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Fernando Cera is listed as Founder & Strategy Director - Spark Design Thinking Studio at Spark Design Thinking Studio, based in Barueri, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Fernando Cera.
Fernando Cera previously worked as Business Owner at Spark Design Thinking Studio and VP Creative, Planner at Sallero Performance Marketing at Sallero. Fernando Cera holds Mba, Marketing from Espm Escola Superior De Propaganda E Marketing.
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I'm the founder of Spark Design Thinking Studio, a business design and innovation strategy consultancy. My job and that of my company are to help accelerate and develop, together with our customers, new growth strategies, new Business Models, development of Customer Journey Maps, Service Blue Print and training teams for innovation.My company works by mixing Design Thinking and Agile methodologies with a traditional approach to business consulting, using the assets and strengths of its clients, to transform ideas into successful businesses.For us, innovation is not a fad or synonymous with any sophisticated methodology. We believe that innovation does not have to be complex to work. My commitment and that of my company, are together with our customers to provide R.O.I about innovation; focusing on services that generate results.With over 20 years of market experience, I have worked for major brands such as Monsanto, Schneider Electric, Nespresso, Man Group, Armani, Dolce Gabanna, and Campari. His work trajectory went through the WPP group in advertising, business consulting for multinationals, opening his own advertising agency, and finally his innovation consultancy, Spark Design Thinking Studio.Specialties: Advertising, Business Strategy, Marketing Strategy, Consumer Behavior, NLP (Neurolinguistic Programming), Design Thinking, Service Design, Innovation, User Experience, Interaction Design, Innovation Consulting, Customer Experience, User Research and Insights, Service Strategy, Business Model Design, Value Proposition Design, and entrepreneurship.
Listed skills include Consumer Behaviour, Strategic Planning, Marketing Communications, Advertising, and 34 others.
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A career timeline built from the work history available for this profile.
São Paulo Area, Brazil
Responsible for assisting in accelerating and developing, along with clients, new growth strategies, new business models, development of customer journey maps, service journeys, and team training for innovation.
São Paulo Area, Brazil
Served as Director of Planning and Creation, leading a team of professionals dedicated to providing innovative and effective advertising solutions. As a Planner, developed strategic plans for advertising campaigns, conducted market research to identify opportunities for client growth, and collaborated with creative teams to ensure the successful execution.
Rua Cunha Gago, 700 - 11 Andar - Pinheiros - São Paulo
Served as Director of Planning, leading a team dedicated to delivering innovative advertising solutions. As a Planner, I developed strategic plans for advertising campaigns, conducted market research to identify client growth opportunities, and collaborated with creative and product teams to optimize advertising and ensure the success of various promotions.
São Paulo Area, Brazil
General account management for multi-brand car dealerships, developed and implemented communication strategies at the dealerships' point of sale, and organized the launch event for the Nissan Sentra for the AR Motors Nissan dealership.
São Paulo, Brazil
Developed and implemented 360-degree communication strategies for product launches, maintained and developed corporate websites, developed online relationship strategies, and developed and monitored email marketing campaigns.
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Fernando Cera works for Spark Design Thinking Studio.
Fernando Cera is listed as Founder & Strategy Director - Spark Design Thinking Studio at Spark Design Thinking Studio.
Fernando Cera is based in Barueri, São Paulo, Brazil while working with Spark Design Thinking Studio.
Fernando Cera has worked for Spark Design Thinking Studio, Sallero, Sallero Performance Marketing, Fox Propaganda Ltda, and 141 Worldwide.
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Fernando Cera holds Mba, Marketing from Espm Escola Superior De Propaganda E Marketing.
Fernando Cera is listed with skills including Consumer Behaviour, Strategic Planning, Marketing Communications, Advertising, Marketing Strategy, Marketing Management, Digital Marketing, and Market Research.
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