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Ferran Pérez Pedrola Email & Phone Number

Chief of Rollouts and Country Management at SCRM - Lidl International Hub, Doctor in Business Administration (DBA) at SCRM - Lidl International Hub
Location: Catalonia, Spain 10 work roles 4 schools
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Role
Chief of Rollouts and Country Management at SCRM - Lidl International Hub, Doctor in Business Administration (DBA)
Location
Catalonia, Spain
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Ferran Pérez Pedrola is listed as Chief of Rollouts and Country Management at SCRM - Lidl International Hub, Doctor in Business Administration (DBA) at SCRM - Lidl International Hub, a with 225 employees, based in Catalonia, Spain. AeroLeads shows a matched LinkedIn profile for Ferran Pérez Pedrola.

Ferran Pérez Pedrola previously worked as Chief of Rollouts and Country Management at SCRM - Lidl International Hub at Scrm - Lidl International Hub and Head of Rollouts and Country Management at Scrm - Lidl International Hub. Ferran Pérez Pedrola holds Doctor In Business Administration (Dba), Management Information Systems, General from Grenoble Ecole De Management.

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Email format at SCRM - Lidl International Hub

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SCRM - Lidl International Hub

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Profile bio

About Ferran Pérez Pedrola

The intersection between technology and organizations has my interest both as practitioner and as researcher. As Chief of Rollouts and Country Management at SCRM I devote myself to support the further digitalization of the Lidl group by enabling the international implementation of our hub’s omnichannel and loyalty products.As a researcher, my work is oriented towards information systems and their relationships with the companies where they are implemented. Why some information system projects fail while others succeed has caught my interest and steered my doctoral research. My current research continues to explore this field.

Listed skills include Marketing, Advertising, Business Strategy, Spanish, and 20 others.

Current workplace

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SCRM - Lidl International Hub
Scrm - Lidl International Hub
Chief of Rollouts and Country Management at SCRM - Lidl International Hub, Doctor in Business Administration (DBA)
barcelona, catalonia, spain
Website
Employees
225
AeroLeads page
10 roles

Ferran Pérez Pedrola work experience

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Chief Of Rollouts And Country Management At Scrm - Lidl International Hub

Current

Barcelona, Catalonia, Spain

As Chief of Rollouts and Country Management my job has a twofold responsibility: Ensure the successful implementation of our digital loyalty projects and support their operations once they are live on the destination markets. Our strong team of project managers make sure that both goals are consistently met, connecting our agile hub with the local teams of 30 countries and the other international units of the group.

Sep 2021 - Present

Head Of Rollouts And Country Management

Barcelona, Catalonia, Spain

As Head of Rollouts and Country Management I have been in charge of the international rollout of Lidl Plus in all of the group's markets. Coordinating a group of international project managers, who has bridged our hub's agile methods with the international retail organisation to ensure the success of our rollout roadmap.

Aug 2020 - Aug 2021

International Rollout Project Manager

Barcelona Area, Spain

In charge of coordinating the delivery of the Lidl Plus program internationally.Owner of the project plan definition and execution, from initial conception until the project is live on each market. Working with an agile toolset on the development end, ensuring to match traditional waterfall project management expectations and operations deadlines.

Mar 2019 - Aug 2020

Digital Crm Senior Manager

Barcelona Area, Spain

CRM Lead for Lidl Spain, during the international pilot and launch phases of Lidl Plus. In charge of the coordination with international stakeholders to ensure the technical setup for Lidl Plus in Spain while ensuring the national operational processes of the loyalty project.Marketing automation and Business intelligence exploitation model setup.

Mar 2017 - Feb 2019

Digital Crm Team Lead

Barcelona Area, Spain

Lidl Plus international pilot coordination in-country, creation of a CRM team in Lidl Spain to manage the project and potential outcomes.

Sep 2015 - Feb 2017

Marketing Planning Team Lead

Barcelona Y Alrededores, España

Feb 2015 - Aug 2015

Advertising Department Manager

Barcelona Y Alrededores, España

Oct 2012 - Jan 2015

International Trainee

Spain

Two years International Trainee program member.Focus in Sales, Marketing and Business Operations areas.Work experience in Spain and Germany.

Oct 2010 - Sep 2012

Media Planner

Barcelona Area, Spain

Media plan development and execution.Advertising campaign planning. Negotiation with suppliers. Budget management.Responsible of outdoor media and online accounts.

Jul 2008 - Sep 2009

Marketing Intern

Barcelona Area, Spain

Nov 2007 - Jul 2008
Team & coworkers

Colleagues at SCRM - Lidl International Hub

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4 education records

Ferran Pérez Pedrola education

Doctor In Business Administration (Dba), Management Information Systems, General

Thesis: "Affordance Theory for Information Systems project implementation: a process and organizational outlook."

Master In International Business, Business, Internationality, Finance, Economics, Business Administration, Management, Graduated With Distinction

Master in International Business. Top 10 ranked on Financial Times world masters in management ranking. Final Management Project.

Postgraduate Diploma, Postgraduate Diploma In Marketing Policies

Iqs Fundemi Business School
FAQ

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What company does Ferran Pérez Pedrola work for?

Ferran Pérez Pedrola works for SCRM - Lidl International Hub.

What is Ferran Pérez Pedrola's role at SCRM - Lidl International Hub?

Ferran Pérez Pedrola is listed as Chief of Rollouts and Country Management at SCRM - Lidl International Hub, Doctor in Business Administration (DBA) at SCRM - Lidl International Hub.

Where is Ferran Pérez Pedrola based?

Ferran Pérez Pedrola is based in Catalonia, Spain while working with SCRM - Lidl International Hub.

What companies has Ferran Pérez Pedrola worked for?

Ferran Pérez Pedrola has worked for Scrm - Lidl International Hub, Scrm - Social Bigdata, Lidl España, Lidl Supermercados, and La Caixa.

Who are Ferran Pérez Pedrola's colleagues at SCRM - Lidl International Hub?

Ferran Pérez Pedrola's colleagues at SCRM - Lidl International Hub include Gerard Herrera, Miguel López, Javier López, Raúl Basanta, and Juan Ramón Duque Rodríguez.

How can I contact Ferran Pérez Pedrola?

You can use AeroLeads to view verified contact signals for Ferran Pérez Pedrola at SCRM - Lidl International Hub, including work email, phone, and LinkedIn data when available.

What schools did Ferran Pérez Pedrola attend?

Ferran Pérez Pedrola holds Doctor In Business Administration (Dba), Management Information Systems, General from Grenoble Ecole De Management.

What skills is Ferran Pérez Pedrola known for?

Ferran Pérez Pedrola is listed with skills including Marketing, Advertising, Business Strategy, Spanish, English, Marketing Strategy, Market Research, and Negotiation.

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