General Director and partner at Laydner Online Store (www.laydner.com). Family business, with more than 3500 itens on Electric and Lightning material. Distribution of recognized brands, such as: SIEMENS, Schneider Electric, OSRAM, Ledvance, Stella, Brilia, Soprano, Newline, Casual Light. Puma, Fila, Selene, Trifil, Gaya, Avant, Mormaii

Expatriate in Charleroi, Belgium, working on International logistics and import compliance for new plant of AGC in Brazil. In charge of monitoring exports from different countries under a special regime (unique import Declaration), with tax Benefits (Ex tarifário), exported by AGC Europe (transfer price control) - due to customs request on concentrate in one single export company.

- Responsible on Identifying business opportunities, either with new customers or engaging new products to company´s portfolio (3M products)-Digital marketing management-Increase company´s profitability-Development of commercial policy-Sales Forecast -Customers relationship and credit analysis-Marketing actions-Sales portfoil and stock control-Team management-Reports for the board of advisors

-Management of commercial team - 16 people-Digital marketing management-Development of commercial policy-Sales Forecast -Customers relationship and credit analysis-Marketing actions

-Development of new website-Development of products new material (Merchandising material, folders, adds, etc)-Team management-Suppliers management and negotiations-Developed a Bid program to hire new publicity company in a professional way-Developed a Bid program to hire the market research company-Launched the Mirrored Shower enclosure on the Brazilian Market-Responsible for the product special design collection to be produced in Brazil, by famous designers-Responsible for Guardian do Brasil activities in Milan, Fairs and sponsorships (books and events) in Brazil-Re-structure the Brazilian Sample program initiative-Put together a plan to keep good relationship with Brazilian architectural market after former Marketing Director exit

-Import compliance and logistics project development for the new plant in Brazil -Import compliance and logistics project development for a new special products line in Brazil (Coater Machine in Porto Real)-Special Regimes granting with Customs authorities;-Successful negotiation with Suppliers, ABIMAQ and Federal Government for duties reduction program on Asset importation;-Bidding on Supplier selection

-General Motors Drawback team management; -Directory support on internal policy development for STTAS do Brasil-Brazilian international trading consulting answers; -Brazilian office strategic plan development leadership;-Operational flow and desk procedures development;-New Business development;-Responsible for ISO 9000 Implementation on Brazilian office-New Customers development-Took participation on the strategic planing for Brazilian operations

-Softwares localization by other countries special regimes analysis;-Company International growth – First office abroad study – Buenos Aires;-Customers support on special regime legislation;-International sales and presentations-ROI analysis for customers on going for customs special regimes

-Outsourcing in-company Manager (Dell Computadores do Brasil);-Logistics performance analysis;-Logistics chain cost auditing DELL;-New opportunities and Business relationship with customer;-Relationship with Customs; -Strategy development;-General management;-Tradeworks Brasil best employee on operations award

-ISO standards for Guardian Sales department-4.5MM on sales -Market studies on customers, competitors and trends-Development on sales reports standards for Guardian do Brasil

-Production strategy analysis on different American plants; -Development of Brazilian Guide for executives to travel to Brazil;-Financial analysis to be used on government loans - BNDES.