Fernando Ocaña

Fernando Ocaña Email and Phone Number

Líder de Diseño Automotriz @ Gobierno de México
Mexico City, CDMX, MX
Fernando Ocaña's Location
Mexico City, Mexico, Mexico
About Fernando Ocaña

I’m an automotive designer and the founder of VEU. We are building the world's most affordable and sustainable EV subscription service for Gig Drivers.

Fernando Ocaña's Current Company Details
Gobierno de México

Gobierno De México

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Líder de Diseño Automotriz
Mexico City, CDMX, MX
Website:
gob.mx/shcp
Employees:
690
Fernando Ocaña Work Experience Details
  • Gobierno De México
    Líder De Diseño Automotriz
    Gobierno De México
    Mexico City, Cdmx, Mx
  • Veu
    Founder & Ceo
    Veu Feb 2020 - Present
    Mexico City, Mexico
    Backed by MIT, the Government of Mexico City and the Green Climate Fund, we have designed a lightweight and modular EV which reduces fleet operation costs by 60% whilst increasing daily utilization rates by 30%.Our low-cost EV subscription service will offer gig drivers worldwide the opportunity to increase net income per trip whilst benefiting from an array of complementary services designed to improve and dignify current labour conditions for mobility workers in the Service Economy… Show more Backed by MIT, the Government of Mexico City and the Green Climate Fund, we have designed a lightweight and modular EV which reduces fleet operation costs by 60% whilst increasing daily utilization rates by 30%.Our low-cost EV subscription service will offer gig drivers worldwide the opportunity to increase net income per trip whilst benefiting from an array of complementary services designed to improve and dignify current labour conditions for mobility workers in the Service Economy. We are currently developing our MVP and are planning a 2026 pilot launch in Mexico City. Show less
  • Mitdesignx
    Accelerator Alumni
    Mitdesignx Jul 2023 - Sep 2023
    MITdesignX is an academic program in the MIT School of Architecture and Planning (SA+P) and part of the MIT Morningside Academy for Design (MIT MAD). We are dedicated to design innovation and entrepreneurship and empower students, faculty and researchers to build new business ventures and forward-thinking solutions designed to address critical challenges facing the future of cities and the human environment.
  • Barreira Arte Y Diseño
    Academic Program Designer
    Barreira Arte Y Diseño Oct 2021 - Sep 2022
    Valencian Community, Spain
    The reach of Automotive Design is broader than it has been understood. Cars have simply transformed humanity in ways the discipline is not yet involved with. Now is the time to expand the discipline and broaden its scope. The new generation of car designers must look beyond the current automobile and diversify their knowledge and interests towards a set of topics essential to the process of rethinking mobility and the products and services that make it possible. Automotive Design will cease to… Show more The reach of Automotive Design is broader than it has been understood. Cars have simply transformed humanity in ways the discipline is not yet involved with. Now is the time to expand the discipline and broaden its scope. The new generation of car designers must look beyond the current automobile and diversify their knowledge and interests towards a set of topics essential to the process of rethinking mobility and the products and services that make it possible. Automotive Design will cease to be a discipline focused entirely on aesthetics and become a profession from which cities, and in turn societies, will be transformed. I co-wrote the Transportation Design & Future Mobility Masters program to provide students with the tools required to develop a deep understanding of the historic evolution of the industry, global knowledge on the cultural, environmental and technological shifts predicted to have an impact on the market and, perhaps most importantly, the individual creative skills needed to help the discipline deal with the fact that car design, after all, is not only about designing cars, but about envisioning ways in which the automobile can regain its historic relevance. Show less
  • Freelance
    Lecturer, Business Development And Writer
    Freelance Jun 2015 - Jan 2020
    Stockholm, Mexico City, Umeå & Rotterdam
    - Strategy and business development for a Vehicle-To-Grid startup. Development of a technology that will help electric vehicles transform wind resistance into battery power and a strategy to regulate the integration of such power into the Smart Grid. Delivering a business case for the alignment of the patent and production of this device with the R&D interests of world leading vehicle suppliers. - Mentoring the Masters Degree program in Architecture at Oslo’s AHO University. - Mentoring… Show more - Strategy and business development for a Vehicle-To-Grid startup. Development of a technology that will help electric vehicles transform wind resistance into battery power and a strategy to regulate the integration of such power into the Smart Grid. Delivering a business case for the alignment of the patent and production of this device with the R&D interests of world leading vehicle suppliers. - Mentoring the Masters Degree program in Architecture at Oslo’s AHO University. - Mentoring the Masters Degree program in Urban Studies at Stockholm’s KTH University.- Guest lecturer for the Vehicle Design MA at the Umeå Institute of Design, in Sweden.- Writing for Terra Firma Magazine (UK), Super Paper (Germany), Nexos Magazine (Mexico) and Animal (Mexico). Show less
  • Oma
    Design Researcher
    Oma Jan 2017 - Feb 2017
    Rotterdam, South Holland, Netherlands
    AMO, the research arm of Rem Koolhaas’ architecture practice, asked me to research and analyze the evolution of the auto dealership for a collaboration with Genesis, the luxury brand within the Hyundai Group. I did Strategic research and concept development for the design of the South Korean flagship store, which opened in Seoul in 2018.
  • Semcon
    Creative Director
    Semcon Jul 2012 - Jun 2015
    Gothenburg, Sweden
    I oversaw Concept, Strategy and Development services for a range of automotive clients and led a team working across Design, UX, Engineering and Visualisation. I also co-directed the development of Semcon’s Research & Innovation Lab, a space for Engineering and Design collaborations from which Sonic Movement, our explorative work on the future sounds of electric cars, was born.
  • Think Global As
    Design Director
    Think Global As Aug 2011 - Jul 2012
    Munich Area, Germany
    As Design Director of THINK, I first led a team exploring the opportunities our company had to distinguish itself amongst imminent and more powerful electric car brand competitors. Then, my drive changed towards researching the context of electric mobility in the digital age, evaluating market, technology and business implications of the shift from product manufacturing to service providing and developing a strategy to set the Norwegian electric car brand as a benchmark in the car-sharing… Show more As Design Director of THINK, I first led a team exploring the opportunities our company had to distinguish itself amongst imminent and more powerful electric car brand competitors. Then, my drive changed towards researching the context of electric mobility in the digital age, evaluating market, technology and business implications of the shift from product manufacturing to service providing and developing a strategy to set the Norwegian electric car brand as a benchmark in the car-sharing segment. The research resulted in the proposal of a five-year-long strategy through which our company would avoid bankruptcy and step out of the business of making cars, to instead become a leader in the business of moving people. Show less
  • Think Global As
    Automotive Designer
    Think Global As Jul 2010 - Jun 2011
    Oslo Area, Norway
    Assisting development of 2013 Think City replacement. Development of cargo and leisure vehicles. Brand management towards consulting design and marketing agencies.
  • Mclaren Automotive Ltd
    Automotive Designer
    Mclaren Automotive Ltd Jan 2010 - Jul 2010
    Woking, Uk
    Assisting design development of 2011 MP4-12C and 2012 P1.
  • Semcon
    Automotive Designer
    Semcon Nov 2007 - May 2009
    Gothenburg, Sweden
  • General Motors Europe
    Automotive Designer
    General Motors Europe Mar 2008 - Jan 2009
    Trollhättan, Sweden
    Development of interior & exterior accessories for 2010 Saab 9-5 and 2010 Opel Meriva.
  • Volvo Trucks
    Automotive Designer
    Volvo Trucks Nov 2007 - Apr 2008
    Gothenburg, Sweden
    Development of interior accessories for Volvo FH16.

Fernando Ocaña Education Details

Frequently Asked Questions about Fernando Ocaña

What company does Fernando Ocaña work for?

Fernando Ocaña works for Gobierno De México

What is Fernando Ocaña's role at the current company?

Fernando Ocaña's current role is Líder de Diseño Automotriz.

What schools did Fernando Ocaña attend?

Fernando Ocaña attended Royal College Of Art, Imperial College London, Istituto Europeo Di Design.

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