Evp & Chief Revenue Officer | Svp Of Sales & Marketing
Miami/Fort Lauderdale Area
Promoted 3 times during tenure into C-suite revenue role. Drove 100s of millions in revenue and ad sales for multiple Fox divisions.-As EVP & CHIEF REVENUE OFFICER for Fox Networks Group LATAM (2012-Present), drove billion-dollar revenue via 18 networks spanning 18 countries across the Americas. Launched the industry’s first direct-to-consumer offering in LATAM, achieving double-digit growth in 1 year.-Pushed Pay TV subscribers up by double-digits. Averted rate cannibalization via standardized rate cards while enabling the growth of channels such as Nat Geo Kids, FX Movies, FX, Fox life, FS3, and Fox Sports 2 throughout Latin America.-Guided M&A due diligence and for Fox Sports LATAM acquisition and post-merger integration.-Sustained network operational performance and ad sales during divestment to Disney. Built out ad sales teams in Mexico and Brazil.-Led the split of the Fox Sports app and enabled millions in vendor savings.-As SVP OF SALES & MARKETING, NORTHERN CONE for Fox Pan American Sports (2005-2011), positioned the joint venture’s 10X EBITDA sale and laid the groundwork for 100s of millions in revenue. Reversed loss to 10s of millions in EBITDA growth.As NORTHERN REGION SALES MANAGER for Digital Latin America (2002-2005), catalyzed 5X revenue gains for this JV initiative. Developed new products, services and accounts to promote digital cable services. Served as DIRECTOR OF AFFILIATE SALES, NORTHERN REGION & OPERATIONS MANAGER for 2 years.SKILLS: Revenue & EBITDA Gains | Strategic Planning | Latin American Pay TV Distribution | Direct-to-Consumer Services | Performance Turnarounds | Advertising & Sales | National Field Sales Planning | Digital Cable Sales & Distribution | PPV, VOD, Digital Music & HD Channel Operations | Network Operations Management