Cola. From celebrity endorsement deals and campaign development, to concert executions, event marketing, promotions, retail merchandising and large scale celebrity productions. Two intense years full of experiences that served well and informed many decisions made in these areas well past that time and into today. -
Account ManagementSaatchi & Saatchi/Conill Advertising 1988 - 1990El Segundo, Ca, UsMarked the first full-time engagement with the Hispanic market coming from General market agencies. Worked the national McDonald's Hispanic account, at the time one of the largest in the market and at the agency. The work developed during this timeframe etched the brand into consumers, making it still today one of the favorite QSR's among Latinos. -
Sr. Account ExecutiveLaurence Charles Free & Lawson 1987 - 1988Began as an intern of the 4A's Multicultural Advertising Internship Program (MAIP), ascended through the ranks to lead all Spanish language efforts from an early start on the McDonald's New York Market Owner/Operator Association account.
Fernando Fernandez Skills
Fernando Fernandez Education Details
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Manhattan UniversityFinance
Frequently Asked Questions about Fernando Fernandez
What company does Fernando Fernandez work for?
Fernando Fernandez works for D Exposito & Partners
What is Fernando Fernandez's role at the current company?
Fernando Fernandez's current role is Progressive Marketing/Advertising/Communications Leader: multi-faceted, multi-disciplined, Multicultural.
What is Fernando Fernandez's email address?
Fernando Fernandez's email address is ff****@****x-p.com
What is Fernando Fernandez's direct phone number?
Fernando Fernandez's direct phone number is +164674*****
What schools did Fernando Fernandez attend?
Fernando Fernandez attended Manhattan University.
What are some of Fernando Fernandez's interests?
Fernando Fernandez has interest in Children, Education, Environment, Health.
What skills is Fernando Fernandez known for?
Fernando Fernandez has skills like Advertising, Integrated Marketing, Digital Strategy, Marketing, Brand Development, Account Management, Strategy, Creative Direction, Online Marketing, Media Planning, Social Media, Marketing Research.
Who are Fernando Fernandez's colleagues?
Fernando Fernandez's colleagues are Alissa Greco, Hilda Espinoza, Valentina Bustamante, Sofia Goldstein, Roxana Pérez Pérez, Stephanie Rios, Alberto, Martinez.
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