Fernando Prado π³οΈβπ Email and Phone Number
Fernando Prado π³οΈβπ work email
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Fernando Prado π³οΈβπ personal email
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In over 15 years working at major agencies like Wieden + Kennedy, BBDO, and JWThompson, I have shaped brand strategies for global brands including Nike, Uber and Meta, always believing that strategic rigor should work towards creative excellence, not against it.Recently, I've expanded my expertise to include leading advertising sprints at CUBO, solving complex challenges for clients like Spotify, Motorola, and KFC in as little as five days.I'm currently working as a freelancer in both creative strategy and sprint leadership for clients across the globe.(Oh: I'm also an amateur sourdough bread baker in my free time)π₯ π³οΈβπ
Matter
View- Website:
- matter-energy.com
- Employees:
- 34
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Strategy And Account DirectorMatterState Of SΓ£o Paulo, Brazil -
Senior Creative Strategist; Sprint LeaderFreelance Mar 2024 - PresentTeaming up with agencies and clients all over the globe to tackle complex strategic and creative challenges. Recent collaborations with the great folks at SOKO/Droga5, GUT Los Angeles, GUT SΓ£o Paulo, FBiz and MATTER.
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Strategy DirectorCubo Jul 2021 - Mar 2024During my tenure at CUBO, I led several creative sprints for global brands such as Spotify, Motorola, KFC and Majid Al Futtaim. -
Strategy DirectorWieden + Kennedy Dec 2020 - Jun 2021SΓ£o Paulo, BrasilLed strategy for Nike and Uber. -
Senior Strategic PlannerWieden + Kennedy Mar 2017 - Dec 2020SΓ£o Paulo E RegiΓ£o, BrasilThroughout this period, I have worked as the lead planner for key accounts such as Nike, Uber, AB InBev (Skol Beats and Corona), Sprite, Facebook, Bonafont, C&A and Delta. -
Senior Strategic PlannerAlmapbbdo Jun 2016 - Feb 2017SΓ£o Paulo Area, BrazilClient: O BoticΓ‘rioDevelopment of campaign strategies for make up, personal care and hair care product lines; Development of brand and social strategies for Valentine's Day, Father's Day, Mother's Day and masterbrand efforts. -
Senior Strategic PlannerPereira & O'Dell Jun 2015 - May 2016SΓ£o Paulo Area, BrazilDevelopment of social and digital content strategy for the agency's main clients; leadership of the strategic planning and creative development of key pitch projects.Clients: Fiat, Jeep, Maggi, Olympikus, UFC -
Senior Strategic PlannerJ. Walter Thompson Worldwide Apr 2014 - May 2015SΓ£o Paulo Area, BrazilDevelopment of brand and campaign strategies; development of joint content projects in partnership with JWT group content agency, Mutato; participation in key pitch projects.Clients: Avon, Bayer, Troller -
Junior Strategic PlannerJ. Walter Thompson Worldwide Sep 2012 - Mar 2014SΓ£o Paulo Area, BrazilCollaboration in the development of brand and campaign strategies; competitive reviews of personal care, technology, auto, chocolates and beverages categories; consumer behavior researches.Clients: Avon, Bayer, Diageo, NestlΓ©, Microsoft, Troller, AC Camargo -
Strategic Planning InternJ. Walter Thompson Worldwide Mar 2012 - Aug 2012SΓ£o Paulo Area, BrazilSecondary data research; communication analysis; development of scripts and layouts for presentations; participation in brief discussions and brainstorm sessions;Clients: Ford, Troller, Ayrton Senna Institute -
Strategic Planning InternJ. Walter Thompson Worldwide Aug 2010 - Aug 2011SΓ£o Paulo Area, BrazilSecondary data research; communication analysis; development of scripts and layouts for presentations; participation in brief discussions and brainstorm sessions;Clients: Ford, Diageo, NestlΓ©, Coca-Cola, AC Camargo Cancer Center -
PlannerAgΓͺncia De ComunicaΓ§Γ΅es Eca Jr. Jul 2009 - Aug 2010SΓ£o Paulo Area, BrazilWorked as a planner for an experimental ad agency supported by the university; coached students in real projects of visual identity, print and web for small businesses; responsible for the agencyβs recruitment and business plan.
Fernando Prado π³οΈβπ Skills
Fernando Prado π³οΈβπ Education Details
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Advertising -
History Of Cinema; Cultural Marketing
Frequently Asked Questions about Fernando Prado π³οΈβπ
What company does Fernando Prado π³οΈβπ work for?
Fernando Prado π³οΈβπ works for Matter
What is Fernando Prado π³οΈβπ's role at the current company?
Fernando Prado π³οΈβπ's current role is Strategy and Account Director.
What is Fernando Prado π³οΈβπ's email address?
Fernando Prado π³οΈβπ's email address is fe****@****ail.com
What schools did Fernando Prado π³οΈβπ attend?
Fernando Prado π³οΈβπ attended Universidade De SΓ£o Paulo, Libera UniversitΓ Di Lingue E Comunicazione Iulm.
What are some of Fernando Prado π³οΈβπ's interests?
Fernando Prado π³οΈβπ has interest in Breadmaking, Education, Cinema, Architecture.
What skills is Fernando Prado π³οΈβπ known for?
Fernando Prado π³οΈβπ has skills like Brand Development, Digital Strategy, Mobile Marketing, Digital Media, Digital Marketing, Advertising, Integrated Marketing, Strategy, Media Planning, Online Advertising, Interactive Advertising, Customer Insight.
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Fernando Prado
SΓ£o Paulo, Sp1uol.com.br -
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Fernando Prado
SΓ£o Paulo, Brazil -
Fernando Prado
SΓ£o Paulo, Sp
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